#wild west

Publishing news tagged with #wild west


Publishers’ distributed strategies face murky measurement

The frenzy to distribute digital content across social platforms has given rise to a tangle of measurement questions for publishers and their advertisers. It's impossible for publishers to get a real-time, competitive read on their content because they're at the mercy of the platforms to report... Continue reading at 'Digiday'

[ Digiday | 2016-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #social platforms #report back #wild west #bleacher report


Google Is Making the Mobile Web Faster for Publishers and Their Readers

Every second counts with often impatient mobile users, so Google wants to help publishers reduce the time it takes their articles to load when viewed on smartphones. On Wednesday, Google launched a program called Accelerated Mobile Pages, or AMP, which speeds up load times by plugging a piece... Continue reading at 'AdWeek'

[ AdWeek | 2015-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brands #reading experience #wild west #ve made


Slant: a publishing platform built on pay-per-click content

Pay-per-click compensation is one topic staid journalists love to hate on. Slant, a new platform-publisher site, has made the model core to its approach, which it hopes will attract writers who might shy away from publishing on platforms that compensate them in exposure rather than cash. The... Continue reading at 'Digiday'

[ Digiday | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wild west


Scholastic signs screenwriter Johnny Smith

Scholastic Children’s Books has signed a four-book deal with Johnny Smith, a screenwriter on CBBC TV shows such as "Dennis & Gnasher" and "Muddle Earth". The series, John Smith is NOT Boring, is about John Smith who has a boring name but his adventures take him from the Wild West to pirate... Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john smith #scholastic children #four-book deal #wild west


The New Wild West

Despite efforts to digitize the classic textbook, higher education is moving beyond e-texts toward the integration of giant educational publishing platforms with university networks to create a one-stop interactive educational environment that supplies almost everything a student needs. While... Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wild west #higher education #lower costs


Publishing Scotland chief exec urges publishers to look abroad

Written By: Charlotte Williams Publication Date: Tue, 22/02/2011 - 09:00 Publishing Scotland chief executive Marion Sinclair has urged Scottish publishers to look abroad for opportunities, likening the current situation in digital publishing to "the Wild West". Speaking yesterday [21st... Continue reading at 'The Bookseller'

[ The Bookseller | 2011-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #current situation #digital publishing #wild west #foreign markets