Facebook drops hints that it’s eyeing content recommendation, too

What Facebook's news recommendations feature could mean for publishers, advertisers. The post Facebook drops hints that it’s eyeing content recommendation, too appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-09-09 00:00:00 UTC ]

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Best of the week: Facebook eyes YouTube with launch of Watch shows

This week, our top stories examined the debut of Facebook-funded shows on Watch, publishers’ pivots to video and more. The post Best of the week: Facebook eyes YouTube with launch of Watch shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #watch shows


Publisher Logos Will Help Facebook Users See Where Their Content Is Coming From

Facebook introduced an easy way for users to tell when articles in its Trending feature and search originate from publishers. Product manager Andrew Anker said in a blog post that the social network eventually intends to expand these publisher logos to "all places where people consume news on... Continue reading at AdWeek

[ AdWeek | 2017-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #facebook introduced


Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities

With platforms and subscription services clamoring for high-quality video content, publishers are poised to reap profits from licensing video content. The post Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-22 00:00:00 UTC ]
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'Lean Back': Facebook Looks to Woo Viewers and Brands With TV-Like Content

Facebook wants users to "lean back." No, that's not the sequel to Sheryl Sandberg's book "Lean In"; it's how people watch TV, unlike the way they scroll through the News Feed.For months, Facebook has been talking to its biggest media and publishing partners to introduce TV-worthy programming to... Continue reading at Advertising Age

[ Advertising Age | 2017-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing partners #media partners


How publishers use emotion to promote content on Facebook

Now that Facebook has tamped down on clickbait, publishers are putting an emotional spin on content shared on the platform whenever they can. The post How publishers use emotion to promote content on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #promote content #content shared


You May Not See Original Facebook-Exclusive Video Content From Publishers Until August

Facebook's initiative under which publishers are creating exclusive original video content for the social network continues to move forward, but on a revised timetable, according to reports. "Multiple sources" told Kurt Wagner and Peter Kafka of Recode that the initial plan was to roll out... Continue reading at AdWeek

[ AdWeek | 2017-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move forward #multiple sources #pushed back


Facebook’s New Video Content Deals With Publishers Emphasize Produced Videos (Report)

The shift in Facebook's agreements with publishers for video content, first hinted at in January, appear to be moving forward, "multiple sources" told Kurt Wagner of Recode. Wagner reported that while the new pacts still include payment for Facebook Live videos, they encourage publishers to... Continue reading at AdWeek

[ AdWeek | 2017-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #encourage publishers #video content #moving forward #multiple sources


Facebook Added ‘Paid’ to Branded Content, and More Pages Can Now Start Publishing It

Facebook Thursday announced several updates related to branded content: enabling more pages to share it; updating its branded content tag to include the word "paid"; and cleaning up its policy and enforcement guidelines. The social network began allowing verified pages to publish branded content... Continue reading at AdWeek

[ AdWeek | 2017-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #start publishing


ESPN drops false play buttons on Facebook, maintains them on Twitter

The sports publisher is still holding on to a sneaky traffic-boosting tactic. The post ESPN drops false play buttons on Facebook, maintains them on Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter appeared


Digital TV Players Eye Blockchain to Block Facebook, Google

Advertisers and publishers could get help from Bitcoin technology.The idea of using blockchain to handle digital ad transactions is starting to seep into the conversation among advertisers, digital publishers and ad tech vendors. Blockchain is the technology behind Bitcoin; it supports the... Continue reading at Advertising Age

[ Advertising Age | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blockchain technology #digital publishers #digital currency #established players


HarperCollins Adds Book Recommendation Bots to Facebook Messenger

The publisher is using artificial intelligence to turn Facebook Messenger into an interactive book recommendation engine. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook messenger #artificial intelligence


Content mills test whether false domains boost Facebook traffic

When posting on Facebook, several content mills use multiple domains for the same article. The websites who use this tactic claim they are A/B testing URL names. But most sources suggested that URL names have no effect on user engagement and that using multiple domains can come off like an... Continue reading at Digiday

[ Digiday | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sources suggested #user engagement


Facebook Expands Instant Articles to Help Users Discover More of the Publisher's Content

In a move likely meant to stay on publishers' good side, Facebook is trying out a new way to help users discover more news (real news). Starting Thursday, Facebook will let nearly a dozen publishers—including BuzzFeed, El Pais, Fox News and The Washington Post—include more than one Instant... Continue reading at AdWeek

[ AdWeek | 2017-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business models #online courses #recent months #great deal


You Can Now Listen to Live Audio Content on Facebook

Facebook Live isn't just for video. Today the social network launched a new feature dubbed Live Audio that lets users listen to broadcast voice recordings, pushing more audio-only content into newsfeeds. Similar to Facebook Live videos, users can go live from the Facebook app by pressing a... Continue reading at AdWeek

[ AdWeek | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live event #news outlet #reach audiences #adam grant


Facebook patent hints at an automated solution for fake news

Facebook may have said that it's stepping up its fight against fake news in the past few weeks, but there are signs that it might have had a way to tackle this problem sooner. A recently published USPTO filing from 2015 reveals that Facebook has app... Continue reading at Engadget

[ Engadget | 2016-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news


Facebook buys CrowdTangle to help publishers track content

The name CrowdTangle may not be familiar to you, but Facebook just snatched up the company to help its publishers track how content moves around the internet. CrowdTangle's platform launched four years ago, giving companies a real-time look at conten... Continue reading at Engadget

[ Engadget | 2016-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #giving companies


How The Sun uses Facebook to build audience, since dropping its paywall

The Sun has been aggressively scaling its audience since it dropped its paywall last November. And coming from a place of zero search equity, Facebook has been the platform that's helped the publisher scale its audience fast. And it has clearly worked: The Sun has 20 million monthly visitors,... Continue reading at Digiday

[ Digiday | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mail online


News Corp is testing a homegrown content recommendation tool

News Corp is testing a content-recirculation widget that lets several of its publications including The Wall Street Journal share their articles on each other’s sites. With the so-called Project Hamilton, the publisher is seeking to keep readers on its sites longer. Other publishers are turning... Continue reading at Digiday

[ Digiday | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entice readers #publications including #boost engagement #selling point


Recommended Reading: The political media machine on Facebook

Inside Facebook's (Totally Insane, Unintentionally Gigantic, Hyperpartisan) Political-Media Machine John Herrman, The New York Times Magazine A barrage of political links, ads and other content has filled up your News Feed over the last few months... Continue reading at Engadget

[ Engadget | 2016-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inside facebook #recommended reading


How Sponsored Content Is Becoming King in a Facebook World

As native advertising gains prominence, publishers may find themselves competing not just with one another, but with the ad agencies that already exist. Continue reading at The New York Times

[ The New York Times | 2016-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #ad agencies