Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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HarperCollins’ Tom Killingbeck is joining Viking as editorial director as Jack Ramm leaves the PRH imprint to set up an editorial services company. Continue reading at The Bookseller
[ The Bookseller | 2019-08-28 12:08:27 UTC ]
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Libraries Connected has secured £342,000 in funding from Arts Council England to develop a new training programme supporting potential female and BAME leaders. Continue reading at The Bookseller
[ The Bookseller | 2019-08-28 11:24:48 UTC ]
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Library campaigners in Essex are gearing up for a county wide day of action next month, as more than 1,600 people sign a petition against plans for volunteers to run some facilities. Continue reading at The Bookseller
[ The Bookseller | 2019-08-28 05:47:04 UTC ]
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Delegates at this year’s FutureBook Conference will have the chance to receive a full day of training into coding, as part of the event. Continue reading at The Bookseller
[ The Bookseller | 2019-08-26 14:40:06 UTC ]
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Marc Randolph, co-founder and first c.e.o. of Netflix, will arrive in London next month to mark the publication of his book telling the inside story of the business. Continue reading at The Bookseller
[ The Bookseller | 2019-08-21 21:01:15 UTC ]
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Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age
[ Advertising Age | 2019-08-21 19:13:12 UTC ]
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Jane Austen’s House Museum has saved a section of a letter by Jane Austen after “an outpouring of generosity from the public” saw £10,000 raised in six weeks. Continue reading at The Bookseller
[ The Bookseller | 2019-08-21 07:48:21 UTC ]
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Publishers and agents say they are expecting a positive Beijing International Book Fair, reflecting the growing Chinese market. Continue reading at The Bookseller
[ The Bookseller | 2019-08-20 19:02:53 UTC ]
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Essex library campaigners are warning community groups could face an “unsustainable burden” of nearly £50,000 a year if they choose to run a local library service - and are calling on more to withdraw their offers to run local libraries. Continue reading at The Bookseller
[ The Bookseller | 2019-08-19 21:57:18 UTC ]
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The Jaipur Literary Festival has New York City, Houston, and Boulder on its itinerary, having been to London and Belfast earlier this summer. The post India’s Jaipur Literary Fest Announces New York Stop on International Tour appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-08-19 06:30:42 UTC ]
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'I knew I wanted to see it as a film,' says Imagine Kids+Family chief Stephanie Sperber about Meika Hashimoto's 'The Trail' from Scholastic. The post Books to Film: Scholastic and Imagine Announce Deal To Film Meika Hashimoto’s ‘The Trail’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-08-16 06:30:03 UTC ]
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In time for the new school year, Follett Corp. is rolling out Follett Book eFairs, an online expansion of the company’s book fairs business, which debuted in fall 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-16 04:00:00 UTC ]
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The Quarto Group has appointed Viviane Basset and Dannie Price to its UK campaigns and marketing team. Continue reading at The Bookseller
[ The Bookseller | 2019-08-15 16:04:41 UTC ]
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In August 1619, as colonist John Rolfe wrote at the time, “twenty and odd Negroes” who were captured and taken from Angola arrived on the Virginia coast; they were promptly sold to wealthy English landowners, setting the stage for slavery in America for centuries to come. To recognize the 400th... Continue reading at Advertising Age
[ Advertising Age | 2019-08-14 15:59:53 UTC ]
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Scottish Book Trust has announced a new Bookbug Hero Award alongside its annual Learning Professional Award, with applications now open for both. Continue reading at The Bookseller
[ The Bookseller | 2019-08-14 09:24:00 UTC ]
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For a second year, the Hay Festival works with a Dallas bookstore to stage a smaller event parallel to the Hay's Mexico festival at Querétaro. The post Hay ‘Forum’ Dallas Programming Announced for September appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-08-14 05:50:28 UTC ]
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The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-08-14 04:01:54 UTC ]
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With Brexit looming larger as the UK's new government takes charge, the publishing industry steps up its drive to drop the VAT on digital reading. The post UK’s Publishers Association Leads ‘Axe the Reading Tax’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-08-12 05:30:59 UTC ]
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Foyles is entering the housing sector by partnering with property developer Elysian Residences for specially curated libraries in their retirement homes. Continue reading at The Bookseller
[ The Bookseller | 2019-08-11 13:23:15 UTC ]
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