As the digital media and advertising industries come to grips with the rise of ad blocking, so is one of the industry's more prominent organizing bodies.A month before Apple revealed in June that later this year it would enable ad blocking on its mobile Safari browser, the Interactive Advertising Bureau broached the topic during its board meetings in May."We started taking a look at the remainder of 2015, and the ad-blocking conversation got ratcheted up based on what we were hearing from publishers and their data and the rise of [ad-blocking] incident rates they were seeing," said Scott Cunningham, a senior VP at the IAB and general manager of the trade organization's Technology Lab. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-09-04 00:00:00 UTC ]
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The Quarto Group's Frances Lincoln Children’s Books imprint has added US vice-president-elect Kamala Harris to its Little People, Big Dreams list for 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-11-15 14:59:22 UTC ]
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Scholars explore the questions of law, past and present, raised by the hit musical. Continue reading at The Washington Post
[ The Washington Post | 2020-11-13 13:00:00 UTC ]
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As part of Faber's marketing campaign for The Cummings Files: Confidential–Thoughts, Ideas, Actions by Dominic Cummings, a digital advertising van was driven around Barnard Castle ahead of the spoof diary's publication on Thursday (29th October). Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 21:31:44 UTC ]
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HarperCollins is collaborating with graphic design company Design and Art Direction (D&AD) to find an emerging designer who will create a new brand identity for C S Lewis' The Chronicles of Narnia series. Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 10:43:11 UTC ]
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Sceptre has acquired a cultural, historical and literary exploration of the birth, death and legacy of Shakespeare’s Juliet Capulet. Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 09:16:13 UTC ]
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H.W. Brands critiques the wildly different paths the two men took toward the same goal. Continue reading at The Washington Post
[ The Washington Post | 2020-10-23 12:00:00 UTC ]
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Synchronicity Films is developing a limited series based on Andrew O'Hagan’s Mayflies, with screenwriter Andrea Gibb on board to adapt the novel. Continue reading at The Bookseller
[ The Bookseller | 2020-10-22 09:40:11 UTC ]
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Transworld is publishing Black is the Body, a collection of non-fiction essays covering a number of US author Emily Bernard's experiences. Continue reading at The Bookseller
[ The Bookseller | 2020-10-14 19:56:01 UTC ]
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Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller
[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Her new graphic memoir, “We Saw Scenery,” is based on old diaries she found three years ago: “I wrote down everything.” Continue reading at The Washington Post
[ The Washington Post | 2020-10-08 12:00:00 UTC ]
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Coronet has acquired the debut novel of Kate Sawyer examining life after near global extinction. Continue reading at The Bookseller
[ The Bookseller | 2020-09-24 19:02:14 UTC ]
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Martin Scorsese’s 1990 film was far from a surefire hit, but it cemented his legacy. Continue reading at The Washington Post
[ The Washington Post | 2020-09-24 12:03:35 UTC ]
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The three major shareholders of the parent company of Hachette Book Group—Vivendi, Amber Capital, and Qatar Capital—are now aligned in a push to control four of the nine seats on the company board. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-23 04:00:00 UTC ]
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Explore Indigenous Futurisms by reading these 25 science fiction and fantasy books by Indigenous authors with Indigenous main characters! Continue reading at Book Riot
[ Book Riot | 2020-09-18 10:38:00 UTC ]
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Sphere has acquired a book in which the author tells the story of her own investigation into the long-unsolved murder of her stepsister. Continue reading at The Bookseller
[ The Bookseller | 2020-09-17 23:03:19 UTC ]
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Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek
[ AdWeek | 2020-09-17 12:00:07 UTC ]
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‘Tis the season for book awards! Today, the National Book Foundation announced the longlist for the 2020 National Book Award for Young People’s Literature. The National Book Awards, created in 1950, is the most prestigious literary prize in the United States, rewarding quality and cogent... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-16 14:15:20 UTC ]
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Pan Macmillan has won a four-way auction for Broken Heartlands: A Journey Through Labour’s Lost England by Financial Times political correspondent Sebastian Payne. Continue reading at The Bookseller
[ The Bookseller | 2020-09-16 08:41:04 UTC ]
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Gore Vidal’s “Hollywood” is finally getting the audiobook treatment, and not a moment too soon. Continue reading at The Washington Post
[ The Washington Post | 2020-09-14 12:00:00 UTC ]
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Virago has triumphed in a six-publisher auction for The Six: The Untold Story of America’s First Women in Space by science reporter Loren Grush. Continue reading at The Bookseller
[ The Bookseller | 2020-09-08 06:21:34 UTC ]
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