How Forbes got readers to double the time spent per post on mobile

For most news publishers, their audiences increasingly prefer visiting them on mobile devices. Forbes faced this problem acutely, with half its audience coming to it on mobile devices. So it created card-like formats to replace text-based stories. The financial news publisher said its new card-style storytelling format is outperforming text-based articles. But as Vox.com has found, mobile-based article formats have their limitations in a complex news environment. The post How Forbes got readers to double the time spent per post on mobile appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-15 00:00:00 UTC ]
News tagged with: #mobile devices #mobile appeared #time spent #news publishers

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Facebook's Mobile Revenue Climbs to $2.5 Billion as Ad Prices Soar

Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In... Continue reading at Advertising Age

[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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Blinkbox in talks to shift readers to Kobo

Blinkbox Books is in talks to shift its readers to the Kobo platform when it closes next month. The Bookseller revealed yesterday (26th January) that Tesco will close its ebooks platform at the end of February after exclusive talks with Waterstones to buy it failed at the last minute. Continue reading at The Bookseller

[ The Bookseller | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive talks #blinkbox books #kobo platform #ebooks platform


The Evolution of the UK Mobile Editor

In five short  years mobile readership has grown from below 20 percent of the U.K. total digital publishing audience to nearly 50 percent for many publishers today, as several of them reported to Digiday last year.   As ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-01-26 00:00:00 UTC ]
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The readers’ editor on… verification | Stephen Pritchard

Online readers expressed concern that an interview with a victim of sexual exploitation did not adequately seek to verify her claimsPersonal testimony is a powerful tool in any struggle to increase public awareness and to fight injustice. When that testimony is as searing as the one given by... Continue reading at The Guardian

[ The Guardian | 2015-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #powerful tool #observer magazine #sexual abuse


Digiday Podcast Ep 2. Make or break time for VC-backed publishers

This week on the Digiday Podcast we give the digital media world a reality check. The post Digiday Podcast Ep 2. Make or break time for VC-backed publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday podcast #vc-backed publishers #reality check


Gross and Awesome: Businessweek's Cover Model Goes Topless (for the First Time)

Bloomberg Businessweek's latest cover offers a first for the magazine, according to Josh Tyrangiel, the magazine's editor in chief. This week's cover features @bw's first-ever shirtless male model! http://t.co/EOIqeFKvwB pic.twitter.com/QD2EiKXZFv Continue reading at AdAge.com Continue reading at Advertising Age

[ Advertising Age | 2015-01-22 00:00:00 UTC ]
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Oui, French Readers are Just as E-Trashy as Everyone Else

French readers like many trashy books just as much everyone else; Americans are the most unlikely to finish a book…and more insights from ebook pros. The post Oui, French Readers are Just as E-Trashy as Everyone Else appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-20 00:00:00 UTC ]
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Technology changes our leisure time but that's OK

A good book is all you ever used to need on the beach but data-use figures show we're still reaching for our cellphones even when we're on holiday. Continue reading at Stuff

[ Stuff | 2015-01-17 00:00:00 UTC ]
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Soumission tops charts post attacks

Michel Houellebecq’s controversial novel Soumission, which featured in satirical magazine Charlie Hebdo, tops France's bestseller charts in the wake of the Paris attacks. Continue reading at BBC News

[ BBC News | 2015-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michel houellebecq #bestseller charts #paris attacks


DBW Panel : Can Publishers Take Advantage of Reader Data?

Publishers are awash in data about readers' habits. Now: what to do with it all? Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-15 00:00:00 UTC ]
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Time Inc. Tries Out New Digital Strategy with Curated DIY Site

Time Inc., the nation's largest magazine publisher, introduced a new website on Monday that collects articles about do-it-yourself projects and home decor from its magazines and several dozen partner websites, including Apartment Therapy.The new site, called "The Snug," is aimed at millennials... Continue reading at Advertising Age

[ Advertising Age | 2015-01-13 00:00:00 UTC ]
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Doha International Book Fair Gives Qatari Readers Hope

Though the Doha International Book Fair opened under the cloud of the killings in France, it proved interest in reading is growing in the oil rich country. The post Doha International Book Fair Gives Qatari Readers Hope appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-13 00:00:00 UTC ]
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Book Aid doubles shipments in 2014

Book Aid International sent more than a million books to African libraries in 2014, almost doubling their distribution figures for 2013.   The charity, which works in partnership with library services in Africa to distribute new books and learning resources, celebrated its 60th anniversary... Continue reading at The Bookseller

[ The Bookseller | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million books #library services #learning resources #60th anniversary #african countries


Post-Christmas discounts from the trade

Bestselling titles including the Christmas number one Guinness World Records 2015 (GWR), as well as Jessie Burton’s The Miniaturist (Picador) and Robert Galbraith’s The Silkworm (Little, Brown) are being sold at a discount of up to 85% by retailers online, while The Book People is offering some... Continue reading at The Bookseller

[ The Bookseller | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling titles #christmas number #jessie burton #miniaturist picador #robert galbraith #book people


This Year's 10 Biggest Shifts, Shake-ups and Surprises in Mobile Marketing

Fueled by new ad formats and acquisitions from Facebook, Twitter and brands, mobile marketing finally began to step up to its potential this year. From messaging and video to ultra-targeted ads and simplified shopping, smartphones and tablets became a major focus for most digital brands players... Continue reading at AdWeek

[ AdWeek | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taco bell #privacy concerns #emarketer predicts #large part #sales needle #menlo park


A Time-Traveling Graphic Novel and More Great Books We’re Reading This Month

It's like the phrase "curl up with a good book" was invented for the month of December. Here's what we're reading by the fire. The post A Time-Traveling Graphic Novel and More Great Books We’re Reading This Month appeared first on WIRED. Continue reading at Wired

[ Wired | 2014-12-24 00:00:00 UTC ]
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Do readers of ebooks sacrifice a sense of 'place' within a text?

A few studies suggest that reading on screens instead of pages may impair comprehension because readers lose a sense of place in a text. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-24 00:00:00 UTC ]
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E-readers 'damage sleep and health'

If you curl up under the duvet with an ebook for a bedtime read then you are damaging your sleep and maybe your health, US doctors have warned. Continue reading at BBC News

[ BBC News | 2014-12-23 00:00:00 UTC ]
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Sales down, but profits double at HC UK

HarperCollins UK saw huge growth in profits for the year ended June 30th 2014, despite a fall in turnover for the company. The company's annual results have also revealed that former c.e.o. Victoria Barnsley received £1.39m when she left the company. Turnover at the publisher fell on the... Continue reading at The Bookseller

[ The Bookseller | 2014-12-20 00:00:00 UTC ]
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Open Letter Book’s Chad Post on the State of Translation

Three Percent and Open Letter Books publisher Chad Post talks with Caitlyn Christensen at Sampsonia Way about the contemporary literary scene, publishing and translation. The post Open Letter Book’s Chad Post on the State of Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-19 00:00:00 UTC ]
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