Publishers have a problem: Their paywalls are too steep to scale

If 2018 showed us anything, it’s that the Duopoly seems to be unstoppable. Google and Facebook lurched from scandal to scandal, suffering bad press, but sacrificing just a fraction of their market shares. Why? Sponsored by Cxense. The post Publishers have a problem: Their paywalls are too steep to scale appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-02-28 00:00:00 UTC ]
News tagged with: #post publishers

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Publishers have a problem: Their paywalls are too steep to scale

[ Digiday | 2019-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers

‘Scale itself isn’t that transformative’: Insights on sustainable publishing models from the Digiday Publishing Summit Europe

Publishers gathered in Milan, Italy, on March 5 – 7 to discuss revenue diversification and monetizing audiences overseas. The post ‘Scale itself isn’t that transformative’: Insights on sustainable publishing models from the Digiday Publishing Summit Europe appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post scale #publishers gathered

The UK’s Publishers Association Charts a ‘Steep Rise’ in Audiobook Sales

The United Kingdom's audiobook sales show an eye-catching 71-percent jump, January to June this year over the same period in 2019. The post The UK’s Publishers Association Charts a ‘Steep Rise’ in Audiobook Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-11-28 17:52:33 UTC ]
More news stories like this | News stories tagged with: #audiobook sales #united kingdom #audiobook #publishers association

The Conservative Publishing Industry Has a Joe Biden Problem

Neither authors nor publishing houses have figured out how to turn the new president into a compelling villain. Continue reading at The Atlantic

[ The Atlantic | 2021-06-02 09:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing houses #publishing industry

The Problem With All The Books Publishing This Fall: Critical Linking, June 10, 2020

A daily roundup of the most interesting and awesome bookish links from around the web! Continue reading at Book Riot

[ Book Riot | 2020-06-10 10:30:05 UTC ]
More news stories like this | News stories tagged with: #critical linking #daily roundup #books publishing

Publishing Needs to Face Its Ableism Problem

The communications manager of We Need Diverse Books asks that publishers continue to allow employees to work from home after the Covid-19 outbreak fades. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #communications manager #publishers continue

Publishers Sharpen Their Approach to Paywalls

Visitors to Fortune.com noticed something new over the past few weeks: a requirement to enter an email address in order to access content. “You’re paying for it with your email address in a sense,” says Fortune's chief marketing officer, Michael Joseloff. “We have done a lot of research into... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-25 03:46:10 UTC ]
More news stories like this | News stories tagged with: #daily beast #daily life #vox media #consumer revenue #real love #listening sessions #print publication

Platforms, publishers, and the end of scale

Only three years ago, the power that technology platforms would gain over news publishing was unimaginable in depth and breadth. Now platforms both increasingly act as publishers and support the entire publishing ecosystem. This dual role marks the beginning of a new phase in the... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-11-22 12:05:35 UTC ]
More news stories like this | News stories tagged with: #technology platforms #news publishing

Meredith’s Time-Management Problem: The Largest Magazine Publisher Has Some Explaining To Do

Tom Harty sounds like a guy who thought he’d bought a shiny new car, only to find out the engine had been removed right before he wrote the check. And who then failed to report the theft to his insurance company in a timely manner. Earlier this month, the Meredith CEO made some revealing... Continue reading at Publishing Executive

[ Publishing Executive | 2019-09-16 13:41:06 UTC ]
More news stories like this | News stories tagged with: #timely manner #magazine publisher

BIBF buoyant for UK, but US publishers face trade tariff problems

UK publishers at the Beijing International Book Fair last week saw typically buoyant rights trading, as the country's book market boom continues in 2019, with double-digit growth at the half-year stage. Continue reading at The Bookseller

[ The Bookseller | 2019-08-27 09:09:20 UTC ]
More news stories like this | News stories tagged with: #uk publishers #book market

Platform ad revenue opportunities are growing for publishers, but scale still matters

Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-22 04:01:36 UTC ]
More news stories like this | News stories tagged with: #ad revenue

Why class is a far bigger problem in publishing than you think

Dave O'Brien investigates the hidden barriers that have resulted in major underrepresentation in publishing. Continue reading at The Bookseller

[ The Bookseller | 2019-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bigger problem

How Swiss news publisher NZZ built a flexible paywall using machine learning

The publisher grew registered users by 40 percent to 600,000 last year using machine learning and A/B testing. The post How Swiss news publisher NZZ built a flexible paywall using machine learning appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #machine learning

How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue

"We don’t want it [paid-for content] to be too in your face." The post How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #metered paywall

Maths - No Problem! scoops IPG's Independent Publisher of the Year

Maths - No Problem! has been named Ingram Content Group Independent Publisher of the Year at this year's IPG Independent Publishers Awards. Continue reading at The Bookseller

[ The Bookseller | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publisher

Bonnier Publishing had 'profitability problems' before Johnson's departure

Bonnier Publishing "wrestled with profitability problems" as the result of its rapid growth in 2017, financial accounts revealed a week before its chief executive Richard Johnson's departure. Continue reading at The Bookseller

[ The Bookseller | 2018-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier publishing #rapid growth

Sexual Harassment Is a Problem in Publishing

After reaching out to female professionals in book publishing inquiring about their experiences with sexual harassment and assault, 'PW' found that in spite of the book industry’s high percentage of female workers, publishing still has a significant sexual harassment problem. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sexual harassment #book industry

Facebook Gives Publishers Paywall for Instant Articles

Facebook is finally letting publishers build paywalls inside Instant Articles, but only on Android phones.On Thursday, the social network announced its latest remedy for publishers that while able to tap into large audiences on Facebook, are afraid to give away their content too cheaply. The... Continue reading at Advertising Age

[ Advertising Age | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small group #media partners #houston chronicle

‘Social is a black hole’: Commerce-focused publishers have a Facebook problem

For publishers that are trying to drive revenue through commerce, figuring out where Facebook fits into their strategies has been a challenge. The post ‘Social is a black hole’: Commerce-focused publishers have a Facebook problem appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #commerce-focused publishers #black hole #drive revenue