Leveling the Playing Field

Big publishers have a natural advantage over smaller competition. Increased purchasing power, data collection and cross-marketing opportunities are a few of the perks of having multiple magazines in different markets. The ability to experiment and make mistakes is a less tangible, but equally important leg up. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-12-05 00:00:00 UTC ]
News tagged with: #playing field #big publishers #natural advantage #data collection

Other Publishing stories related to: 'Leveling the Playing Field'


Jim Field and Kes Gray | Oi success!

The author and illustrator behind two of the breakout picture books of the past few years return with a new title. Caroline Carpenter reports. Continue reading at The Bookseller

[ The Bookseller | 2017-08-24 00:00:00 UTC ]
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Alex Field, V-P and Publisher, to Exit WaterBrook and Multnomah

Tina Constable, senior v-p and publisher of Christian Publishing within the Crown Publishing Group, announced that Field will leave the company in September. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tina constable #christian publishing


Field up twice for Sainsbury's Children’s Book Awards

Sainsbury’s has announced the Children’s Book Awards shortlist which features Adrian Edmondson, Quentin Blake and Oliver Jeffers, with illustrator Jim Field appearing twice. Continue reading at The Bookseller

[ The Bookseller | 2017-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book awards #quentin blake #oliver jeffers


33 Major Publishers Are Promising Advertisers a New Level of Safety and Transparency

The Google-Facebook duopoly has proved to be less than perfect. Google's video platform, YouTube, has struggled to provide brand safety, and Facebook is still recovering--PR-wise, at least--from its late 2016 measurement woes. TrustX, a programmatic platform announced last September that... Continue reading at AdWeek

[ AdWeek | 2017-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google-facebook duopoly #video platform


Producer's childhood helped 'inspire' Harry Potter play

Sonia Friedman tells Desert Island Discs about bringing the best-selling book character to the stage. Continue reading at BBC News

[ BBC News | 2017-06-04 00:00:00 UTC ]
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Audible launches £4m audio plays grant

Audiobook platform Audible is launching a $5m (£3.89m) transatlantic theatre grant in order to "further its commitment to supporting emerging talent" in the creative arts. Continue reading at The Bookseller

[ The Bookseller | 2017-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative arts


Fielding and Tóibín events mark Hay's opening weekend

Hay Festival's first weekend has kicked off with a host of events featuring writers including Colm Tóibín, Helen Fielding and Stephen Fry who discussed issues such as using flashbacks in writing, criticisms of anti-feminism and "aggregating news agencies" such as Facebook. Continue reading at The Bookseller

[ The Bookseller | 2017-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening weekend #helen fielding #hay festival #stephen fry


Helen Fielding wins Bollinger Everyman Wodehouse Prize

Helen Fielding's Bridget Jones’s Baby: The Diaries (Vintage) has won the 2017 Bollinger Everyman Wodehouse Prize for Comic Fiction, making it third time lucky for the author. Continue reading at The Bookseller

[ The Bookseller | 2017-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen fielding #sbridget jones #comic fiction #time lucky


Accent's Kate Field wins Joan Hessayon Award

Kate Field has won the Romantic Novelists Association's Joan Hessayon Award for new writers with her debut novel The Magic of Ramblings (Accent Press). Continue reading at The Bookseller

[ The Bookseller | 2017-05-19 00:00:00 UTC ]
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Fielding, Stibbe, Hiaasen up for Bollinger Everyman Wodehouse Prize

Helen Fielding's Bridget Jones’s Baby (Jonathan Cape) bags the author her second shortlisting for the Bollinger Everyman Wodehouse Prize for Comic Fiction shortlist. Continue reading at The Bookseller

[ The Bookseller | 2017-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen fielding #sbridget jones


USC's JuJu Smith-Schuster would welcome staying home to play for Rams or Chargers

The Rams added a former USC receiver to the roster when they signed free agent Robert Woods, the Trojans’ all-time receptions leader. Could they add another in next month’s NFL draft? USC’s JuJu Smith-Schuster, who attended Long Beach Poly High, said Wednesday that he would be happy to play for... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #juju smith-schuster #nfl draft


Playing catch-up, Conde Nast navigates a tricky digital evolution

The legacy publisher of Vogue and The New Yorker has had to figure out how to scale digitally without tramping on the individuality of its brands. The post Playing catch-up, Conde Nast navigates a tricky digital evolution appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #playing catch- #legacy publisher


ESPN drops false play buttons on Facebook, maintains them on Twitter

The sports publisher is still holding on to a sneaky traffic-boosting tactic. The post ESPN drops false play buttons on Facebook, maintains them on Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter appeared


How platforms get publishers to play the access game

By dangling rewards in front of publishers that go all-in with them, platforms, inadvertently or not, worm their way into publishers’ organizations and dictate their strategy. Some publishers including The Washington Post and Mic say the rewards and potential influence with the platforms are... Continue reading at Digiday

[ Digiday | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers including


Reading Up on the Holidays: Book Recommendations From the Field

Our international publishing colleagues tell us which books are on their holiday gift lists this year. We wish you happy holidays and a wonderful New Year. The post Reading Up on the Holidays: Book Recommendations From the Field appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #happy holidays #book recommendations


Publishers are playing around with games again

Ten years ago, publishers all piled into games as an easy way to increase their digital revenues. Five years ago, a number of them experimented with them as storytelling tools, using games to get their readers to think about the news in a novel way. Today, everyone from Hearst to the Washington... Continue reading at Digiday

[ Digiday | 2016-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #digital revenues #operated properties


Art history A Level to continue, with Pearson

Pearson has confirmed that its exam board is to run a new A Level in history of art and an A and AS Level in statistics. Continue reading at The Bookseller

[ The Bookseller | 2016-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #art history


The 2016 Folio: 100 — C-Level Visionaries

Recognizing the most forward-thinking and innovative leaders in magazine media. The post The 2016 Folio: 100 — C-Level Visionaries appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #innovative leaders #magazine media


The 2016 Folio: 100 — Director-Level Doers

Recognizing the most forward-thinking and innovative leaders in magazine media. The post The 2016 Folio: 100 — Director-Level Doers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #innovative leaders #magazine media


Springsteen Plays Well Abroad

Bruce Springsteen’s memoir, Born to Run, was an immediate hit when it was released at the end of September in the U.S. by Simon & Schuster, and the book topped the nonfiction bestseller list in Germany and Sweden at the end of last month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bruce springsteen #simon schuster