Food-themed social videos have been all the rage, but everything has a saturation point. So publishers including BuzzFeed, Thrillist Media Group and NowThis are glomming on to booze-related content. Seems cocktail stirring, like the hands-in-bowls genre, is well suited to the 30-second, sound-off, instructional videos Facebook is pushing in users’ news feeds. The post How cocktails became the new food videos appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-07-08 00:00:00 UTC ]
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BuzzFeed plans to make 20 episodic video shows across Facebook, YouTube and other platforms this year. In an effort to Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-05-21 17:00:27 UTC ]
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It’s Friday, and the Humble Store’s offering some dirt-cheap gaming gratification to kick off the weekend. The Humble Lego Games Bundle includes a total of eight games available as Steam codes, and paying just $12 or more unlocks every one. Don’t delay, though: This Humble Bundle expires on... Continue reading at PC World
[ PC World | 2019-05-17 14:02:00 UTC ]
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Xandr's video ad marketplace includes inventory from WarnerMedia properties as well as outside publishers, such as Vice and Hearst. The post With video ad marketplace Community, AT&T’s Xandr expands inventory appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-15 00:00:00 UTC ]
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Bluebird is releasing a Pinch of Nom six-month planner in June, hot on the heels of the authors’ debut cookbook which has broken publishing records. Continue reading at The Bookseller
[ The Bookseller | 2019-05-15 00:00:00 UTC ]
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Chef Elena Reygadas is making dessert: a salad of fresh herbs and ice cream, one of the signature dishes at her Mexico City restaurant Rosetta. The plate — essentially a pile of greens — bears little resemblance to the gut-bombs of butter and chocolate that often finish out meals at fine dining... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-11 00:00:00 UTC ]
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Taking the stage Friday at the Tribeca Film Festival, Procter & Gamble Chief Brand Officer Marc Pritchard relayed his well-tuned message that the company wants to reinvent advertising. He introduced the CPG company’s latest project on a step towards that goal—two short, introductory... Continue reading at Advertising Age
[ Advertising Age | 2019-04-27 00:00:00 UTC ]
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Just in time for World Book Day, filmmaker Max Joseph delivers a visual essay that will soothe your reading FOMO. A recent study found that we spend more than a quarter of the day engaging with digital content. That means, on average, 8.8 hours a day are spent on social media, watching videos,... Continue reading at Fast Company
[ Fast Company | 2019-04-23 00:00:00 UTC ]
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Ruth Reichl, former editor-in-chief of Gourmet magazine — previously a food editor and restaurant critic for the Los Angeles Times — released her newest memoir, “Save Me The Plums,” earlier this year, telling a “tale of the end of American magazine media as we knew it.” The book is also many... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-14 00:00:00 UTC ]
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The Austrian news publisher has grown video revenues to 10% of digital ad revenue. The post How Austrian publisher Die Presse made its video business profitable appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-10 00:00:00 UTC ]
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A cookbook by the creators of the Pinch of Nom blog is the UK's fastest-selling non-fiction book. Continue reading at BBC News
[ BBC News | 2019-03-27 00:00:00 UTC ]
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The Troy-based independent game developer Velan Studios has teamed up with one of the giants of the video game industry. Velan announced Tuesday that Electronic Arts Inc. will be the publisher for its first original game for consoles, PCs, and mobile. The studio also said it will be adding 40... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-03-26 00:00:00 UTC ]
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Hachette Children’s Group (HCG) has acquired a book about consent by Rachel Brian, the animator and creator of the ‘Tea Consent’ video. Continue reading at The Bookseller
[ The Bookseller | 2019-03-19 00:00:00 UTC ]
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Facebook paints a bleak picture for the media industry, while ignoring its own role in publishing’s demise. Benevolent Doctor Facebook today gave the country a very grave diagnosis via a blog post. The company has found that–wait for it–local news is dying. In fact, Facebook says that about... Continue reading at Fast Company
[ Fast Company | 2019-03-18 00:00:00 UTC ]
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Publishers in the new Facebook-funded program include BuzzFeed, Conde Nast and Viacom. The post Facebook is paying 12 publishers for Watch shows starring video creators appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-12 00:00:00 UTC ]
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Bee Wilson’s writing on food and gastronomy continues with an urgent call to assess our consumption. Continue reading at The Bookseller
[ The Bookseller | 2019-03-10 00:00:00 UTC ]
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To avoid brand-safety issues, agencies are increasingly buying premium publisher audiences directly on YouTube. The post YouTube’s brand-safety woes give publishers a boost in selling video ads directly appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-02-25 00:00:00 UTC ]
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Today, video is recognized as the most important medium for viewer engagement. Despite a competitive environment publishers still are aware of the importance of engaging audiences via video. From building trust in the content to gaining internal confidence in a video strategy, here are a few... Continue reading at Digiday
[ Digiday | 2019-02-20 00:00:00 UTC ]
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Facebook is still paying for Facebook Watch shows. But the company is increasingly talking about Watch content that can be supported entirely by sharing ad revenue. The post Video Briefing: Beware, Facebook Watch publishers, the subsidies will not last appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-02-20 00:00:00 UTC ]
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Media mergers between BuzzFeed and other top digital publishers are exciting to think about. But don't bet on them happening anytime soon. The post Video Briefing: BuzzFeed layoffs prompt new talk of mergers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-30 00:00:00 UTC ]
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"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-18 00:00:00 UTC ]
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