Fall of the Banner Ad: The Monster That Swallowed the Web

Twenty years ago last month, a team of well-meaning designers, coders and magazine publishers inadvertently unleashed on an unsuspecting world one of the most misguided and destructive technologies of the Internet age: the web banner ad.   If th ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-11-06 00:00:00 UTC ]
News tagged with: #banner ad #internet age

Other Publishing stories related to: 'Fall of the Banner Ad: The Monster That Swallowed the Web'


Haynes to axe 17% of workforce due to falling sales

Independent publisher of user manuals Haynes is to close its US and Swedish bases and axe 41 jobs due to falling demand for print manuals. Continue reading at The Bookseller

[ The Bookseller | 2016-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #falling sales #independent publisher


Bookslut was born in an era of internet freedom. Today's web has killed it

The books community that my site joined was driven by enthusiasm not clicks, goodwill and not money – and that culture has goneI miss the internet. I know that, technically, the internet still exists. It’s the Facebook-, Twitter-filtered series of algorithms designed to put cat videos, think... Continue reading at The Guardian

[ The Guardian | 2016-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books world #jessa crispin #paris review


Facebook Is Expanding Its Video Ads With Publishers Like USA Today and Daily Mail

In a major expansion of the Facebook Audience Network, Facebook is now extending its capabilities by adding pre-roll, mid-roll and post-roll video ads for brands advertising on third-party publishers websites and apps. Third-party publishers such as USA Today Sports Media Group and Daily Mail... Continue reading at AdWeek

[ AdWeek | 2016-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single brand #great addition #pre-roll ads #$250 million #publisher websites #original version


BEA 2016: Melissa de la Cruz: A Banner Year

Since her Blue Bloods series with Disney-Hyperion debuted a decade ago, Melissa de la Cruz has published a steady stream of bestselling novels and become a luminary in the YA universe. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #banner year #decade ago #steady stream #bestselling novels


BEA 2016: Brightness Falls in McCormick

It’s been a long time since Jay McInerney attended a BEA, “at least 10 years,” says the author, whose highly anticipated new novel, Bright, Precious Days (Knopf) will land in bookstores this August. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long time #highly anticipated


BEA 2016: Emil Ferris: On Monsters and Music

BEA is one of Emil Ferris’s first stops in the launch of her graphic novel, "My Favorite Thing Is Monsters," (Fantagraphics, Oct.), a fiction that evokes myth, horror, psychedelia, and wonder through the illustrated notebook of Karen Reyes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emil ferris #favorite thing


World Wide Web Consortium and IDPF Confirm They’re Exploring Merging

With a goal of combining forces by January 2017, W3C and IDPF formalize their plans in an announcement ahead of BookExpo America. The post World Wide Web Consortium and IDPF Confirm They’re Exploring Merging appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #combining forces #bookexpo america


Counterpoint, OR Books Partner on New Fall List

The two publishers, based in San Francisco and New York respectively, have launched a co-published list for fall featuring titles by Walter Mosley and Julian Assange. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fall list #walter mosley #julian assange


Library usage falls 14.3 percentage points since 2005

There has been a "significant" decrease in public library usage over the last nine years with usage falling from 14.3 percentage points since 2005, new figures have revealed. Continue reading at The Bookseller

[ The Bookseller | 2016-04-30 00:00:00 UTC ]
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'A Monster Calls' actor to appear at YALC

Patrick Ness and Lewis MacDougall, the actor playing the lead role in the upcoming film adaptation of Ness' A Monster Calls, will be appearing at this year’s Young Adult Literature Convention (YALC). Continue reading at The Bookseller

[ The Bookseller | 2016-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #patrick ness #monster calls #lead role


News From Around the Web: April 27, 2016

In religion and spirituality publishing news today: a lawsuit issued by Scientology leader David Miscavige against a U.K. publisher, an appeal against censoring children’s books, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-27 00:00:00 UTC ]
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Media Websites Battle Faltering Ad Revenue and Traffic

Changes in technology like ad blocking, and the dominance of platforms like Facebook leave many publishers unsure of how they will make money. Continue reading at The New York Times

[ The New York Times | 2016-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #make money


What's Causing Vice's Huge Fluctuations in Web Traffic?

Ever since Vice decided to get into the cable TV game, the self-assured digital news and lifestyle publisher has been under the microscope. That came blaringly to the fore last month when Variety reported that Vice's web traffic plunged in February. But after free-falling 17.4 percent, from... Continue reading at AdWeek

[ AdWeek | 2016-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cable channel #media company


Religion and Spirituality News From Around the Web: April 13, 2016

A Q&A with author Ros Barber, 24 books to read for inspiration, and the Bible ranking among the most challenged books of 2015 are a few of the topics causing a stir in the religion and spirituality publishing industry today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #challenged books #spirituality news


How Facebook's Big Bet On Chatbots Might Remake The UX Of The Web

Enter The 2016 Innovation By Design Awards now through May 5! At F8, Facebook's massive annual developer conference, the big news is bots—specifically bots on Messenger, Facebook's messaging app. Messenger now boasts 900 million users per month, which presents a tantalizing user base for... Continue reading at Fast Company

[ Fast Company | 2016-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular stories


London Digital 2016: Getting Seen on the Web

Publishers looking to make their content more visible on Web pages can try following a number of best practices that have risen up in recent years. These practices include the following: Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web pages


Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice media #smaller publishers #selling ads #industry observers


Publishers Are Largely Not Following the FTC's Native Ad Guidelines

If the Federal Trade Commission decided to audit publishers' native ads today, around 70 percent of websites wouldn't be compliant with the FTC's latest guidelines, according to a new report from MediaRadar. After reviewing thousands of native ads, MediaRadar found only one-third of publishers... Continue reading at AdWeek

[ AdWeek | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audience network #growing rapidly #real estate


Brands Can Now Produce Native Ads on Facebook More Effectively

Branded content and product placement are now A-OK with Facebook if marketers with verified pages on the platform follow the rules. The social media giant today began offering tags that companies can use to mark their videos and other content as branded content, though they are not allowed to... Continue reading at AdWeek

[ AdWeek | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing efforts #social site #video game #video hub #pay publishers #menlo park


Infographic: 50 percent of publishers recruit editors to create native ads

We asked publishing pros at yesterday's Digiday Publishing Summit for their scout's-honor stance on how they're pitching native, who's buying, and more. Here's what they said in 5 charts. Sponsor content by Nativo. The post Infographic: 50 percent of publishers recruit editors to create native... Continue reading at Digiday

[ Digiday | 2016-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post infographic #sponsor content