While Boston sports fans robbed of the chance to indulge in their third victory parade in the last 230 days were devastated by the way the 2019 Stanley Cup Final closed out, advertisers who took the plunge in Game 7 couldn’t have been more pleased with Wednesday night’s results. According to Nielsen live-plus-same-day data, NBC’s broadcast of the St. Louis Blues’ 4-1 win over the Bruins averaged a whopping 8.7 million linear TV viewers and a 4.9 household rating, making it the most-watched NHL game of the modern Nielsen era, and the fourth most-watched in the history of television. When streaming impressions were folded into the mix, the historic showdown averaged 8.9 million viewers altogether. The size of the Game 7 audience dwarfed the turnout for nearly every entertainment broadcast that NBC aired during the 2018-19 season. All told, only seven episodes of NBC’s scripted series topped Wednesday night’s deliveries; these include the series premiere of “Manifest,” three installments of “This Is Us” and three hours of “Chicago Med.” In winning its first NHL title in their 52nd year in the league, the Blues erased NBC’s previous high of 8.5 million viewers and a 4.8 rating, which the network posted during Game 7 of the 2011 Bruins-Vancouver Canucks Final. Boston won that game on Vancouver’s home ice by a 4-0 margin. While last night’s showdown drew a larger overall audience than the game that aired eight years ago, the Blues-Bruins broadcast didn’t fare nearly as well... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-14 08:00:00 UTC ]
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Independent bookshops from St Ives to Ireland are among the 62 to receive the final round of grants from author James Patterson. Continue reading at The Bookseller
[ The Bookseller | 2016-05-13 00:00:00 UTC ]
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Over the years, the learning industry has been working on various options to find answers to two core questions: "Just how does one make learning more effective?" and "What is the best way to keep learners engaged and motivated with the content?" Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-02 00:00:00 UTC ]
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Danaerys and Melisandre are among the stars from the HBO series to be turned into figuresWith its penchant for flaying, beheading and generally dying in any way other than peacefully in your sleep, Game of Thrones is an unlikely source of spin-off toy merchandise.And yet if adults can while away... Continue reading at The Guardian
[ The Guardian | 2016-04-27 00:00:00 UTC ]
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Telltale Games is best known for its emotional point-and-click adventure games The Walking Dead, The Wolf Among Us and Game of Thrones, but the studio's publishing division is just getting started. Telltale Publishing will bring The Fun Pimps' first-... Continue reading at Engadget
[ Engadget | 2016-04-08 00:00:00 UTC ]
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Tapas aims to optimize reading for mobile by dividing books into three- to five-minute chunks and charging readers as they go. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-08 00:00:00 UTC ]
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Following last week’s news that HUP’s sales partners, MIT and Yale, are forming a new sales force with Princeton, HUP has announced that it is joining the Columbia Sales Consortium. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-07 00:00:00 UTC ]
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An Iowa bookstore prepares for its grand opening; a currently unnamed bookstore/café is in the works in Maryland; and a Virginia bookstore could lose its lease. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-07 00:00:00 UTC ]
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Social media, once considered the side door to a publisher's site, is rapidly becoming the primary entry point for new readers. These readers move in and out of content differently than traditional web site visitors. Social visitors are new, they’re likely to stay that way, and even if they... Continue reading at Digiday
[ Digiday | 2016-04-01 00:00:00 UTC ]
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Yellow Jersey Press is to publish Sir Bobby Charlton's account of "England's greatest sporting achievement" - the 1966 Football World Cup. Continue reading at The Bookseller
[ The Bookseller | 2016-03-23 00:00:00 UTC ]
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While comic books based on video games are easy to find, comics about gaming are few and far between. Here are 10 great examples of comic books about gaming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-22 00:00:00 UTC ]
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Say goodbye to productivity: There’s a seriously addictive game of basketball going on via Facebook messenger, complete with celebratory emojis every time you score. Send a basketball emoji to a friend, or a group. Then click on the emoji to open your game. Boom. It seems simple enough at first.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-21 00:00:00 UTC ]
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Virtual reality enthusiasts often say gaming will be the first big use for those odd-looking headsets that project you into imaginary worlds. They got a boost this week when Sony said it will start selling virtual reality goggles that pair with its PlayStation console for $399 -- less than rival... Continue reading at Advertising Age
[ Advertising Age | 2016-03-19 00:00:00 UTC ]
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Mandy Hill, m.d. of the academic publishing division at Cambridge University Press, has said 2016 "is going to end for us as a very tough year", with the business facing "big internal changes which will result in reduced output". Continue reading at The Bookseller
[ The Bookseller | 2016-03-18 00:00:00 UTC ]
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Dodgers 6, Chicago Cubs 5 Dodgers 8, Seattle 4 (10 innings) AT THE PLATE: The Dodgers beat the Cubs by scoring twice in the bottom of the ninth — on a game-tying walk with the bases loaded, then a walk-off walk. Austin Barnes, the third catcher on a team that might carry only two catchers, hit... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-13 00:00:00 UTC ]
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The self-published debut by a Norwegian crime fiction blogger draws interest, along with a backlist novel being billed as a Japanese 'One Hundred Years of Solitude.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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First romance-only bookstore opens; BAM continues to grow its used bookstores; and Amazon adds to its campus pickup locations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-07 00:00:00 UTC ]
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Grab your TARDIS-blue pencil: the ‘Doctor Who Coloring Book’ is the #1 book in the country. Plus a cookbook by 'Sport Illustrated' swimsuit model Chrissy Teigen debuts at #1 in Hardcover Nonfiction, book 7 in Kazu Kibuishi’s Amulet graphic novel series is #1 in Children’s Frontlist Nonfiction,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Soho closed a doubleheader; Balzer + Bray signed a new duology by Sara Raasch; and Greenwillow books signed Kimberley Derting. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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This week: new Dana Spiotta, redeeming the "Kama Sutra," and the quest to find the true age of the universe. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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There are a lot of famous faces in this week’s compilation of new adverts including an appearance for IBM by Carrie Fisher; William H Macy in a Samsung commercial; Benicio Del Toro for Heineken; Joey Essex for Batchelors Cup a Soup; and Prince Charles and the Queen for The Body Shop! And once... Continue reading at The Guardian
[ The Guardian | 2016-03-03 00:00:00 UTC ]
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