‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit

From Facebook to Go90 to Nielsen, video publishers have a lot on their minds. The post ‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-11-06 00:00:00 UTC ]
News tagged with: #digiday video #video publishers

Other Publishing stories related to: '‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit'


‘Do billions of views even matter?’: Overheard at the Digiday Publishing Summit

Publishers mull how to make money in a world dominated by platforms. The post ‘Do billions of views even matter?’: Overheard at the Digiday Publishing Summit appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money


Video View Metrics for Facebook and Instagram Are Being Added to CrowdTangle

Video publishers on Facebook and Instagram now have a new measurement option, as the social network announced that video view metrics for those two platforms will be added to CrowdTangle starting Thursday. Facebook said in a release that publishers will now have another way to track emerging... Continue reading at AdWeek

[ AdWeek | 2017-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video views #video publishers


Facebook wants longer videos, but takes away key view metric

Facebook has replaced a key metric it made available on Facebook Insights, which allows publishers and other page owners to track video performance on the platform. The post Facebook wants longer videos, but takes away key view metric appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #page owners #longer videos #post facebook


Facebook Video Ad Metric Lawsuit Prompts Publishers to Revisit the ‘Pivot to Video’

New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing... Continue reading at AdWeek

[ AdWeek | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social video


Facebook hiding likes and video views could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | News stories tagged with: #publishing group #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | News stories tagged with: #publishing group #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


‘It’s like starting a net new business’: Overheard at the Digiday Publishing Summit

Revenue diversification, a programmatic talent crunch, and trouble for media's middle class: Here's what people are talking about down at DPS. The post ‘It’s like starting a net new business’: Overheard at the Digiday Publishing Summit appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-09-24 11:58:06 UTC ]
More news stories like this | News stories tagged with: #publishing summit #middle class #revenue diversification


‘The quality of vendor data is shocking’: Overheard at Digiday Publishing Summit Europe

Digital publishers face the challenges of the power struggle between platforms, fighting for transparency in ad tech and European data privacy regulations. The post ‘The quality of vendor data is shocking’: Overheard at Digiday Publishing Summit Europe appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #power struggle


‘You can’t just pivot into a subscription’: Overheard at the Digiday Publishing Summit

Uncertainty about subscriptions, frustration about Apple News and Facebook, and confusion about video are some of the biggest issues on publishers' minds. The post ‘You can’t just pivot into a subscription’: Overheard at the Digiday Publishing Summit appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest issues #apple news


Digiday Research: Are publishers making money from Facebook video?

Digiday Research talked with publishers to understand their strategies for monetizing content of Facebook. The post Digiday Research: Are publishers making money from Facebook video? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monetizing content #facebook video #digiday research


‘Facebook is the engine’: Overheard at Digiday Moguls

Over three days in Miami Beach, top publishing executives weighed in on Facebook video, user experience challenges and platform publishing. The post ‘Facebook is the engine’: Overheard at Digiday Moguls appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platform publishing #post facebook #facebook video #digiday moguls


Pages That Reshare Facebook Videos Are Losing Access to Some Metrics

Facebook announced a revamp of the insights it shares with video creators and publishers on reshares of their videos, as well as with the pages doing the resharing. The social network said in a blog post that the changes were made based on feedback from creators, which sought more information on... Continue reading at AdWeek

[ AdWeek | 2017-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blog post #facebook announced #video creators


Digiday Research: YouTube and Facebook are where the action is in video

At the Digiday Video Anywhere Summit, video publishers assess the challenges and opportunities in video. The post Digiday Research: YouTube and Facebook are where the action is in video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #video appeared #digiday video


Here Are the Changes Facebook Introduced for Video Metrics in Page Insights

Facebook Monday announced a host of updates to its video metrics in page insights. The social network said in a Facebook Media blog post that it made the following changes "based on feedback from our publisher partners": Adding aggregate minutes viewed. Simplifying aggregate video views. Making... Continue reading at AdWeek

[ AdWeek | 2017-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher partners #facebook introduced


Publishers see short-form video views on Facebook cut in half

Publisher’s short-form Facebook videos have been on the wane after the algorithm has prioritized Facebook Live and the news feed has become flooded with content. Six months ago a well-performing video from The Sun would fetch 250,000 views, now it’s good to get over 100,000. In 2016, The... Continue reading at Digiday

[ Digiday | 2017-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months ago #post publishers


Facebook’s video metrics screw-up, explained

Facebook miscalculated how it was measuring average watch time on its platform. Agencies claim it’s not affected how they conduct business because they trade based on performance metrics like impressions, 10-second views and completed views -- not average watch time. That said, agencies and... Continue reading at Digiday

[ Digiday | 2016-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walled gardens #latest signal #performance metrics #conduct business #post facebook


Facebook Apologizes for Overstating Video Metrics

The social media network was leaving out videos viewed for less than three seconds, which greatly inflated the figures presented to advertisers and publishers. Continue reading at The New York Times

[ The New York Times | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figures presented #videos viewed


Business Insider joins 1 billion monthly Facebook video views club

Business Insider says it did 1 billion views on Facebook in March. The milestone comes just eight months after the company started publishing videos directly to the social network. The focus on social distribution has also driven a more “nuanced” approach to how Business Insider staffs its video... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social teams #social distribution #business insider #video team


Snapchat getting 6 billion video views daily, but how does it compare to Facebook's 8 billion?

Days after Facebook announced that its users watched videos 8 billion times a day,  Snapchat told the Financial Times on Sunday that its smaller set of users opened videos 6 billion times a day. See the most-read stories this hour >> The statistics reveal fast growth: Since the spring,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook announced