Google starts ‘subscriptions lab’ for local publishers to develop paid content

The six-month program, featuring eight North American news publishers, is designed to unearth insights that can be shared across the news ecosystem. The post Google starts ‘subscriptions lab’ for local publishers to develop paid content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-03-20 00:00:00 UTC ]
News tagged with: #local publishers

Other Publishing stories related to: 'Google starts ‘subscriptions lab’ for local publishers to develop paid content'

Publishers’ distributed-content headaches

Publishers are firmly in the era of distributed content. By pushing stories straight to platforms such as Facebook and Twitter, without trying to get readers back to their sites, publishers want to go where the readers are, and hopefully, build new revenue streams. There's no shortage of... Continue reading at Digiday

[ Digiday | 2015-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #readers back #distributed content #revenue streams #big things

Publishers – Don’t Trade Your Content (Monetize It)

[Sponsored Content] As a publishers, you don't trade sales for eyeballs, because eyeballs can't be spent or invested. The post Publishers – Don’t Trade Your Content (Monetize It) appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade sales #post publishers #sponsored content

Slant: a publishing platform built on pay-per-click content

Pay-per-click compensation is one topic staid journalists love to hate on. Slant, a new platform-publisher site, has made the model core to its approach, which it hopes will attract writers who might shy away from publishing on platforms that compensate them in exposure rather than cash. The... Continue reading at Digiday

[ Digiday | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wild west

Adobe's new Digital Publishing suite puts the focus on mobile content

Adobe’s Digital Publishing suite has long offered a way for brands to publish content on tablets, but on Wednesday the company introduced a new generation of the software tweaked specifically to put such capabilities in the hands of ordinary business users.Adobe’s new Digital Publishing Solution... Continue reading at PC World

[ PC World | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content #publish content #content discovery #push notifications

Narrator Starts Audio Publishing Venture

An accomplished audiobook narrator, Amy Rubinate has always been comfortable in front of the microphone. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-10 00:00:00 UTC ]
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What Scribd’s Growing Pains Mean for the Future of Digital Content Subscription Models

Netflix earned more than $5 billion in 2014. No wonder companies want to be “the Netflix of” other kinds of digital media — ebooks, magazines, music.   That’s not easy to pull off when you don’t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing pains #$5 billion

Haslum: 'Publishing needs a start-up mentality'

Publishing needs to start thinking like a start-up, Faber and Faber's consumer marketing director Matt Haslum has said. Speaking at The Bookseller's Marketing and Publicity Conference today (30th June) during a session on the consumer relationship, Haslum said that to create passionate fans... Continue reading at The Bookseller

[ The Bookseller | 2015-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #start thinking #consumer relationship

Google and Local World strike deal to launch 10 evening editions

Regional publisher to launch titles such as the Bristol Post and Leicester Mercury through apps that launch at 5pm dailyLocal World is to launch digital evening editions for 10 of its titles, including the Bristol Post, Leicester Mercury and Nottingham Post.The regional newspaper publisher has... Continue reading at The Guardian

[ The Guardian | 2015-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch titles #regional publisher #leicester mercury #nottingham post

Newsonomics: Could a Small Google Tech Change Mean Tens of Millions to News Publishers?

The late April news was impressive and divisive: Google would spend €150 million on a new Digital News Initiative (DNI) partnership with European news publishers (“Google to launch $150 million partnership with publishers&rdquo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers

Google Launches Key Ad Tech Tools for Publishers and Marketers

Google is bringing a clearer picture of advertising to the mobile world with three tech advancements it announced at a company conference in the Florida Keys today. With Neal Mohan still at the helm of the display ad business, Google unveiled new services that help advertisers more effectively... Continue reading at AdWeek

[ AdWeek | 2015-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital properties #automated system #inventory programmatically #automated fashion

Germany's 'Publisher of the Year' Talks Local Trends

Georg Reuchlein, who was named 2014 Publisher of the Year by Germany's 'BuchMarkt' magazine, talks digitization, discoverability and the German thriller he's publishing this season that he described as "a kind of Berlin 'Chinatown.'" Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german thriller

Google Closes Down Play Books Publisher

The Digital Reader reports that due to concerns over “rampant commercial piracy,” Google has closed the Google Play Books Partner Center to new users. The post Google Closes Down Play Books Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-28 00:00:00 UTC ]
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Facebook Publishing for Local News Outlets Could Arrive ‘in the Coming Months’

When Facebook on Wednesday unveiled its new Instant Articles feature that allows news organizations to publish directly to the social media platform—and, in the process, set off an avalanche of commentary and speculation about the future of ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming months #news organizations #publish directly

On Developing Publishing in the Arab World and the UAE

Sheikha Bodour, founder of the Emirates Publishers Association (EPA), discusses initiatives aimed at professionalizing publishing in the Arab world. The post On Developing Publishing in the Arab World and the UAE appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arab world

Orbital Publishing Accused of Fraud in Selling Subscriptions

Top prosecutors in several states accused an Oregon company on Tuesday of overcharging consumers for subscriptions to newspapers, magazines and other periodicals.   The Orbital Publishing Group, a periodical subscription service, is facing accus ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling subscriptions

What brands and publishers need to know about Facebook’s developer conference

Facebook is positioning itself to become the data, media-consumption and content-sharing backbone for the entire digital media industry. Between making user data available in its video ad network LiveRail, making its video player embeddable on publishers' websites, growing its number of... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #convincing brands #developer conference #messenger app

IPA Congress: publishers urged to join subscription

There is "an enormous business to be built in the book subscription space," similar to that in music and film, but more titles need to be made available by publishers, Scribd c.e.o. Trip Adler told the IPA Congress in Bangkok yesterday (24th March). Meanwhile HarperCollins chief digital officer... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers urged #business models #ipa congress

Facebook and Publishers Take Cautious Approach to Content Tie-Up

The march towards media companies publishing content directly to Facebook continues.Barely a month after Facebook Chief Product Officer Chris Cox said publicly that the social network wants to host media companies' articles and videos, The New York Times reported that BuzzFeed, National... Continue reading at Advertising Age

[ Advertising Age | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook continues #cautious approach #national geographic #coming months

Are publishers ready for Google’s ‘mobile-friendly’ rankings?

For its next algorithm change, Google is setting its sites on mobile. As the site's share of mobile searches approaches 50 percent, Google wants to crack down on sites with designs that are hostile to mobile screens. Google's fear is that if it links out to sites that don't work on mobile... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile screens #algorithm change

Times website develops edition-based publishing model

Proposed plan for morning, lunchtime and afternoon editions is part of wider initiative called Project DThe Times is developing a new edition-based digital publishing model that would see its website refreshed at set times throughout the day, rather than updating as news breaks. The proposed new... Continue reading at The Guardian

[ The Guardian | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing schedule