Audible gets 'pensieve' with giant Harry Potter Comic Con activation

To get people tuning in to audiobooks, Audible is yanking stories off the page and plunging readers right into the narrative. At New York Comic Con last weekend, the seller and producer of downloadable audiobooks partnered with Pottermore Publishing for a Potter-themed activation "A Harry Potter Pensieve Experience" that showed off audio clips of the books in an interactive setting.The activation was inspired by the books' Hogwarts Pensieve, which lets people relive their memories.We chatted with Audible SVP of content marketing and merchandising Sara Moscowitz about why Audible is investing in the medium. "To be able to have that in-person and real-life experience, the type of impression that creates on a consumer is invaluable," she says. Watch the video for more. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-10-10 00:00:00 UTC ]
News tagged with: #pottermore publishing #audio clips #content marketing

Other news stories related to: "Audible gets 'pensieve' with giant Harry Potter Comic Con activation"


Audible gets 'pensieve' with giant Harry Potter Comic Con activation

To get people tuning in to audiobooks, Audible is yanking stories off the page and plunging readers right into the narrative. At New York Comic Con last weekend, the seller and producer of downloadable audiobooks partnered with Pottermore Publishing for a Potter-themed activation "A Harry... Continue reading at Advertising Age

[ Advertising Age | 2018-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing #audio clips #pottermore publishing


Top 5 TV-Themed Brand Activations at New York Comic Con 2024

It's that time of the year where the Javits Center will be full of superheroes, supervillains, and more. New York Comic Con kicked off Oct. 17 and will run through Oct. 20. While the East Coast leg is not nearly as large as San Diego's version that took place earlier... Continue reading at AdWeek

[ AdWeek | 2024-10-18 16:49:58 UTC ]
More news stories like this | News stories tagged with: #comic con #san diego #javits center


Audible to turn all seven of JK Rowling’s Harry Potter books into full-cast audiobooks

The books will be released sequentially, starting with Harry Potter and the Philosopher’s Stone, with a full cast of yet-to-be-named actors and a ‘groundbreaking new soundscape’New audiobooks of all seven titles in JK Rowling’s Harry Potter series will be released exclusively on Audible in late... Continue reading at The Guardian

[ The Guardian | 2024-04-25 16:37:29 UTC ]
More news stories like this | News stories tagged with: #harry potter #sit alongside #stephen fry #jim dale #ebook publisher #pottermore publishing #joint statement #iconic stories #jk rowling #full cast #amazon-owned audible


Spotify takes aim at Audible with help from Harry Potter

Daniel Radcliffe, David Beckham and Dakota Fanning are among a handful of celebrities who will be reading various chapters of “Harry Potter and the Philosopher’s Stone/Sorcerer’s Stone” exclusively on Spotify. The move underscores the streaming giant's efforts to invade all things digital audio. Continue reading at Advertising Age

[ Advertising Age | 2020-05-05 18:54:51 UTC ]
More news stories like this | News stories tagged with: #harry potter #streaming giant #stone exclusively #dakota fanning #david beckham #daniel radcliffe


Happening Right Now: The Harry Potter Alliance is Hosting A Virtual Con

Feeling a little copped up and bored? Good news: The Harry Potter Alliance is hosting a virtual con today through Saturday, April 4th! Continue reading at Book Riot

[ Book Riot | 2020-03-23 18:14:12 UTC ]
More news stories like this | News stories tagged with: #harry potter #april 4th


Audible's Harry Potter audiobooks hit one million unit sales

Sales of J K Rowling’s Harry Potter audiobooks through Audible have already reached one million copies, according to the company. Continue reading at The Bookseller

[ The Bookseller | 2016-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million copies


Audible Adds Harry Potter Digital Audio

Starting today, Audible is offering digital audiobook editions of all the titles in the Harry Potter series. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #starting today


San Diego Comic-Con 2024: Welcome to Comic-Con City

The San Diego Comic-Con draws fans and industry folks from around the world, but it’s a hometown show at heart. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with:


San Diego Comic-Con 2024: Not Just Comics at the Con

Fans attending the San Diego Comic-Con 2024 can discover genre titles and authors featured across all formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fans attending


San Diego Comic-Con 2015: Is Comic-Con Too Big for Small Publishers?

With Comic-Con International: San Diego (informally known as SDCC) a week away, its staff and comics publishers are grappling with critical questions about the value and location of the country’s largest comics and pop culture convention. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comics publishers #small publishers #comic-con international


At the 2024 New York Comic Con, Comics Still Rule

There were fewer comics companies exhibiting at this year's event than ever before, but comics were infused throughout the show, with new players hitting the scene, beloved brands getting a refresh, and newcomers emerging from the wings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-22 04:00:00 UTC ]
More news stories like this | News stories tagged with:


San Diego Comic-Con 2024: Amid Industry Changes, the Con Lights Up the Skies

Amid a slew of exciting comics announcements and launches, Marvel flexed its massive budget at this year's convention with a drone show and other spectacles, while attendees and exhibitors alike expressed concerns over the cost of doing business at the con. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-30 04:00:00 UTC ]
More news stories like this | News stories tagged with:


New York Comic Con 2023: Manga, Graphic Novels Keep Comics Biz Kicking

This year's ICv2 Insider Talks celebrated the 50th anniversary of the direct market sales channel, even as it acknowledged graphic novels—and particularly manga—as the primary driver for growth in the comics business today, and by a significant margin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #comic con #significant margin #primary driver #graphic novels


Kids and Comics at New York Comic Con 2022

Children’s comics were a muted presence at NYCC, compared to a few years ago, but the children themselves were out in force and the floor was still filled with kid-friendly media properties based on comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #comic con


Kids’ Comics Come Roaring Back at Comic-Con

While there were no big announcements, creators and publishers of middle-grade and YA graphic novels had a strong presence at the show and the recent surge in organized efforts at censorship was a major topic of panels and discussions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #strong presence #roaring back


Comic-Con returns this weekend to San Diego. But where are the comic book sellers?

After a COVID-19-forced hiatus, San Diego comic book store owners are looking forward to the return of an IRL Comic-Con — even if they won't attend. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-11-24 20:45:41 UTC ]
More news stories like this | News stories tagged with: #comic book #san diego


On the Pros and Cons of Comic Cons

Get some insights on comic book conventions, including pros, cons, tips, and even further reading, with this helpful guide to comic-cons. Continue reading at Book Riot

[ Book Riot | 2019-09-30 10:37:20 UTC ]
More news stories like this | News stories tagged with: #comic book


The Perfect Books and Comics for Comic Con Lovers

Last fall, I went to my first Comic Con, New York Comic Con, and needless to say, it did not ... Continue reading at Book Riot

[ Book Riot | 2019-07-05 10:33:23 UTC ]
More news stories like this | News stories tagged with: #comic con #perfect books


Comic Conference for Educators and Librarians at Comic-Con

Once again SDCC is teaming up with the San Diego Public Library to host the annual Comic Conference for Educators and Librarians, a free five-day conference on graphic novels and libraries, held during SDCC, Wednesday–Sunday, July 17–21. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #comic conference


Comics in Libraries and Schools at San Diego Comic-Con 2017

A select listing of panels for each day of the Comic Conference for Librarians and Educators, to be held July 19–23. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic conference #select listing