Google's Attack on Mobile Interstitials Provokes That Familiar Mix of Applause and Fear

Google is popping off against one of the most annoying practices among digital publishers: interstitial messages that obscure the content consumers seek via mobile search.Deeming most interstitials "intrusive," the world's largest search engine said Tuesday that publishers displaying interstitials on mobile sites after Jan. 10 may pay a price in their ranking among search results.There are exceptions "if used responsibly," Google said in a blog post: Interstitials to verify people's ages, dialogues to sign into a paywall and banners that use "a reasonable amount of screen space" won't be penalized. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-24 00:00:00 UTC ]
News tagged with: #digital publishers #mobile sites #search results

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‘Abuse of market power’: Inside German publishers’ legal beef with Google

The latest in a long, ongoing legal feud between German publishers and Google ended victoriously for the search giant last month, when it was cleared of using its market dominance to allegedly punish publishers. But this is symptomatic of a larger issue surrounding ancillary copyright laws,... Continue reading at Digiday

[ Digiday | 2016-03-17 00:00:00 UTC ]
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Marketers Still Eager to Increase Spending on Facebook and Google, Study Finds

A record 57% of marketers and agencies are allocating 20% or more of budgets to digital advertising, including 23% who earmark more than half of their spending for digital, according to the most recent in a series of studies published by RBC Capital Markets in partnership with Ad Age. Two... Continue reading at Advertising Age

[ Advertising Age | 2016-03-17 00:00:00 UTC ]
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Apple Opens Mobile News App to All Publishers in Bid for Readers

Apple will make its mobile news app available to publishers of all sizes starting this week, increasing the pool of content as the tech giant competes with rivals Facebook and Google for the attention of smartphone readers.Smaller media companies, even independent bloggers, can obtain editing... Continue reading at Advertising Age

[ Advertising Age | 2016-03-16 00:00:00 UTC ]
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After Latest Filings, Google Case Now in Supreme Court's Hands

The high court could soon decide whether to review long-running case over Google’s library scanning program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-16 00:00:00 UTC ]
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Google Docs now exports to ePub format

Google Docs has a new option allowing your documents to be saved directly to the ePub format. All you have to do is click File > Download as > EPUB Publication. EPUB documents are widely supported across most ebook readers, so this could be a good choice for sharing your work with others.... Continue reading at Betanews

[ Betanews | 2016-03-09 00:00:00 UTC ]
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Asian USC student attacked with racial slurs and eggs; suspect later apologizes, police say

An Asian undergraduate student at USC said someone threw eggs at him and shouted racial slurs as he sat outside his campus residence early Sunday, Los Angeles police said.   The incident occurred about 2 a.m. outside Cardinal Gardens, Los Angeles Police Det. R. Saafir said.   A Facebook page that... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-08 00:00:00 UTC ]
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Battle For Mobile Web Ramps Up as WordPress Creates Plugin to Automate Facebook Instant Articles

WordPress parent Automattic has built a plugin for Facebook Instant Articles that will soon allow everyone in its user base to easily post content on the social media platform's walled garden.Instant Articles delivers content on mobile devices at blazing fast speeds. Come April 12, Facebook will... Continue reading at Advertising Age

[ Advertising Age | 2016-03-07 00:00:00 UTC ]
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Google Takes Books Through The Looking Glass With Augmented Reality

The technology could one day serve as the basis for a product that embraces the physical book, while adding cool digital content on top.Technology that would bring the experience of reading a book into the 21st century—and not by replacing the book with a computer—was patented today by Google,... Continue reading at Fast Company

[ Fast Company | 2016-03-04 00:00:00 UTC ]
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Indies fear the impact of new increased overheads

Independent booksellers face a potentially toxic cocktail of pressures as the new National Minimum Wage (introduced in April), business rates rises and looming changes to pension contributions could force some to close and others to shed staff. Continue reading at The Bookseller

[ The Bookseller | 2016-03-04 00:00:00 UTC ]
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5 Ways Mobile Is Changing News Consumption

BARCELONA, Spain—Media executives from television, online and magazine news organizations are optimistic that a mostly mobile audience will present new opportunities for reporting and engagement, even while revenue challenges remain. Speaking on a Mobile World Congress panel Thursday,... Continue reading at AdWeek

[ AdWeek | 2016-02-26 00:00:00 UTC ]
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Amazon's bookstores should be celebrated, not feared

The web giant’s move into bricks-and-mortar bookselling has upset many in the books community – but there is much to praise in this innovationYou could describe it as a troubling development in publishing: someone comes along with no real knowledge of the book business, a brash salesman who... Continue reading at The Guardian

[ The Guardian | 2016-02-26 00:00:00 UTC ]
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How European publishers are using Google AMP

Google's highly anticipated open-source code Accelerated Mobile Pages (AMP) has rolled out globally. Its core premise: to speed up page-load times on the mobile Web. Publishers across the pond, in Europe and beyond, have all been frantically AMP-coding article pages, and many are now running all... Continue reading at Digiday

[ Digiday | 2016-02-25 00:00:00 UTC ]
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Why BuzzFeed Is All-In on Mobile, Though That Wasn't Always the Case

BARCELONA, Spain—Once a doubter in the future of mobile video, Jonah Peretti is now a believer. In a speech on Tuesday at Mobile World Congress, the BuzzFeed founder announced that his publishing company is launching a mobile video app that's focused on binge-watching. It is available today for... Continue reading at AdWeek

[ AdWeek | 2016-02-23 00:00:00 UTC ]
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Adobe Has a New Way to Make Mobile Apps

BARCELONA, Spain—Adobe is trying to make it easier for companies to quickly make mobile apps with visually appealing content by combining and expanding two existing services. The San Jose, California-based company's new Adobe Experience Manager Mobile merges Adobe's existing Mobile Digital... Continue reading at AdWeek

[ AdWeek | 2016-02-22 00:00:00 UTC ]
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Mobile operator Three to introduce ad blocking

Move to ‘give customers more control, choice and greater transparency’ will prompt concern among digital publishers and advertisersMobile company Three is to introduce ad blocking across its UK and Italian networks, making it the first major European operator to do so.Three has struck a deal... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
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South African education lists fear state publishing move

Educational publishers in South Africa are meeting with the National Department of Basic Education this week in a bid to allay fears over a potential move towards state publishing that trade figures believe would “totally decimate” the industry. Continue reading at The Bookseller

[ The Bookseller | 2016-02-08 00:00:00 UTC ]
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Google’s New Interactive E-Books Would Be Impossible to Print

Google and Visual Editions created a new kind of interactive mobile book. The post Google’s New Interactive E-Books Would Be Impossible to Print appeared first on WIRED. Continue reading at Wired

[ Wired | 2016-02-06 00:00:00 UTC ]
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Quick Reads report finds 27% fear reading will become 'forgotten pleasure'

Around 27% of people fear reading could become a “forgotten pleasure” according to new research commissioned to mark the 10th anniversary of Galaxy Quick Reads. Continue reading at The Bookseller

[ The Bookseller | 2016-02-05 00:00:00 UTC ]
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Google launches ebook 'experiment'

Google has launched a new digital-only bookstore "for books that cannot be printed". Continue reading at The Bookseller

[ The Bookseller | 2016-02-05 00:00:00 UTC ]
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HK booksellers 'author' attacks China

A Chinese writer tells the BBC he published a provocative book about President Xi Jinping, linked to five missing Hong Kong booksellers, as a challenge to China. Continue reading at BBC News

[ BBC News | 2016-02-05 00:00:00 UTC ]
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