Infographic: Publishers on closing the mobile gap

We asked attendees at this week’s Digiday Publishing Summit to discuss the challenge of mobile campaigns. Here’s what they thought about closing the mobile revenue gap, multi-screen campaigns, and more. Sponsored by CheckM8.The post Infographic: Publishers on closing the mobile gap appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-03-20 00:00:00 UTC ]
News tagged with: #post infographic #mobile gap #asked attendees #mobile campaigns

Other Publishing stories related to: 'Infographic: Publishers on closing the mobile gap'

Infographic: Most publishers are choosing to sell their native ads through sponsorships

We asked publishers at yesterday's Digiday Publishing Summit for a window into their native strategies. Here's what we learned in five charts. Sponsored content by Nativo. The post Infographic: Most publishers are choosing to sell their native ads through sponsorships appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-31 00:00:00 UTC ]
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Wildfire to publish former RAF Zack Scott's Apollo infographics

Wildfire has signed a three-book deal with former Royal Air Force technician and graphic designer Zack Scott. Continue reading at The Bookseller

[ The Bookseller | 2017-03-11 00:00:00 UTC ]
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When it comes to video, more publishers are betting on mobile web versus apps

Mobile apps’ share of video consumption went down from eight to five percent by the end of 2016, continuing a downward trend, according to video tech firm JW Player. Not surprisingly, then, most digital publishers can’t justify spending $500,000 or more on mobile app development and maintenance,... Continue reading at Digiday

[ Digiday | 2017-02-02 00:00:00 UTC ]
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Tate Publishing Closes Its Doors

After suspending operations, the Christian self-publishing company faces customer ire and lawsuits from service providers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-24 00:00:00 UTC ]
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Google Is Introducing Native Video Ads for Mobile Publishers

If Google's research is correct, more than half of all smartphone users give up trying to load mobile websites if it takes longer than three seconds. Because of that, Google is moving forward with several beta offerings to help publishers and advertisers make their mobile formats more... Continue reading at AdWeek

[ AdWeek | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile web #mobile apps #waiting list #longest line

Criado-Perez to publish feminist 'call to arms' on data gap

Chatto & Windus has acquired feminist campaigner Caroline Criado-Perez’s second book, Atypical, to be published in 2018.  Continue reading at The Bookseller

[ The Bookseller | 2016-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish feminist #data gap #chatto windus

Why Publishers Must Go Mobile

Book purchases are increasingly done on mobile platforms, and most people who read ebooks prefer to do so on tablets or smart phones. There's a big opportunity for publishers here. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile platforms #book purchases #smart phones #big opportunity

Papego: Bridging the Gap between Mobile and Print

Papego is an app currently drawing attention in Germany from readers, publishers, and booksellers because it allows a reader an easy way to keep reading digitally or in print. The post Papego: Bridging the Gap between Mobile and Print appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print appeared #drawing attention #reading digitally

International Industry Notes: Beijing Book Fair, Japan’s Mobile Games, Scotland’s Indie Publishers

Zhejiang University Press has events at BIBF this week, as Japan's Toto Serkan looks at Japan's mobile gaming market, and Scotland's Society of Young Publishers weighs the industry's interest in new skills. The post International Industry Notes: Beijing Book Fair, Japan’s Mobile Games,... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile games #indie publishers

Self-Publishing, Direct Sales, and Mobile: The Netherlands’ Peter Paul van Bekkum

Asked ahead of Frankfurt's The Markets, Rotterdam's Peter Paul van Bekkum says mobile, direct sales, and self-publishing are the publishing developments to watch in The Netherlands. The post Self-Publishing, Direct Sales, and Mobile: The Netherlands’ Peter Paul van Bekkum appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-08 00:00:00 UTC ]
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Turkish government closes 29 publishers

The Turkish government has closed 29 publishing houses in the country, according to the Turkish Publishers Association. Continue reading at The Bookseller

[ The Bookseller | 2016-08-02 00:00:00 UTC ]
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HI-FI Wants to Help Publishers Regain Control of their Mobile Audiences

The "Interest-Driven Network" rolls out TagTopic marketplace in a bid to upend mobile media. The post HI-FI Wants to Help Publishers Regain Control of their Mobile Audiences appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-21 00:00:00 UTC ]
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Red Button Publishing to close

Independent publisher Red Button Publishing has announced it will cease operations from June 2016. Continue reading at The Bookseller

[ The Bookseller | 2016-04-30 00:00:00 UTC ]
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Infographic: 50 percent of publishers recruit editors to create native ads

We asked publishing pros at yesterday's Digiday Publishing Summit for their scout's-honor stance on how they're pitching native, who's buying, and more. Here's what they said in 5 charts. Sponsor content by Nativo. The post Infographic: 50 percent of publishers recruit editors to create native... Continue reading at Digiday

[ Digiday | 2016-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post infographic #sponsor content

Apple Opens Mobile News App to All Publishers in Bid for Readers

Apple will make its mobile news app available to publishers of all sizes starting this week, increasing the pool of content as the tech giant competes with rivals Facebook and Google for the attention of smartphone readers.Smaller media companies, even independent bloggers, can obtain editing... Continue reading at Advertising Age

[ Advertising Age | 2016-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news junkies #media outlets #select group #announced partnerships

Infographic: Publishers dish on the buyer-seller relationship in 5 charts

We asked industry pros at yesterday’s Digiday Publishing Summit in Bologna to weigh in on the give and take between buyers and sellers. Here’s what they said about the balance of power and an emerging solution: header bidding. Sponsor content by PulsePoint. The post Infographic: Publishers dish... Continue reading at Digiday

[ Digiday | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post infographic #header bidding #sponsor content

Publishers scramble to prepare for Google’s fast mobile pages initiative

Publishers initially welcomed Google's fast-loading articles format, as a way to compete on mobile devices. But with the launch of Accelerated Mobile Pages, or AMP, just weeks away, it doesn't support all ad formats yet, which limits their ability to monetize it. As with Facebook and Apple, the... Continue reading at Digiday

[ Digiday | 2016-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #ad formats

Infographic: How Publishers Are Navigating the Brave New World of Ad Blockers

Sourcepoint, a New York-based content compensation platform for publishers, recently released new data on the effects of ad blockers on its clients' sites. "As the threat of ad blocking is becoming more prevalent, publishers are working hard to identify sustainable ways of being compensated for... Continue reading at AdWeek

[ AdWeek | 2016-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blockers #recently released #ad blocking #working hard #ben barokas #lies ahead #carlos monteiro #adweek magazine

Faber boss says future of book publishing is mobile

Stephen Page also says publishers must ‘understand mobile’ and put smartphone communication at the centre of thinkingThe chief executive of publisher Faber & Faber has challenged the book publishing industry to respond to the rapid increase in smartphone use, particularly by young... Continue reading at The Guardian

[ The Guardian | 2015-12-04 00:00:00 UTC ]
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Brazil’s Prestige Publisher Cosac Naify to Close

Disagreement between business partners leads to the sudden closure of Brazilian publishing house Cosac Naify and an uncertain future for 1,600 titles. The post Brazil’s Prestige Publisher Cosac Naify to Close appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-03 00:00:00 UTC ]
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