Leveling the Playing Field

Big publishers have a natural advantage over smaller competition. Increased purchasing power, data collection and cross-marketing opportunities are a few of the perks of having multiple magazines in different markets. The ability to experiment and make mistakes is a less tangible, but equally important leg up. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-12-05 00:00:00 UTC ]

Other news stories related to: "Leveling the Playing Field"


Big Publishers Saw Earnings Rebound in the First Half of 2024

Cost cuts and higher sales led to rises in profits at HarperCollins, Lagardère Publishing, and Penguin Random House in the first half of this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-06 04:00:00 UTC ]
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This charming new children’s book uses data viz to teach kids about emotions

Cowritten by Pentagram partner Giorgia Lupi, ‘This is Me and Only Me’ helps kids process their experiences through data. In a new children’s book from Pentagram partner Giorgia Lupi and her coauthor, Madeleine Garner, data collection is presented as a beautiful way for kids (and adults) to... Continue reading at Fast Company

[ Fast Company | 2024-07-22 09:15:00 UTC ]
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‘We didn’t expect this phenomenon to last’: France’s comic-book tradition is hitting new heights

The market for bédé visual storytelling almost doubled over the course of the pandemic, but can the birthplace of Asterix continue to nurture creators?Like thousands of French people, Sylvie Pinault discovered comic books during the pandemic. Though bandes dessinées – literally meaning “drawn... Continue reading at The Guardian

[ The Guardian | 2024-02-06 14:00:36 UTC ]
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Costs Cut into Profits at Big Publishers

In the first half of 2023, publishers struggled to keep expenses down, with multiple companies citing higher costs as the major reason margins shrank in the first six months of 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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How ad platforms are inflating streaming TV performance

The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday

[ Digiday | 2023-06-20 13:41:01 UTC ]
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Digital Book World Focuses on Data and Accessibility

Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
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Digital Book World Focuses on Data and Accessibility

Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
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Penguin Random House-Simon & Schuster Deal Collapses, Breaking Pattern in Publishing

The deal to acquire Simon & Schuster would have made the buyer, Penguin Random House, even larger, and reduced the number of big publishers in the U.S. to four. Continue reading at The New York Times

[ The New York Times | 2022-11-21 22:50:04 UTC ]
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Hitting the Books: AI could help shrink America's gender wage gap

Women have faced gender-based discrimination in the workforce throughout history, denied employment in all but a handful of subservient roles, regularly ignored for promotions and pay raises — and rarely ever compensated at the same rates as their male peers. This long and storied socioeconomic... Continue reading at Engadget

[ Engadget | 2022-10-30 14:30:31 UTC ]
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Can genetics help eliminate inequality?

Using “genotypic scores” could level the playing field in schools, Kathryn Paige Harden argues. Continue reading at The Washington Post

[ The Washington Post | 2021-11-19 13:00:00 UTC ]
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Michael Wolff to publish third exposé of Trump, covering last days in office

Author of Fire and Fury’s final book on Trump, Landslide, will cover his ‘tumultuous last months at the helm of the country’Michael Wolff’s third book about Donald Trump, focusing on the final days of his presidency, will be published in July under a provocative title: Landslide. Related: Trump... Continue reading at The Guardian

[ The Guardian | 2021-06-17 14:56:19 UTC ]
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Congressman and Others Vow to Fight Amazon, Monopolies

The Institute for Local Self-Reliance hosted a seminar on the topic of "Reining in Monopoly Power," where Congressman David Cicilline (D-RI) and others vowed to level the playing field for small businesses competing against Amazon and other dominant tech companies. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-23 05:00:00 UTC ]
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Level the Playing Field: 5 Questions to Ask Your Video Strategist

Every digital publisher worth their salt has some form of video on their websites. They may be using existing content, or they could be leaning into user generated content, but the transition from text to video that began a decade back has had a major effect on the entire publisher workforce,... Continue reading at Digiday

[ Digiday | 2020-07-07 02:05:37 UTC ]
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Amazon's VAT windfall

From 1 May, bringing forward a plan originally scheduled for the end of the year, the Government has removed VAT from e-books. It was a change lobbied for by many writers, as well as the big publishers. They rallied under the stirring slogan ‘No Tax on Learning’. This is a good thing, surely,... Continue reading at The Bookseller

[ The Bookseller | 2020-05-04 08:40:06 UTC ]
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A Soft Third Quarter for Big Publishers

All four of the large publicly held trade publishers saw sales fall in the period. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
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HarperCollins puts 'limited number' of titles into Kindle Unlimited

HarperCollins has begun selling a "limited number" of backlist e-books via Amazon’s £7.99 a month subscription e-book service Kindle Unlimited in the UK and Australia in a major shift from one of the big publishers.   Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 20:49:12 UTC ]
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Level the Playing Field for Books In Translation

A Slovenian editor says withholding a manuscript for translation is bad business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-06 04:00:00 UTC ]
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'Level the playing field': BA urges Treasury Select Committee to reform business rates

Booksellers Association m.d. Meryl Halls has urged the Treasury Select Committee to "level the playing field" and reform business rates.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-21 22:14:38 UTC ]
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Who Said Print Was Dead? What’s Behind the Proliferation of New Titles

Imagine the novel idea of being able to read the news without a pop-up ad or a screen notification for a new email or a tweet from the White House. As some magazines have gone digital-only, other big publishers and brands have reversed course and leaned deeper into the ultimate lean back... Continue reading at AdWeek

[ AdWeek | 2019-05-07 00:00:00 UTC ]
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Ad vets to create universal ID and loyalty reward program to woo consumers

A cohort of ad industry veterans and tech platforms are launching BritePool, an identity solution for digital advertising that aims to provide consumers with some level of control over who uses their data. Along the way, it hopes to offer agencies and brands an alternative to the so-called... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
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