Leveling the Playing Field

Big publishers have a natural advantage over smaller competition. Increased purchasing power, data collection and cross-marketing opportunities are a few of the perks of having multiple magazines in different markets. The ability to experiment and make mistakes is a less tangible, but equally important leg up. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-12-05 00:00:00 UTC ]
News tagged with: #playing field #big publishers #natural advantage #data collection

Other Publishing stories related to: 'Leveling the Playing Field'

Diversifying the Translation Field: A Conversation with John Keene, by Veronica Esposito

Interviews Veronica Esposito John Keene is the author of Counternarratives, which received an American Book Award and the Republic of Consciousness Prize. He is also the recipient of a Lannan Literary Award and a MacArthur Fellowship. He is the... Continue reading at World Literature Today

[ World Literature Today | 2020-03-30 15:27:14 UTC ]
More news stories like this | News stories tagged with: #paying attention #publishers including #literary award #book award

Playing in Las Vegas (shelftalker)

Reviewing hundreds of toys for the ASTRA Best Toys for Kids nominations is keeping this Shelftalker blogger hard at play. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-12 12:00:00 UTC ]
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Nosy Crow recruits Tinham to lead new UK field sales team

Nosy Crow has recruited Ruth Tinham to lead a UK field sales team handling independent shops, wholesalers, heritage and gift accounts in-house. Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 07:24:13 UTC ]
More news stories like this | News stories tagged with: #nosy crow

The Chinese spy in the Iowa corn field

Mara Hvistendahl recounts one of China’s many plots to steal U.S. intellectual property. Continue reading at The Washington Post

[ The Washington Post | 2020-03-06 13:00:00 UTC ]
More news stories like this | News stories tagged with: #intellectual property

People Magazine’s Newest Engagement Play Is Texting Readers Directly

You up? It's People. Starting Sunday, People magazine says it will be offering free, exclusive Oscars red carpet and backstage content to users who text 212-479-1704 and sign up by providing their name and phone number. The project is part of a partnership with Community, a messaging platform... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-04 19:22:48 UTC ]
More news stories like this | News stories tagged with: #tentpole events #alexa skills #digital strategy #push notifications #editorial content #makes sense

Before Michael B. Jordan Played Him in ‘Just Mercy,’ Bryan Stevenson Was a Kid Who Loved to Read

The best-selling author and public interest lawyer comes from a family in which words mattered. A lot. Continue reading at The New York Times

[ The New York Times | 2020-01-23 10:00:04 UTC ]
More news stories like this | News stories tagged with: #bryan stevenson #best-selling author

How Bonnier is playing for consumer revenue in 2020

Popular Science is launching a line of toys, a product category that tends to have royalty rates as high as 8% to 18% of retail sales. The post How Bonnier is playing for consumer revenue in 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-20 05:01:59 UTC ]
More news stories like this | News stories tagged with: #consumer revenue #popular science #product category #royalty rates #retail sales #bonnier

Fans are creating a Harry Potter role-playing game inside 'Minecraft'

There have been some ambitious Minecraft projects before, but this one may win for sheer sophistication. The modding team Floo Network is creating Minecraft School of Witchcraft and Wizardry, a Harry Potter-themed role-playing experience inside a Mi... Continue reading at Engadget

[ Engadget | 2020-01-13 18:43:00 UTC ]
More news stories like this | News stories tagged with: #harry potter

Letting the televised impeachment hearings play out

On May 17, 1973, the first witness to testify in the Senate’s Watergate hearings took the stand. It wasn’t former White House Counsel John Dean, or former Chief of Staff H.R. Haldeman, or the burglar James McCord, but Robert C. Odle, Jr., a “baby-faced” 29-year-old who had been the office... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-11-13 13:14:35 UTC ]
More news stories like this | News stories tagged with: #crowded market #vanity fair #independently verified #long history #creative director

Catherine Chung | 'Mathematics at its highest levels reminds me more of poetry than anything else'

In her first novel to be published in the UK, Catherine Chung tells the story of a gifted mathematician whose studies take her deep into her family history. Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 07:02:53 UTC ]
More news stories like this | News stories tagged with: #family history #first novel

A tornado has leveled Interabang Books, Dallas’ largest independent bookstore.

On Sunday night, Interabang Books, Dallas’ largest independent bookstore and only full-service indie bookshop, endured a direct hit from a tornado that barreled through Dallas’ commercial districts, tearing a wide swath through local shops and national chains alike. The bookstore, along with... Continue reading at Literrary Hub

[ Literrary Hub | 2019-10-22 19:23:12 UTC ]
More news stories like this | News stories tagged with: #sunday night #interabang books #wide swath #local shops #long road #independent bookstore

Author Profile: Jim Field

Jim Field makes his author-illustrator début with the perfect picture book for budding language learners. Continue reading at The Bookseller

[ The Bookseller | 2019-10-16 20:29:18 UTC ]
More news stories like this | News stories tagged with: #author profile #jim field #picture book

Is ‘Diary of a Wimpy Kid’ more difficult than ‘The Grapes of Wrath’? The flaw in reading levels.

So many kids are told to read at their ‘level.’ But there are problems in the system that assigns them. Continue reading at The Washington Post

[ The Washington Post | 2019-10-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #wimpy kid #reading levels

Facebook rolls out more ‘playful’ ad formats: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Facebook’s... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 10:00:00 UTC ]
More news stories like this | News stories tagged with: #simon dumenco #chicago bulls #cut deals #anonymous tip #publishing news

A Bookseller Field Trip (shelftalker)

Visiting an author’s book launch at a colleague’s bookstore is a delightful adventure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-18 12:00:48 UTC ]
More news stories like this | News stories tagged with: #book launch #bookstore #bookseller

What Role Does Philanthropy Play in Reporting News?

When the Judith Neilson Institute for Journalism pledged money to News Corp and Nine Entertainment last month, some cynics wondered Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-21 14:55:30 UTC ]
More news stories like this | News stories tagged with: #philanthropy play #reporting news #cynics wondered #news corp

Changing the journalistic climate: what role does philanthropy play in reporting news?

The fund behind the biggest grant ever given to the Sydney Opera House says it won’t play favourites in Australian mediaWhen the Judith Neilson Institute for Journalism pledged money to News Corp and Nine Entertainment last month, some cynics wondered why the $100m philanthropic outfit was... Continue reading at The Guardian

[ The Guardian | 2019-08-21 04:31:05 UTC ]
More news stories like this | News stories tagged with: #philanthropy play #reporting news #cynics wondered #grant recipients #news corp