Now you’re talking--Smart Interaction Lab introduces three simple, toy-like instruments designed to build a better brainstorm. The modern brainstorm was invented in the 1930s, and then officially inked onto paper in 1953 in the book Applied Imagination, by Alex Osborn, the "O" in ad agency BBDO. We all know how a brainstorm goes down. Minds gather in a room to freely associate, banter, collaborate. There are no wrong answers, only sparks of ideas. It sounds a lot like, say, a conversation. Which begs the question: How is a brainstorm something that could be invented? No one invented talking to each other or sharing ideas. But what Osborn identified was a need for a focused group activity with enough gusto to produce something wild and inventive within a defined period of time. And like any activity or game, a brainstorm allows for player advantages and disadvantages.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2013-08-29 00:00:00 UTC ]
LSU has filed a lawsuit against Elsevier, claiming the publisher is wrongly blocking students in its veterinary school from accessing the library’s Elsevier subscriptions. Elsevier officials, meanwhile, are characterizing the contract dispute as a negotiation, and say they hope to settle it... Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-03 00:00:00 UTC ]
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If you’re afflicted with writer's block, “Hamilton” creator Lin-Manuel Miranda doesn't want you throwing away your shot — and he's made a Spotify playlist to help you put pen to paper. The Pulitzer Prize-winning playwright revealed his literary-themed playlist, titled "Write Your Way Out," on... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-03-23 00:00:00 UTC ]
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Advertisers and publishers could get help from Bitcoin technology.The idea of using blockchain to handle digital ad transactions is starting to seep into the conversation among advertisers, digital publishers and ad tech vendors. Blockchain is the technology behind Bitcoin; it supports the... Continue reading at Advertising Age
[ Advertising Age | 2017-02-27 00:00:00 UTC ]
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Despite IDPF members voting overwhelmingly in favor of a merger with the W3C internet standards organization, OverDrive CEO Steve Potash continues to aggressively organize opposition to it. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-13 00:00:00 UTC ]
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Amid mounting pressure, Facebook Inc. said it would block websites that publish fake news from accessing its advertising services. The announcement Monday came hours after Alphabet Inc.’s Google said it would also bar fake news sites from using its advertising networks. The companies faced a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-11-16 00:00:00 UTC ]
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All hope is not lost in the war on ad blocking. Publishers in Europe report making cautious headway, with a variety of measures taken by publishers, combined with still-low mobile ad blocking rates, slowing the overall growth in ad blocking users. The open question is whether ad blocking will... Continue reading at Digiday
[ Digiday | 2016-10-28 00:00:00 UTC ]
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Campaign 2016 updates: Donald Trump says Donald Trump says women accusing him 'will be sued after the election is over' Oct. 22, 2016, 11:42 a.m. Donald Trump hits the campaign trail in Gettysburg, Pa., while Hillary Clinton is in Philadelphia. Trump says of women accusers will be sued after the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-10-22 00:00:00 UTC ]
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Republican presidential nominee Donald Trump said Saturday that his administration would seek to block a massive media merger between AT&T and Time Warner Inc. if he is elected president. The deal, which appears to be imminent, would turn telephone giant AT&T, a company already valued at... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-10-22 00:00:00 UTC ]
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French publishers are making a stand against ad blocking, again. After successful trials in March, 80 percent of the country’s top publishers are serving messages to ad-blocking users. Publishers are taking a tougher stance this time, with the likes of Le Monde blocking content to those who have... Continue reading at Digiday
[ Digiday | 2016-09-26 00:00:00 UTC ]
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German publishing giant Gruner + Jahr has been experimenting with a range of different methods to reduce ad blocking levels over the last year. The latest to receive attention is its core news title Stern. For this it's gone for a mixed approach of humor and strategically placed ad blocker... Continue reading at Digiday
[ Digiday | 2016-09-19 00:00:00 UTC ]
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Jason Kint, head of publisher group Digital Content Next, believes the ad blocking crisis is a terrible opportunity to waste. This is a chance for publishers, leaning on their direct relationship with their audience, to take back power from the array of tech intermediaries and platforms that... Continue reading at Digiday
[ Digiday | 2016-08-23 00:00:00 UTC ]
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Adblock Plus said on Thursday that its community had already found a workaround to the anti-ad-blocking tech that Facebook announced just Tuesday, though Facebook countered that the fix erases more than just ads.This was just an early counter-strike in what is likely to be a drawn-out contest... Continue reading at Advertising Age
[ Advertising Age | 2016-08-11 00:00:00 UTC ]
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Let publishers take the polite or guilt-trip approach to ad blockers. Facebook is coming down hard, saying it's going to force ad blockers to see ad messages, like it or not. It could be a rallying cry for publishers but will also likely escalate the arms race with tech companies, observers... Continue reading at Digiday
[ Digiday | 2016-08-09 00:00:00 UTC ]
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Facebook says its anti-spam filters were to blame for its website briefly blocking access to internal emails from US Democratic Party committee members published by Wikileaks. Continue reading at BBC World
[ BBC World | 2016-07-26 00:00:00 UTC ]
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The CW, which has the most impressive TV block of comic book fodder, unleashed back-to-back-to-back-to-back panels late Saturday at Comic-Con for "Supergirl," "Legends of Tomorrow," "The Flash" and "Arrow.” Each bright beacon of genre fare brought with it a bit of information, a couple of clips... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-07-25 00:00:00 UTC ]
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PW has learned that Republican senators have placed an anonymous hold on Carla Hayden's nomination to serve as the nation’s 14th Librarian of Congress. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-12 00:00:00 UTC ]
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Axel Springer and ad blocking company Eyeo have clashed in several court battles. Most recently, the German publisher was handed a slight victory; the ad block company cannot accept a fee from the publisher to be on its acceptable ads initiative. This is encouraging for U.K. publishers; however,... Continue reading at Digiday
[ Digiday | 2016-06-29 00:00:00 UTC ]
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Trade bodies representing publishers and booksellers in Europe have welcomed the fact that new European Commission rules on geo-blocking do not apply to ebooks, for the time being. Continue reading at The Bookseller
[ The Bookseller | 2016-05-26 00:00:00 UTC ]
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As the population of people using ad blocking software has grown, publishers are increasingly recognizing that they have to find a way to address those people a different way. Digital Content Next, a trade group for premium publishers, has shared recommendations, which came out of meetings with... Continue reading at Digiday
[ Digiday | 2016-05-23 00:00:00 UTC ]
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In issuing a preliminary injunction, judge Brian Jackson ruled that the law “creates a chilling effect on free speech.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-01 00:00:00 UTC ]
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