How cocktails became the new food videos

Food-themed social videos have been all the rage, but everything has a saturation point. So publishers including BuzzFeed, Thrillist Media Group and NowThis are glomming on to booze-related content. Seems cocktail stirring, like the hands-in-bowls genre, is well suited to the 30-second, sound-off, instructional videos Facebook is pushing in users’ news feeds. The post How cocktails became the new food videos appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-07-08 00:00:00 UTC ]
News tagged with: #saturation point #news feeds

Other Publishing stories related to: 'How cocktails became the new food videos'

Q&AA: Dawn Ostroff Has Some Thoughts for Video Pivoters

In a year when publishers have been talking about the "pivot to video," Cond Nast has some hard-won lessons to impartfor example, success in video can have less to do with quick-hit food clips than TV and even movie-length fare. Today, Cond Nast Entertainment is garnering a billion monthly views... Continue reading at Advertising Age

[ Advertising Age | 2017-12-21 00:00:00 UTC ]
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In 2018, the video bubble will burst

Most publishers aren’t making money from their video content on Facebook, for starters. The post In 2018, the video bubble will burst appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers aren #making money #video content

André Simon Food & Drink Book Awards shortlist revealed

A range of food and drink books from publishers including Bloomsbury, Phaidon and Quiller Publishing have been shortlisted for the André Simon Food & Drink Book Awards. Continue reading at The Bookseller

[ The Bookseller | 2017-12-15 00:00:00 UTC ]
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Facebook’s Latest Video Changes Favor Longer Shows and Larger Pages

Facebook Thursday announced a change to its News Feed ranking that will benefit pages that post videos with strong repeat viewership, as well as some new ways for larger publishers to monetize their videos. In a blog post, product management director Maria Angelidou-Smith and product manager... Continue reading at AdWeek

[ AdWeek | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post videos #larger publishers

2018 Is The Year Autoplay Video With Sound Dies

Mark it on your calendar: Come early 2018, autoplay video with sound will be killed off by browsers like Google Chrome and Microsoft Edge. Although the news is likely to be celebrated by consumers, many publishers will mourn the ad format's death.Autoplay-with-sound's execution comes at the... Continue reading at Advertising Age

[ Advertising Age | 2017-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #autoplay video #microsoft edge #ad format #procter gamble #ad types

Facebook plans to stop paying publishers to make news feed videos

According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook plans

Feasting with Faith: Books on Food and Spiritual Traditions

Just in time for the holiday season, three new books from religion and spirituality publishers are examining how faith can change eating habits, and vice versa. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday season #spirituality publishers #vice versa

Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows

Facebook needs to loosen its grip on Watch show sponsorships and mid-roll inventory, publishers say. The post Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
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Williams' debut about women and food to Hamish Hamilton

Hamish Hamilton has acquired a debut novel by Lara Williams about women and food entitled Supper Club. Continue reading at The Bookseller

[ The Bookseller | 2017-11-27 00:00:00 UTC ]
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Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video

European publishers are twice as likely as U.S. publishers to have laid off staff or plan to do so to support their pivots to video. The post Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video appeared #digiday research #european publishers

Magazine Brands Credit Video for Increased Social Engagement

Numbers show that consumer attraction to sight, sound and motion is undeniable. The post Magazine Brands Credit Video for Increased Social Engagement appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
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Templar children's book profits to be donated to food banks

Bonnier Publishing imprint Templar Books and author Duncan Beedie have entered into a partnership with food bank organisation The Trussell Trust to publish Beedie’s third picture book. Continue reading at The Bookseller

[ The Bookseller | 2017-11-16 00:00:00 UTC ]
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Facebook Is Adding Highlighted Shares to Video Insights for Pages

Facebook's Video Insights for Pages is welcoming a new feature Wednesday: Highlighted Shares. The social network said in a Facebook Media blog post that Highlighted Shares will offer publishers more information about how other Facebook pages are sharing their videos. Highlighted Shares will list... Continue reading at AdWeek

[ AdWeek | 2017-11-16 00:00:00 UTC ]
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Digiday Research: European publishers are less reliant on their owned sites for video revenue than U.S. counterparts

European publishers are less likely than U.S. publishers to make most of their digital video revenues from their owned and operated sites. The post Digiday Research: European publishers are less reliant on their owned sites for video revenue than U.S. counterparts appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #owned sites #european publishers #video revenue

‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit

From Facebook to Go90 to Nielsen, video publishers have a lot on their minds. The post ‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday video #video publishers

Digiday Research: 94 percent of European publishers will increase their video output

European publishers are pivoting more heavily to video as they brace for the impacts of GDPR implementation. The post Digiday Research: 94 percent of European publishers will increase their video output appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-06 00:00:00 UTC ]
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Why Publishers Need to Focus on Audience and Brand as They Step Up Their Video Efforts

The pivot to video came upon the publishing world with a force still being grappled with, even as the video environment continues to evolve. During a panel discussion on the subject during Adweek's first Elevate summit today, Vox general manager Andrew Golis described the experience as "moving... Continue reading at AdWeek

[ AdWeek | 2017-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing world #panel discussion

Is This Video of Gigi Hadid Wordlessly Staring Into a Camera the New ASMR?

There’s a lot of talk in media these days about “pivoting to video,” the corporate-jargon catchphrase for what happens when a digital media organization lays off a bunch of journalists because it decides video is the future of web content and/or cheaper than paying writers. Glamour and parent... Continue reading at Slate

[ Slate | 2017-11-02 00:00:00 UTC ]
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Whole Foods Adds Nearly $1.3 Billion to Amazon

In addition to adding $1.28 billion in revenue from its August purchase of the grocery chain, online sales at Amazon rose 22% in the third quarter over the comparable period a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-26 00:00:00 UTC ]
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ATK and Sourcebooks to Collaborate on Food-Related Books for Kids

America’s Test Kitchen, the Boston-based publisher and multimedia company best known for its eponymous public television show, is partnering with Sourcebooks to launch a line of children's books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-19 00:00:00 UTC ]
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