Leveling the Playing Field

Big publishers have a natural advantage over smaller competition. Increased purchasing power, data collection and cross-marketing opportunities are a few of the perks of having multiple magazines in different markets. The ability to experiment and make mistakes is a less tangible, but equally important leg up. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-12-05 00:00:00 UTC ]
News tagged with: #playing field #big publishers #natural advantage #data collection

Other Publishing stories related to: 'Leveling the Playing Field'


Data and AI Bring Moneyball Methods to Level the Sports Marketing Playing Field

About 20 years ago, Oakland A's general manager Billy Beane used data and statistics to help his low-revenue team keep pace with wealthier competitors, making for a stronger roster. The resulting success inspired Michael Lewis' bestselling book Moneyball, which in turn led to Brad Pitt... Continue reading at AdWeek

[ AdWeek | 2021-11-01 21:30:00 UTC ]
More news stories like this | News stories tagged with: #turn led #film adaptation #bestselling book


Level the Playing Field: 5 Questions to Ask Your Video Strategist

Every digital publisher worth their salt has some form of video on their websites. They may be using existing content, or they could be leaning into user generated content, but the transition from text to video that began a decade back has had a major effect on the entire publisher workforce,... Continue reading at Digiday

[ Digiday | 2020-07-07 02:05:37 UTC ]
More news stories like this | News stories tagged with: #playing field #existing content #digital publisher


Level the Playing Field for Books In Translation

A Slovenian editor says withholding a manuscript for translation is bad business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #playing field #bad business


'Level the playing field': BA urges Treasury Select Committee to reform business rates

Booksellers Association m.d. Meryl Halls has urged the Treasury Select Committee to "level the playing field" and reform business rates.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-21 22:14:38 UTC ]
More news stories like this | News stories tagged with: #playing field #booksellers association #meryl halls


A thriving industry needs a level playing field to survive

Jemma McDonagh gives an agent's perspective following the results of our class survey. Continue reading at The Bookseller

[ The Bookseller | 2019-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #class survey


Levelling the playing field

Publishers are changing the entry-level criteria for prospective candidates simply to secure the best talent, argues Neil Morrison. Continue reading at The Bookseller

[ The Bookseller | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #playing field


EC white paper aims to level digital playing field

The European Commission has a grand plan to create a single market for digital content across all the member states of the EU, so it can be bought and sold without barriers such as the administrative burden of different VAT rates.  The creation of that market will help entrepreneurial start-up... Continue reading at The Bookseller

[ The Bookseller | 2015-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission #digital content #member states #administrative burden #vat rates


Leveling the Playing Field

Big publishers have a natural advantage over smaller competition. Increased purchasing power, data collection and cross-marketing opportunities are a few of the perks of having multiple magazines in different markets. The ability to experiment and make mistakes is a less tangible, but equally... Continue reading at Folio Magazine

[ Folio Magazine | 2013-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #playing field #big publishers #natural advantage #data collection


Sony's four pillar approach to game publishing on PlayStation 4 aims to level the playing field

Sony's already said that it's making game publishing on PlayStation 4 even easier than it is on the PlayStation 3, but Senior Account Manager of Development at Sony Computer Entertainment Europe Agostino Simonetta today explained exactly what that means. Sony's apparently applying a "four... Continue reading at Engadget

[ Engadget | 2013-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #playing field #personal relationship #traditional publishers


Levelling the field for books

Philip Jones considers the impact that EU finance ministers' decision to reduce VAT rates on digital books will have on publishers. Continue reading at The Bookseller

[ The Bookseller | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital books


Levelling the field

New Writing North’s chief executive addresses the challenges facing under-represented writers and outlines how the group hopes to rewrite that story.  Continue reading at The Bookseller

[ The Bookseller | 2018-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writing north


Forget Playing With Toys: Kids Can Play With The Catalog

Get out your crayons and mobile phones. The Toys 'R Us holiday catalog drops this week. At 96 pages, "The Great Big Toys 'R Us Book of Awesome" is its biggest issue ever and includes interactive elements for the first time."The Big Book, as we call it internally, is done every year, but this is... Continue reading at Advertising Age

[ Advertising Age | 2015-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android devices


Miles to play Cromwell in Mantel plays

Actor Ben Miles has been cast as Thomas Cromwell in the Royal Shakespeare Company's... Continue reading at The Bookseller

[ The Bookseller | 2013-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thomas cromwell


New PEN America Report Finds School Book Bans at Record Levels

The report, 'Banned in the USA: Narrating the Crisis,' reports 4,349 book bans recorded from July to December 2023, with more book bans recorded during the first half of the current school year than in all of the last school year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #record levels #school year


‘The levels of attack are extraordinary’: Gary Lineker on punditry, podcasts – and why he won’t stop speaking his mind

The football broadcaster and podcast mogul keeps tweeting about the Israel-Gaza war, despite arguing with friends and getting into hot water with the BBC. What drives him?Gary Lineker has asked me to meet him at his house in Barnes at 2.30pm. It’s a miserable wet day in London, so I give myself... Continue reading at The Guardian

[ The Guardian | 2024-01-20 07:00:52 UTC ]
More news stories like this | News stories tagged with: #back seat


Reclaiming Play: Close-Up on SparkPool

Igloo Books, renowned for its mass-market children’s books, is turning another page with the launch of SparkPool, an imprint for adult readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #igloo books #adult readers


Levelling up: how Gabrielle Zevin’s gaming novel became the book of the summer

Tomorrow, and Tomorrow, and Tomorrow overtook titles by David Walliams and Colleen Hoover to become the UK’s number one bestseller. The author, booksellers and fans reflect on how it became a literary phenomenonTomorrow, and Tomorrow, and Tomorrow’s distinctive cover, with its image of Hokusai’s... Continue reading at The Guardian

[ The Guardian | 2023-08-11 10:00:35 UTC ]
More news stories like this | News stories tagged with: #zadie smith #paperback edition #adam stower #recent memory #bookshop


Ready to Play: Graphic Novel Media Tie-Ins

Publishers take a collaborative, multiplatform approach in adapting video game IP into comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel


Fieldstone, Knopf Drop Audubon Name from Field Guides

Fieldstone cut ties with the Audubon name in February, and Knopf will remove the name and logo from all future field guide publications and reprints. Fieldstone also plans to donate proceeds from its field guides to National African American Reparation Commission. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #field guides #donate proceeds