GfK MRI Launches Digital Ad Measuring Service

To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
News tagged with: #digital marketing #gfk mri

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Roads Publishing to Launch First U.S. List

Roads Publishing, a division of the Dublin-based luxury brand, Roads, is bringing its list of illustrated books to the U.S. and Canada for the first time this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated books


Veitch bags agent after ad-van approach

Self-published author Richard Veitch has been signed by Joanna Swainson at Hardman and Swainson... Continue reading at The Bookseller

[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joanna swainson


Mobile ad success helps Facebook deliver stunning Q2 results

Facebook has smashed all estimates in its earnings and revenue report this week, largely thanks to its robust mobile ad business. The results slapped down any niggling doubts among critics about the social network's ability to transform itself from a simple communication website to a... Continue reading at Betanews

[ Betanews | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #mobile devices


Spotlight Falls on Subscription Services

Oyster, the ebook subscription service with nearly half a million titles, launched in 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription services #million titles


App partners with HarperCollins to digitize your old print books

BitLit has landed a deal with the publisher to allow readers to get their print books into an ebook format. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print books #ebook format


Jack White's Third Man Records launches publishing wing

The innovative artist hopes to contribute to the 'thrilling independent American literary landscape' with his label's expansion White: 'I'm like Larry David, Alan Partridge and Chris Rock'Jack White's Third Man Records is expanding: the label will officially launch its new publishing wing next... Continue reading at The Guardian

[ The Guardian | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alan partridge #chris rock #officially launch #publishing wing


3 ways agency calls for viewability will change ad buying

Agencies are pushing for transparency from publishers on all fronts, but viewability has by far become their most pressing priority. GroupM, the biggest digital media buyer in the U.S., announced it would shift its buying from open exchanges to private ones, in a push for greater transparency.... Continue reading at Digiday

[ Digiday | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater transparency #major players #sponsor content


Conde Nast's Golf World Magazine Goes Digital-Only

The 67-year-old Golf World magazine is closing its print edition and shifting entirely to digital media, where it will be part of the Golf Digest website, the magazine said Wednesday. A spokeswoman for the magazine said nearly 10 employees were laid off as a result of the move, which combines... Continue reading at Advertising Age

[ Advertising Age | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #golf digest #vanity fair #big change


Digital Comics Sales Rose 29% to $90M in 2013

While the rate of sales growth for digital comics has declined, pop culture trade news site ICv2 reports the category is 10x the size of the e-comics market in 2010. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales growth #digital comics #e-comics market


Native-Ad Metrics Startup Simple Reach Raises $9 Million

SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age

[ Advertising Age | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big round #foundational player #kirk wolfe #general partner #mk capital #atlas ventures #village ventures #native advertising #tactic embraced


Native-Ad Metrics Startup SimpleReach Raises $9 Million

SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age

[ Advertising Age | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big round #foundational player #kirk wolfe #general partner #mk capital #atlas ventures #village ventures #native advertising #tactic embraced


Why digital publishers want to be in the magazine business

Yahoo and other online publishers are embracing the term "magazine." Here's why that's not as backwards as its sounds. The post Why digital publishers want to be in the magazine business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine business #digital publishers #online publishers


Digital sales up 10% in first quarter

Consumer ebook sales rose 10% in the first quarter of 2014, according to the Publishers... Continue reading at The Bookseller

[ The Bookseller | 2014-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales


Amazon launches Kindle Unlimited in US

Amazon has officially launched its Kindle Unlimited ebook subscription service in the US today (... Continue reading at The Bookseller

[ The Bookseller | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #officially launched


How Top Publishers Label Content Recommendation Ads

As the debate rages over the ethics of native advertising on both sides of the Atlantic, regulators in the U.K. have added more fuel to the fire. A ruling by the U.K.’s Advertising Standards Authority against Outbrain is forcing publisher ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debate rages #native advertising


Amazon unveils Kindle Unlimited, an ebook subscription service

Amazon entered the ebook subscription market Friday by launching Kindle Unlimited, a Netflix-like subscription service for ebooks available for $9.99 a month.  Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service


Will Amazon offer an unlimited ebook and audiobook service?

Some Amazon users spotted an ad for a Kindle Unlimited service, which would let users access as many ebook and audio titles as they wanted (within a certain library) for $9.99 a month. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook service #users access #audio titles


Kindle Unlimited launches: 600,000 all-you-can-read ebooks for $10 per month

Amazon's new subscription ebook plan includes more than 600,000 titles, but no major publishers. Continue reading at PC World

[ PC World | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publishers


Amazon Starts Monthly Subscription Service for Unlimited E-Books

Amazon introduced a $9.99- a-month service for unlimited Kindle ebook downloads, letting customers devour books like they binge on TV services like Netflix and Amazon Prime.Kindle Unlimited includes more than 600,000 Kindle books and thousands of audiobooks from Audible Inc., Amazon said today... Continue reading at Advertising Age

[ Advertising Age | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hunger games #kindle unlimited


DreamWorks Press Gears Up for Fall Launch

DreamWorks Press, a new unit of the movie studio DreamWorks Animation that was established in February, is set to release its first list this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-18 00:00:00 UTC ]
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