As the digital media and advertising industries come to grips with the rise of ad blocking, so is one of the industry's more prominent organizing bodies.A month before Apple revealed in June that later this year it would enable ad blocking on its mobile Safari browser, the Interactive Advertising Bureau broached the topic during its board meetings in May."We started taking a look at the remainder of 2015, and the ad-blocking conversation got ratcheted up based on what we were hearing from publishers and their data and the rise of [ad-blocking] incident rates they were seeing," said Scott Cunningham, a senior VP at the IAB and general manager of the trade organization's Technology Lab. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-09-04 00:00:00 UTC ]
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Welcome to Ad Age’s special-edition NewFronts Now newsletter, a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now. Continue reading at Advertising Age
[ Advertising Age | 2020-06-24 22:02:37 UTC ]
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Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now. And... Continue reading at Advertising Age
[ Advertising Age | 2020-06-23 20:11:12 UTC ]
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In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
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Like so many things this year, the 2020 Digital Content NewFronts are going to look different. The biggest change: how they're produced. Instead of four daily in-person presentations that would have ad buyers, content producers and the media running from location to location across Manhattan,... Continue reading at AdWeek
[ AdWeek | 2020-06-22 11:00:36 UTC ]
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Usually innovation is gradual, Matt Ridley tells us, though we tend to subscribe to the breakthrough myth. Continue reading at The Washington Post
[ The Washington Post | 2020-06-18 14:17:15 UTC ]
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A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
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Allen Lane, an imprint of Penguin UK, will publish Caste: The Lies that Divide Us, an exploration of social history by Isabel Wilkerson. Continue reading at The Bookseller
[ The Bookseller | 2020-06-17 01:31:24 UTC ]
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Today’s deal between the University of California and publisher Springer Nature is a big milestone on the path to dismantling paywalls around academic journals. Continue reading at Wired
[ Wired | 2020-06-16 15:00:00 UTC ]
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Boldwood Books has launched an e-book collaboration with John Blake's Ad Lib, starting with a book that reveals all about the stars of hit Netflix series “Tiger King”. Continue reading at The Bookseller
[ The Bookseller | 2020-06-15 19:13:40 UTC ]
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Dressed For War: The Story of Audrey Withers, Vogue Editor Extraordinaire from the Blitz to the Swinging Sixties by Julie Summers has been optioned for TV. Continue reading at The Bookseller
[ The Bookseller | 2020-06-15 18:28:01 UTC ]
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Internet Archive’s National Emergency Library initiative, which made more than 1.3 million books available online for free, will end early as publishers sue for copyright infringement. The nonprofit began offering free books during March as the coronavirus pandemic forced Americans to quarantine... Continue reading at Literrary Hub
[ Literrary Hub | 2020-06-12 14:06:26 UTC ]
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Stephen Rebello’s “Dolls! Dolls! Dolls!” is a more than just a gossipy look at the making of the film everyone loves to hate. Continue reading at The Washington Post
[ The Washington Post | 2020-06-12 12:12:21 UTC ]
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Empty Room Productions has optioned The Blackheath Séance Parlour (Cutting Edge Press, 2019) by Alan Williams. Continue reading at The Bookseller
[ The Bookseller | 2020-06-12 01:31:08 UTC ]
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Bonnier Books UK has acquired Christa Parravani’s "harrowing and beautifully written" memoir Loved and Wanted: A Memoir of Choice, Children, and Womanhood for its new literary imprint Manilla Press. Continue reading at The Bookseller
[ The Bookseller | 2020-06-11 17:12:09 UTC ]
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The Publishers Association has expressed its support as member companies of the Association of American Publishers (AAP) filed a copyright infringement lawsuit against Internet Archive (IA), a self-described American digital library offering "universal access to all knowledge". Continue reading at The Bookseller
[ The Bookseller | 2020-06-01 17:39:50 UTC ]
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This year's Digital Content NewFronts will get down to the nitty gritty with former HQ Trivia host Scott Rogowsky, whom the Interactive Advertising Bureau has tapped to serve as the annual event's first-ever virtual emcee. Beginning with the first day of this year's NewFronts, slated to kick off... Continue reading at AdWeek
[ AdWeek | 2020-06-01 14:00:16 UTC ]
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Black Bear Pictures has optioned Naoise Dolan's debut novel Exciting Times for television. Continue reading at The Bookseller
[ The Bookseller | 2020-05-28 21:51:46 UTC ]
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Independent production company The Lighthouse has optioned Juno Dawson's YA trilogy. Continue reading at The Bookseller
[ The Bookseller | 2020-05-27 00:45:39 UTC ]
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New production company Complete Fiction will develop Jonathan Stroud's Lockwood & Co series with Netflix. Continue reading at The Bookseller
[ The Bookseller | 2020-05-20 15:05:10 UTC ]
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Guest Blogger: Prof Katy Shaw, University of Northumbria, Vice-Chair of BACLS – the British Association of Literary Studies – and executive committee member of University English, the national subject association. In recent years there has been a rapid rise in the teaching of English Literature... Continue reading at British Council global
[ British Council global | 2020-05-18 09:30:54 UTC ]
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