Leveling the Playing Field

Big publishers have a natural advantage over smaller competition. Increased purchasing power, data collection and cross-marketing opportunities are a few of the perks of having multiple magazines in different markets. The ability to experiment and make mistakes is a less tangible, but equally important leg up. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-12-05 00:00:00 UTC ]
News tagged with: #playing field #big publishers #natural advantage #data collection

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Taking E-books To the Next Level

Despite technological petting zoos, QR codes on shelf-talkers linked to bookstores’ Web sites, and in-store displays of physical books with signage reminding readers that they can also buy e-editions, only a handful of independents are making more than about $100 or so on ebook sales a month. To... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #physical books #ebook sales #indie publishers #ebook fans #ebook market


Pearson goes open source with Plug and Play

Written By: Anna Richardson Taylor Publication Date: Thu, 01/09/2011 - 08:53 Pearson has embraced an open-source approach to digital content, making its proprietary content available to third-party digital developers. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open source #digital content


Advertising: A Magazine Bets That Readers Play Tag

Glamour wants readers to scan the Facebook icon next to the singer Rihanna, and other icons placed throughout the issue. Continue reading at The New York Times

[ The New York Times | 2011-08-23 00:00:00 UTC ]
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Child's play for Lee as he tops charts

Written By: Philip Stone Publication Date: Wed, 10/08/2011 - 09:08 Lee Child's 15th Jack Reacher thriller, Worth Dying For (Bantam), was the bestselling book in the UK last week, scoring impressive sales of 32,275 copies in just three days upon its release on Thursday. read more Continue reading at The Bookseller

[ The Bookseller | 2011-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tops charts #worth dying #bestselling book


Usborne goes to next level with Appelhans

Written By: Caroline Horn Publication Date: Fri, 29/07/2011 - 11:20 Usborne has bought a debut novel from prolific young adult blogger Lenore Appelhans, which the publisher expects to be “massive” following the sale of film rights to CBS Film and interest from YA bloggers. Fiction editorial... Continue reading at The Bookseller

[ The Bookseller | 2011-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film rights


Media Cache: Playing Catch-Up in E-Books

Outside the United States, the digital book business is still in its infancy and has problems to resolve before taking off. Continue reading at The New York Times

[ The New York Times | 2011-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media cache #playing catch-


Field looks to '2020' with Dorling Kindersley restructuring

Written By: Charlotte Williams Publication Date: Tue, 08/02/2011 - 16:16 Dorling Kindersley is to be reorganised around core subject areas as part of a strategic plan outlined to staff by DK publisher and c.e.o. Peter Field. The move has echoes of the restructuring unveiled by Bloomsbury,... Continue reading at The Bookseller

[ The Bookseller | 2011-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #peter field


iPhone app store, Amazon Kindle: Why ebook sellers should stop playing by Apple's rules.

Over the last few months the tech industry has been inching toward ebook nirvana. For one thing, gadget makers keep improving e-readers while slashing prices. (I'm going to renew my bet that Amazon will begin selling the Kindle for less than $100 by the end of the year.) The bigger story,... Continue reading at Slate

[ Slate | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #slashing prices #begin selling #bigger story #ebook market