Publishers’ distributed-content headaches

Publishers are firmly in the era of distributed content. By pushing stories straight to platforms such as Facebook and Twitter, without trying to get readers back to their sites, publishers want to go where the readers are, and hopefully, build new revenue streams. There's no shortage of challenges, though. Publishers still have hang-ups about monetization, which is still a work in progress on most platforms. Other concerns include the absence of deep data from platforms and figuring which new platforms will be the next big things, and which are distractions. The post Publishers’ distributed-content headaches appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-09-10 00:00:00 UTC ]

Other news stories related to: "Publishers’ distributed-content headaches"


Publishers’ Upbeat Assessments of AI Policy Developments

A vote at the EU and a new report from the House of Lords in London prompts  international publishing leadership approval, determination. The post Publishers’ Upbeat Assessments of AI Policy Developments appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-02 19:47:50 UTC ]
More news stories like this


How OpenAI's ChatGPT has changed the world in just a year

Over the course of two months from its debut in November 2022, ChatGPT exploded in popularity, from niche online curio to 100 million monthly active users — the fastest user base growth in the history of the Internet. In less than a year, it has earned the backing of... Continue reading at Engadget

[ Engadget | 2023-11-30 14:00:50 UTC ]
More news stories like this


How OpenAI's ChatGPT has changed the world in just a year

Over the course of two months from its debut in November 2022, ChatGPT exploded in popularity, from niche online curio to 100 million monthly active users — the fastest user base growth in the history of the Internet. In less than a year, it has earned the backing of Silicon Valley’s biggest... Continue reading at Engadget

[ Engadget | 2023-11-30 14:00:50 UTC ]
More news stories like this


Amazon hardware VP Dave Limp set to retire after almost 14 years

Dave Limp, Amazon’s Senior Vice President of Devices and Services, has announced his pending retirement from the company. Limp has been with the company for nearly 14 years and, as his title suggests, oversaw Amazon’s transition into dedicated hardware devices like Kindle e-readers,... Continue reading at Engadget

[ Engadget | 2023-08-15 18:23:15 UTC ]
More news stories like this


As Digital Media Falters, Betches Hits Its Stride, Expanding Headcount and Revenue Streams

Lifestyle and comedy publisher Betches, which chronicles dating and pop culture for a predominantly female audience, just introduced digital advertising to its newly redesigned website in late July. The move is part of a broader effort to diversify its business and signal a new chapter for the... Continue reading at AdWeek

[ AdWeek | 2023-08-03 11:50:06 UTC ]
More news stories like this


Ingram Backs Book.io, A NFT Book Marketplace

Book.io, which describes itself as “an NFT marketplace for buying, reading, and selling e-books and audiobooks,” is looking to help authors build new revenue streams, and has buy-in from Ingram. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-14 04:00:00 UTC ]
More news stories like this


Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech

The drumbeat against Google's cookieless tracking and ad targeting method gets louder as publishers including The Guardian and The Markup block FLoC. The post Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech... Continue reading at Digiday

[ Digiday | 2021-04-26 04:01:00 UTC ]
More news stories like this


‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’

The news publishing industry may be getting squeezed by the pandemic economy, but for Interactive Advertising Bureau CEO Randall Rothenberg, it set itself up for failure long ago, by leaning too heavily on advertiser revenue. "When the United States became a national marketplace in the mid to... Continue reading at Digiday

[ Digiday | 2020-05-12 04:00:00 UTC ]
More news stories like this


Digiday Publishing Summit Europe Event Briefing: Life after the cookie

At this week’s Digiday Publishing Summit Europe in Dubrovnik, Croatia, publishing executives discussed what life might look like after the third-party cookie and how they are diversifying their revenue streams beyond traditional ads. The post Digiday Publishing Summit Europe Event Briefing: Life... Continue reading at Digiday

[ Digiday | 2020-03-06 05:01:14 UTC ]
More news stories like this


The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
More news stories like this


Hearst Pushes Further into Brand Licensing with an Esquire Capsule Collection

Hearst UK continues to delve further into brand licensing to diversify its revenue streams, which, on Esquire, have doubled annually, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-10 18:00:59 UTC ]
More news stories like this


Mobile Matters—and Publishers Must Remember That, Even When Resources Are Limited

A smartphone alert to local news publishers: Mobile matters! It matters to your readers, to your revenue streams and to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-21 15:22:29 UTC ]
More news stories like this


Licensing Expo 2019: Publishers Hunt New Revenue Streams

A number of publishers and licensors exhibiting at or attending this year’s Licensing Expo in Las Vegas are looking to license their proprietary, book-based brands to manufacturers of toys, arts and crafts, apparel, and other products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-06-05 04:00:00 UTC ]
More news stories like this


Beast Mode: Daily Beast CEO Heather Dietrick explores the power of the news publisher’s brand

The Gawker alumna has focused on diversifying the midsize news publisher's revenue streams and growing the size of its loyal audience. The post Beast Mode: Daily Beast CEO Heather Dietrick explores the power of the news publisher’s brand appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-25 00:00:00 UTC ]
More news stories like this


Publishers have a problem: Their paywalls are too steep to scale

If 2018 showed us anything, it’s that the Duopoly seems to be unstoppable. Google and Facebook lurched from scandal to scandal, suffering bad press, but sacrificing just a fraction of their market shares. Why? Sponsored by Cxense. The post Publishers have a problem: Their paywalls are too steep... Continue reading at Digiday

[ Digiday | 2019-02-28 00:00:00 UTC ]
More news stories like this


‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video

"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-18 00:00:00 UTC ]
More news stories like this


Robots and Revenue Streams at SCIBA 2018

The Southern California Independent Booksellers Association Fall Trade Show opened in a brand new venue featuring such futuristic flourishes as self-driving luggage carts and automated concierges. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-22 00:00:00 UTC ]
More news stories like this


These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek

[ AdWeek | 2018-10-15 00:00:00 UTC ]
More news stories like this


Publishers use Cannes Lions to reassert their influence

European publishers remain determined to make alliances work to compete with Facebook and Google for ad revenue. The post Publishers use Cannes Lions to reassert their influence appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-21 00:00:00 UTC ]
More news stories like this


The New Thinking Behind the Mobile App Renaissance

As publishers move away from distributed content and renew their focus on direct relationships, branded mobile apps are making a comeback. The post The New Thinking Behind the Mobile App Renaissance appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-31 00:00:00 UTC ]
More news stories like this