5 Ways Digital Archives Can Supercharge Paywall Revenue

With advertising trending down for most print publications, publishers are eyeing paywalls with renewed interest. This whitepaper explores five successful methods of engaging your reader base with a compelling value proposition to convince them to pay for access. Continue reading at 'Publishing Executive'

[ Publishing Executive | 2019-06-21 20:38:36 UTC ]
News tagged with: #advertising trending #print publications #eyeing paywalls #renewed interest #whitepaper explores #successful methods #reader base #print publication

Other Publishing stories related to: '5 Ways Digital Archives Can Supercharge Paywall Revenue'


Google and Facebook make up less than 5 percent of publishers’ digital revenue

Revenue from third-party platforms represented 16 percent of publishers' total digital revenue in the first half of 2017 -- nearly unchanged from a year earlier. The post Google and Facebook make up less than 5 percent of publishers’ digital revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year earlier #post google #digital revenue


Martin Sorrell on newspaper digital ad slowdown: 'paywalls are the way to go'

WPP chief says publishers cannot rely solely on digital advertising, adding that his marketing services group is re-evaluating its spend on Google and FacebookSir Martin Sorrell has said that the slowdown in digital newspaper advertising growth is proof that publishers should have... Continue reading at The Guardian

[ The Guardian | 2015-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital advertising #martin sorrell


5 Ways to Improve Your Digital Publishing

[Sponsored Content] What Adobe isn't telling you. The post 5 Ways to Improve Your Digital Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #digital publishing


13 Ways to Jumpstart Digital Revenue

To conclude min day's Digital Summit at the Grand Hyatt in New York City this week, three digital publishing executives shared actionable tips on how to ramp up revenue, regardless of company scale. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grand hyatt #digital summit


5 Black comic book creators with 5 ways of seeing this inclusive superhero moment

Black superheroes are popular onscreen thanks to the work of Black creators of comic book characters and stories that anticipated this racial reckoning moment. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-04-29 12:00:48 UTC ]
More news stories like this | News stories tagged with: #comic book


Flying taxis are coming. Here are 5 ways they’ll differ from air travel as we know it

This new form of mobility will be very different from our current reality, which provides some unique design opportunities. The future of urban air mobility is often represented in utopian images. A wealth of fanciful renderings show flying vehicles taking off and landing vertically from... Continue reading at Fast Company

[ Fast Company | 2021-02-24 08:00:33 UTC ]
More news stories like this | News stories tagged with: #science fiction #current reality #air travel


‘Help us solve goals that we can’t solve in person’: How Industry Dive soared revenue as B2B budgets migrated to digital

The B2B digital publisher generated $60 million in revenue in 2020, ahead of expectations going into the year. The post ‘Help us solve goals that we can’t solve in person’: How Industry Dive soared revenue as B2B budgets migrated to digital appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-10 05:01:23 UTC ]
More news stories like this | News stories tagged with: #digital publisher


PW Inks Distribution Deal for Digital Archive

East View Information Services will now distribute the 'Publishers Weekly' Digital Archive. The archive is composed of 7,500 past issues of 'PW' with more than 650,000 fully searchable pages. It includes 435,000 book reviews beginning in the 1940s. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital archive


Digital Bestseller Lists: Normal People leads the way

For the week ending 9th May, Sally Rooney’s Normal People punted into the Bookstat e-book number one, climbing one place to leapfrog Andrew Mayne’s The Girl Beneath the Sea. Continue reading at The Bookseller

[ The Bookseller | 2020-05-16 12:06:19 UTC ]
More news stories like this | News stories tagged with: #e-book #girl beneath #sally rooney


Taylor & Francis reports 5% revenue boost

Taylor & Francis has reported a 5% increase in revenue to £559.6m for 2019 (2018: £533.2m), with underlying revenue growth of 2.4%.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-10 02:33:20 UTC ]
More news stories like this | News stories tagged with: #5% increase #taylor francis


3 Creative Ways to Benefit the Bottom Line Beyond Advertising Revenue

Ever-changing external landscapes present both threats and opportunities for media firms. Shifting marketing budgets and the proliferation of free content challenge publishers that rely on advertising and paid subscriptions. Yet the industry is not cowering: the results of Folio:’s 2020... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-18 15:48:16 UTC ]
More news stories like this | News stories tagged with: #hotel rooms #active international #great opportunity #ad space #good fit


5 Ways Amazon Changed Shopping in the 2010s

If it wasn't for Amazon, we might still be buying books at bookstores or at least from another website. Barnes and Noble could still be independent. Borders might still be around. Your mom and pop could possibly eke out an honest living as independent booksellers. And so on. Click here to read... Continue reading at AdWeek

[ AdWeek | 2019-12-23 12:00:31 UTC ]
More news stories like this | News stories tagged with: #barnes #buying books #independent booksellers


Digital Publishers Need a Revenue Revolution

Digital publishers today face an unprecedented challenge. While U.S. digital advertising revenue is forecast to generate more than $116 billion by 2021, publishers aren’t seeing their fair share of that revenue. Ad revenue is being cannibalized by everything from ad blockers to walled gardens... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
More news stories like this | News stories tagged with: #digital publishers #media landscape #walled gardens #ad blockers #fair share #publishers aren #unprecedented challenge #ad revenue


Digital publishers want to grow non-advertising income as display revenue tanks

Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week

[ Media Week | 2019-11-20 11:19:56 UTC ]
More news stories like this | News stories tagged with: #digital publishers


Digital Media’s Future Lies Beyond Ads and With Direct Consumer Revenue

The long-predicted digital media consolidation has finally come to pass. More than 100 online publishing companies are on pace to be sold this year, highlighted by the recent purchases of Refinery29, PopSugar and New York Magazine. The impetus for the sudden deal velocity is the direct result of... Continue reading at AdWeek

[ AdWeek | 2019-11-11 16:49:21 UTC ]
More news stories like this | News stories tagged with: #digital media #online publishing #york magazine


Adam Matthew Digital to publish RSC archives

Publisher Adam Matthew Digital is working with the Royal Shakespeare Company to digitise parts of the organisation’s archive and make them accessible to academics. Continue reading at The Bookseller

[ The Bookseller | 2019-10-31 09:28:08 UTC ]
More news stories like this | News stories tagged with:


The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
More news stories like this | News stories tagged with: #digital media #daily basis #revenue streams


One Year In, Hearst Digital Media’s Revamped Global Ad Team Doubled Its Revenue

To make booking and running global campaigns easier for clients, magazine company Hearst has built up its centralized, global digital Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-14 14:50:56 UTC ]
More news stories like this | News stories tagged with: #hearst


1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue

The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-08-14 04:01:54 UTC ]
More news stories like this | News stories tagged with: #hearst #magazine company #revenue appeared