#print publications

Publishing news tagged with #print publications

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5 Ways Digital Archives Can Supercharge Paywall Revenue

With advertising trending down for most print publications, publishers are eyeing paywalls with renewed interest. This whitepaper explores five successful methods of engaging your reader base with a compelling value proposition to convince them to pay for access. Continue reading at 'Publishing Executive'

[ Publishing Executive | 2019-06-21 20:38:36 UTC ]
More news stories like this | News stories tagged with: #print publications #renewed interest #print publication

Publishing Underwent Massive Disruption but Remains Grounded With Quality Content and Emerging Tech

No one can argue that publishing hasn't gone through monumental changes, which is especially seen over the course of 2018 with the many print publications that shuttered this year, like Glamour, or at the very least drastically reduced their print schedules, like Seventeen. There was also the... Continue reading at 'AdWeek'

[ AdWeek | 2018-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quality content #print publications

After Fetching a High Price, Time Magazine Moves Into a New Era

Time’s sales and profits, like those of most print publications, have been shrinking every year, a situation that made it difficult to sell the magazine, even with its storied past. Continue reading at 'The New York Times'

[ The New York Times | 2018-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high price #print publications

Is This Video of Gigi Hadid Wordlessly Staring Into a Camera the New ASMR?

There’s a lot of talk in media these days about “pivoting to video,” the corporate-jargon catchphrase for what happens when a digital media organization lays off a bunch of journalists because it decides video is the future of web content and/or cheaper than paying writers. Glamour and parent... Continue reading at 'Slate'

[ Slate | 2017-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web content #paying writers #business model #print publications #latest salvo #performance art #fashion magazine

4 trends that shaped the fashion media landscape in 2016

With restructuring, centralization of content creation and the scaling back of print publications, it's been a rough year for some magazines. As they search for larger, younger audiences, they're getting creative on all social media platforms. We explore the shifting media landscape of fashion,... Continue reading at 'Digiday'

[ Digiday | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content creation #scaling back #print publications #younger audiences

Nexstar Makes Unsolicited $4.1 Billion Offer for Media General

Not so fast, Meredith Corp. Three weeks after the magazine publisher and TV station owner Media General Inc. announced a $2.4 billion merger, Nexstar Broadcasting Group Inc. has swooped in with an unsolicited offer for Media General. Nexstar's proposal sweetens the deal for Media General... Continue reading at 'AdWeek'

[ AdWeek | 2015-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #family circle #print publications #berkshire hathaway #lin media

How the FTC Can Solve Native Advertising's Identity Crisis

Online advertising is a tricky game, reliant on continued innovation from publishers and advertisers as they try to capture consumers' attention. The latest effort to move beyond traditional banners is so-called "native advertising" -- advertising that looks and feels like the content of a... Continue reading at 'Advertising Age'

[ Advertising Age | 2013-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest effort #traditional banners #consumer experience #people talk #print publications