In a new study released by Gfk MRI Starch Advertising Research, the collected data finds users are more likely to engage with magazine advertisements on tablets than on the e-reader platform. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
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For the 12th consecutive quarter in a row, The Atlantic is reporting gains in print and online revenue. In third quarter 2011, overall advertising revenue is up 19 percent, with digital ad revenue soaring 41 percent and print up 3 percent over the third quarter of 2010. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-24 00:00:00 UTC ]
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Hearsts House Beautiful magazine is taking advantage of the newest publishing technology trenddigital watermarksto provide expanded content options and to tap insights about readers. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization tools. The opt-in service will give Federated the... Continue reading at AdWeek
[ AdWeek | 2011-10-20 00:00:00 UTC ]
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In the digital sector, some publishers are still waiting for online advertising to become as profitable as its print counterpart once was. Many complain digital ad offerings are not comparable to the quality in print; others say the infrequency and size of advertising units may be causing the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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#online advertising
Written By: Philip Jones Publication Date: Wed, 19/10/2011 - 14:51 Kobo has launched a tablet rival to the Kindle Fire, which it is launching in the US and Canada priced at $199. The surprise device is called the Kobo Vox eReader, and ships on 28th October, two weeks ahead of Amazon's Kindle... Continue reading at The Bookseller
[ The Bookseller | 2011-10-19 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 13/10/2011 - 09:25 W H Smith has partnered with Kobo to launch the first wifi touch-screen e-reader in the UK later this month. The chain bookseller announced the partnership today (13th October) at the same time as its financial results for the... Continue reading at The Bookseller
[ The Bookseller | 2011-10-13 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Thu, 13/10/2011 - 08:57 Retailers will need to develop and market their own dedicated ebook readers if they are to compete with Amazon, delegates at Frankfurt Book Fair have been told. Speaking at a Google panel about ebooks, Bloomsbury executive... Continue reading at The Bookseller
[ The Bookseller | 2011-10-13 00:00:00 UTC ]
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After showing growth for the first six months of 2011, consumer magazine ad pages fell 5.6 percent in the third quarter compared to the same period in 2010, according to newly released figures from Publishers Information Bureau. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-11 00:00:00 UTC ]
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Written By: Anya Sieg Publication Date: Thu, 06/10/2011 - 17:26 German booksellers Weltbild and Hugendubel have launched their own ebook reader, a week before the Kindle goes onsale in Germany. read more Continue reading at The Bookseller
[ The Bookseller | 2011-10-06 00:00:00 UTC ]
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Those who purchased the Kindle with Special Offers version of Amazon's e-reader can now expunge the ads for a one-time fee of $30. Continue reading at PC World
[ PC World | 2011-10-06 00:00:00 UTC ]
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Mobile advertising network Jumptap releases a MobileSTAT Report, covering network data for the month of August. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-05 00:00:00 UTC ]
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As advertising clients continue to tighten the grip on their change purses, publishers are concocting solutions to show the value of their content, sites and magazines as an advertising platform. Meredith launched a ROI guarantee for select print advertisers in August, and now Time Inc. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-04 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Thu, 29/09/2011 - 09:35 The price of Amazon's new tablet device has been singled out as its most eye-catching feature although analysts feel it may not be a direct competitor to the iPad. Amazon c.e.o. Jeff Bezos unveiled the device yesterday (29th... Continue reading at The Bookseller
[ The Bookseller | 2011-09-29 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 28/09/2011 - 15:20 Amazon has unveiled a Kindle Touch reader, priced $99 for the wi-fi model, alongside a brand new tablet device called Kindle Fire. The new Kindle, which comes in silver, is smaller and lighter than the current, third-generation... Continue reading at The Bookseller
[ The Bookseller | 2011-09-28 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 28/09/2011 - 15:40 Amazon has unveiled a Kindle Touch reader, alongside a brand new tablet device called Kindle Fire. It has also launched an £89 Kindle device in the UK. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-28 00:00:00 UTC ]
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The long awaited device that has been rumored to shake up Apple's dominance of the tablet market is here. Amazon.com, Inc. announced early Wednesday that its 7-inch tablet product, the Kindle Fire (pictured), is finally hitting the market. Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
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As publishers prep for the next big tablet hope (Amazon is set to release its much-awaited tablet device on Wednesday), a new survey released from global business advisory firm FTI Consulting, Inc. details how digital media users (including tablet users and non-tablet users) are engaging with... Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
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Conde Nast, Hearst and Meredith are in for Wednesday's launch. Time Inc. isn't, and may not get there for a while. Continue reading at AllThingsD
[ AllThingsD | 2011-09-27 00:00:00 UTC ]
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#conde nast
There are almost as many ebook surveys as there are digital conferences. Two new surveys released last week provided more information, one on the impact digital readers have had on consumers' reading and book-buying habits, while a second examined the impact of digital publishing on the industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-23 00:00:00 UTC ]
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Publishers have big hopes that tablet editions will help offset what have been soft sales of their ink on paper magazines. But digital magazine sales have been slow to take off. Some are testing a new service that could help them get more out of their sales efforts, though. A New Jersey-based... Continue reading at AdWeek
[ AdWeek | 2011-09-22 00:00:00 UTC ]
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