Women buy two-thirds of books sold but magazine reviews are centred on male authors and critics – though picture is beginning to changeThe continuing bias towards men in the British and American literary establishment has been confirmed by a study released on Tuesday.Vida, a US organisation... Continue reading >> [ Source: The Guardian | 2015-04-07 00:00:00 UTC ]
According to a study released by Digimarc Corporation, magazines are increasing their use of digital watermarks to drive mobile engagement.The second annual Digital Watermarks in Magazines: Traction Report showed a continued growth in the number of magazine using Digimarc Discover to connect... Continue reading >> [ Source: Folio Magazine | 2014-06-24 00:00:00 UTC ]
While consuming news has become one of the more popular activities for tablet users, access to it is still largely conducted through a browser, not specialized apps, says a new study released by the Pew Research Center and The Economist Group Continue reading >> [ Source: Folio Magazine | 2011-10-25 00:00:00 UTC ]
In a new study released by Gfk MRI Starch Advertising Research, the collected data finds users are more likely to engage with magazine advertisements on tablets than on the e-reader platform. Continue reading >> [ Source: Folio Magazine | 2011-08-09 00:00:00 UTC ]