Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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In India, Nielsen and Dainek Jagran Issue 2019 Q1 Bestsellers Lists

The runaway pulp fiction icon Surender Mohan Pathak maintains his dominance with the top slot in the fiction category in Hindi bestsellers listings. The post In India, Nielsen and Dainek Jagran Issue 2019 Q1 Bestsellers Lists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-10 02:30:43 UTC ]
More news stories like this | News stories tagged with: #top slot #fiction category #nielsen


Dutton says AFP must take extra steps before launching raids on the media

Peter Dutton says federal police should consider ‘public interest implications’ before investigating leaks that involve journalistsHome affairs minister Peter Dutton has given new directions to the Australian federal police on investigations into journalists and media organisations.The decision... Continue reading at The Guardian

[ The Guardian | 2019-08-09 07:01:12 UTC ]
More news stories like this | News stories tagged with: #media organisations #extra steps #federal police #chilling effect #news corp


Scottish indie Haunt passes Kickstarter target for gothic launch

New Scottish indie press Haunt has passed a Kickstarter target for its first publication, an anthology of diverse gothic fiction. Continue reading at The Bookseller

[ The Bookseller | 2019-08-09 01:04:16 UTC ]
More news stories like this | News stories tagged with: #kickstarter target #anthology


Faber launches companion podcast for Sara Pascoe book

Faber is launching a podcast series to accompany comedian Sara Pascoe’s new book Sex Power Money. Continue reading at The Bookseller

[ The Bookseller | 2019-08-07 20:48:34 UTC ]
More news stories like this | News stories tagged with: #podcast series


Rapper and Poet Noname Launches a Book Club

The book club has the goal of highlighting progressive work from writers of color and writers within the LGBTQ community. Continue reading at Book Riot

[ Book Riot | 2019-08-07 10:34:52 UTC ]
More news stories like this | News stories tagged with: #lgbtq community #book club


Emma Watson just launched a legal-advice hotline for women who are harassed at work

TimesUp! Not all heroes wear capes—or carry wands. Emma Watson, the actress and activist who is still best known as resident Harry Potter smarty-pants Hermione Granger, is taking on a new role. She has launched a free legal-advice hotline with Time’s Up for women in England and Wales who are... Continue reading at Fast Company

[ Fast Company | 2019-08-05 12:57:34 UTC ]
More news stories like this | News stories tagged with: #emma watson #harry potter


Macmillan Announces Acquisition and Pub Date of Snowden Memoir

'Permanent Record,' a memoir by former CIA agent Edward Snowden, will be published globally by Macmillan on September 17. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #snowden memoir #pub date #permanent record #published globally #macmillan #memoir


Hearst Newspapers Announces Leadership Promotions at the San Antonio Express-News

Hearst announced today that Michael Sacks has been named publisher of the San Antonio Express-News. He succeeds Susan Pape, who will Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-31 20:28:38 UTC ]
More news stories like this | News stories tagged with: #named publisher #hearst


Carcanet Press launches audiobook series

Carcanet Press is launching an audiobook series featuring recordings of poetry collections read by the authors themselves. Continue reading at The Bookseller

[ The Bookseller | 2019-07-30 14:17:40 UTC ]
More news stories like this | News stories tagged with: #carcanet press #audiobook


Coors Light’s new ‘Made to Chill’ campaign breaks from its mountainous past

Coors Light, which has spent years connecting its brand to Rocky Mountain imagery, is getting domesticated. A new campaign called “Made to Chill,” lacks the snowy peaks and mountain streams that have filled previous ads. Instead of wildlife, the brand is leaning into home life. One ad shows a... Continue reading at Advertising Age

[ Advertising Age | 2019-07-30 13:32:59 UTC ]
More news stories like this | News stories tagged with: #younger generations #nielsen


CUP launches early content platform Cambridge Open Engage

Cambridge University Press is launching an early and open content platform to publish research outputs such as preprint papers, abstracts, conference proceedings and open data. Continue reading at The Bookseller

[ The Bookseller | 2019-07-30 08:03:04 UTC ]
More news stories like this | News stories tagged with: #conference proceedings #cambridge university press


Publishers May Be the Ones Paying for Web Browsers’ Privacy Measures

Being an online publisher has never been more difficult. Web browser providers have pared down on ad-targeting capabilities in recent years, adding to publishers' struggles to monetize traffic and attempts to reduce reliance on third parties. Now Google is taking user privacy a step further,... Continue reading at AdWeek

[ AdWeek | 2019-07-29 21:22:56 UTC ]
More news stories like this | News stories tagged with: #web browsers #online publisher


PRH Added £25 Million to Pearson's First Half Earnings

As Pearson continues to overhaul its education operations, the company said its stake in Penguin Random House contributed £25 million to its adjusted operating profit, up from £22 million in the first half of 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #half earnings #penguin random house #pearson


Amazon opens way for apps on Fire TV to sell ads with The Trade Desk, Dataxu

Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire TV. On Friday, Amazon announced the new arrangement developed for media companies that stream video on Fire TV. The video publishers can now set up what are known as... Continue reading at Advertising Age

[ Advertising Age | 2019-07-27 00:05:42 UTC ]
More news stories like this | News stories tagged with: #living rooms #media partners #ad campaigns #share data #ad business #growing rapidly #e-commerce site #$3 billion


Investors Say Data Ambiguity Is Dampening Ad Tech’s Luster

As ad-tech outfits face a tighter and tighter squeeze from industry consolidation and impending regulations surrounding data privacy, investors are starting to take notice and funnel their dollars elsewhere. This was the sentiment heard across the stage at Adweek's NexTech Conference this week,... Continue reading at AdWeek

[ AdWeek | 2019-07-26 18:48:49 UTC ]
More news stories like this | News stories tagged with: #industry consolidation #time warner #digital media


A measure of progress

Philip Jones discusses the impact on the industry of Amazon’s new weekly charts. Continue reading at The Bookseller

[ The Bookseller | 2019-07-25 19:10:07 UTC ]
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The Ripped Bodice Bookstore Announces New Award for Romance Fiction

The Ripped Bodice bookstore announced a new award: The Ripped Bodice Awards for Excellence in Romantic Fiction. Check out the panel of judges! Continue reading at Book Riot

[ Book Riot | 2019-07-24 19:31:39 UTC ]
More news stories like this | News stories tagged with: #romance fiction #romantic fiction #bookstore


RB Media Launches New Politics Imprint, Kalorama

Independent audiobook publisher RB Media is redoubling its politics and current events publishing with the creation of a new imprint, Kalorama Audio. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook


What publishers need to know about ad refresh

Between dealing with ad blockers, ensuring GDPR compliance and keeping up with changing ad viewability standards, digital publishing is hard work. In the pursuit of more revenue, publishers usually focus on either increasing their ad inventory or optimizing the existing ad inventory. Ad refresh... Continue reading at Advertising Age

[ Advertising Age | 2019-07-22 14:00:00 UTC ]
More news stories like this | News stories tagged with: #good candidates #market share #search function #lower cost #ad products #digital publishing


David Higham Associates launches third open day under-represented authors

David Higham Associates has announced it will host its third open day for under-represented writers in January 2020. Continue reading at The Bookseller

[ The Bookseller | 2019-07-22 10:29:08 UTC ]
More news stories like this | News stories tagged with: #open day #under-represented writers