Forbes Launching Digital Ad Platform

Forbes is launching an ad platform that combines the Forbes Media Network with a new audience segmentation effort called FAST and offers custom units that blend advertising with content according to user preferences. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-02-22 00:00:00 UTC ]
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European publishers look to digital subscriptions to reduce platform dependency

Most survey respondents (70 percent) said they have evidence that readers’ willingness to pay for content has increased in the past year. The post European publishers look to digital subscriptions to reduce platform dependency appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers #digital subscriptions


Hollywood is adding jobs as TV and digital content surges, MPAA report says

Hollywood is adding jobs and giving a boost to small businesses around the country as studios continue to ramp up production of TV series and digital content, according to a new report that is expected to be published Monday by the Motion Picture Assn. of America. The MPAA ​said that jobs... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv series #small businesses #digital content #published monday


Digital Science discovery platform 'will transform scholarly search'

Holtzbrinck technology company Digital Science has collaborated with high-profile universities and research funders to develop a platform, Dimensions, which it says will "democratise and transform scholarly search". Continue reading at The Bookseller

[ The Bookseller | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #research funders


Cambridge University Press Content Sharing Platform in Pilot Launch

Cambridge University Press launches a selection of journals in its Core content sharing program, which offers subscribers read-only links. The post Cambridge University Press Content Sharing Platform in Pilot Launch appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot launch


On the minds of European publishers: Platform pushback, GDPR enforcement and ad fraud

During town hall-style meetings and working groups, attendees identified the biggest issues on their minds, including GDPR enforcement worries and social media platforms. The post On the minds of European publishers: Platform pushback, GDPR enforcement and ad fraud appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers #ad fraud #biggest issues


Digital Census launches

The Bookseller's Digital Census has launched, with this year's results to be released ahead of the FutureBook Conference on 1st December 2017. Continue reading at The Bookseller

[ The Bookseller | 2017-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital census #released ahead #futurebook conference


High-end digital publishers discover a new platform: print

In an increasingly inhospitable digital ad market, some luxury publishers are either turning to -- or reinforcing their commitment to -- print publications. The post High-end digital publishers discover a new platform: print appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print appeared


ANA Pushes $50 Million Digital Media Pilot to Combat 'Ad-Tech Tax'

After years of complaining about digital media fraud, brand safety and other problems, the Association of National Advertisers hopes to do something about it, starting a six-month pilot with what it hopes will be 35 marketers and more than $50 million in spending for 30 premium online... Continue reading at Advertising Age

[ Advertising Age | 2017-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$50 million #ad-tech companies #ad inventory #ad fraud


Digital Solutions in India 2017: AuthorCafe, a Single-URL Authoring Platform

An online and collaborative authoring and publishing services platform, AuthorCafe, a TNQ start-up, has been in public beta since January 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital solutions #public beta


Totally Entwined launches e-store and self-publishing platform

Bonnier Publishing UK's Totally Entwined Group has launched a romance e-store and self-publishing platform called First For Romance. Continue reading at The Bookseller

[ The Bookseller | 2017-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-publishing platform


Edtech: Russian Publisher Prosveshcheniye Announces a Digital Educational Platform

In a bid to build a comprehensive digital educational content platform for Russia, the publisher Prosveshcheniye creates a partnership with Yandex. The post Edtech: Russian Publisher Prosveshcheniye Announces a Digital Educational Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-23 00:00:00 UTC ]
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Digital Publishers Have Been Slow to Adopt Vertical Video Ads. Is That About to Change?

MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek

[ AdWeek | 2017-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #data science #company published #trend report #media properties


A Dream Deferred: Why the Digital Ad Industry Struggles to Create a Standard ID

The digital ad industry has a dream. For years, players have longed for an identification system that might help companies compete for targeted ad dollars being swallowed by Facebook and Google, dominant platforms where users sign in and identify themselves. A new initiative -- led by... Continue reading at Advertising Age

[ Advertising Age | 2017-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #takes place #mobile devices


In the Fight Against Big Digital Powers, Conde Nast Joins NBCU and Vox in Ad Pact

Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox... Continue reading at Advertising Age

[ Advertising Age | 2017-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest move #digital advertising #advertising marketplace #high-quality content #consumer groups #top chef


Bonnier launches self-publishing platform Type & Tell

Swedish company Bonnier is launching a new self-publishing platform, Type & Tell, in the UK. Continue reading at The Bookseller

[ The Bookseller | 2017-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-publishing platform


Premium Publishers Tell P&G's Pritchard They Can Solve His Digital Ad Problems

An association of well-known publishers has responded to the recent call by Procter & Gamble to clean up digital advertising or lose access to P&G's massive budgets, arguing that advertising with high-quality websites is one way out of the digital mess.P&G Chief Brand Officer Marc... Continue reading at Advertising Age

[ Advertising Age | 2017-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry standards


Children’s author platform Authorfy to launch

A new online platform connecting children’s authors and schools will launch this April. Continue reading at The Bookseller

[ The Bookseller | 2017-01-20 00:00:00 UTC ]
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Forbes Launches a Book Imprint

ForbesBooks is the latest brand extension in the quest for ancillary revenue. The post Forbes Launches a Book Imprint appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book imprint #ancillary revenue


Lulu Launches Academic Publishing Platform

Lulu officials say that Glasstree, its new online publishing platform dedicated to academic and scholarly authors, will provide a suite of online tools and services to distribute works more cost-effectively. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online tools


Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue

Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading at Digiday

[ Digiday | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revenue #display advertising #content studios