Bonnier Spins Off Mag+ App Platform

On Monday, Bonnier officially launched a spin-off company called Moving Media+ which will be offering the Mag+ app creation tool to any publisher that wants to use it—as a free download. The app reader and continued services, however, come at a cost. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-04-06 00:00:00 UTC ]
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How The Sun’s fantasy football site plans to make money on platforms

The Sun’s fantasy football site, Dream Team, has been a publisher in its own right for nearly a year. Like other publishers, it’s working out the route to monetizing social video, which means branded content. It has changed several things in its editorial strategy to help build a smoother path... Continue reading at Digiday

[ Digiday | 2016-08-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #editorial strategy #dream team #make money #platforms appeared


Bonnier Publishing in US growth push

Bonnier Publishing is launching a new US division, Bonnier Publishing USA, as part of "an ambitious programme for growth" in the territory lead by group c.e.o Richard Johnson. Continue reading at The Bookseller

[ The Bookseller | 2016-08-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #richard johnson #bonnier publishing #growth push


Bonnier Publishing Plans $100 Million U.S. Book Division

Bonnier Publishing, the English-language book publishing division of Sweden’s Bonnier Group, has formed Bonnier Publishing USA. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bonnier group #bonnier publishing #book division


How CNN juggles different mobile chat apps to cover the Olympics

With mobile messaging app use exploding, publishers are all trying to figure out how to share their content with those apps' users. CNN, after launching an automated chatbot app on Kik and Facebook Messenger, is giving users an interactive, on-the-ground look at big events like the Republican... Continue reading at Digiday

[ Digiday | 2016-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big events #facebook messenger #giving users


Hachette US adds titles to mobile platform Tapas Media

Hachette Book Group has signed a new deal in the US with online mobile platform Tapas Media. Continue reading at The Bookseller

[ The Bookseller | 2016-08-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #adds titles


Brief History of Time app from Transworld

Transworld is launching an interactive app for Professor Stephen Hawking’s 1988 book A Brief History of Time, including new updates from its author. Continue reading at The Bookseller

[ The Bookseller | 2016-07-28 00:00:00 UTC ]
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Buster Books launches second colouring app for children

Buster Books, the children’s imprint of Michael O’Mara Books, has launched a free colouring app. Continue reading at The Bookseller

[ The Bookseller | 2016-07-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mara books #buster books


The Washington Post Takes Matters Into Its Own Hands, Creates Newsletter Platform

Sensing an opportunity to reduce its reliance on third-party providers, The Washington Post has created a platform for email newsletters that is available for sale as part of its Arc suite of editorial and technology products.Newsletters are a big focus in digital publishing, where homepage... Continue reading at Advertising Age

[ Advertising Age | 2016-07-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fluctuate based #digital publishing #big focus


Meredith to Partner with “Fixer Upper” Stars on New Lifestyle Mag

Under publisher Christine Guilfoyle, the title hits newsstands in October with a run of 400,000 copies. The post Meredith to Partner with “Fixer Upper” Stars on New Lifestyle Mag appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-20 00:00:00 UTC ]
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Facebook Is Launching New App-Install Ads to Help Developers Find Audiences

Facebook has updated its app-install ads to allow developers to select targeted audiences based on which users will most likely use an app and not just install and forget about it. The product, App Event Optimization, will allow advertisers to select from among 14 user actions that might... Continue reading at AdWeek

[ AdWeek | 2016-07-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #in-app purchases #campaigns running #created equal #small number #app-install ads


How A Groton Geek Won The Education App Sweepstakes

Using Apple technology, one small publisher figured out how to compete with the big boys who dominate the market for high school texts.At 3:59 p.m. on Tuesday, July 12, John Conner was fidgeting at his kitchen table. He looked down at his iPhone, then up to the hands of the kitchen clock, then... Continue reading at Fast Company

[ Fast Company | 2016-07-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kitchen table


What you need to know about messaging app Line in 6 charts

Japan’s popular messaging app Line has gone public. Mainly used in Asia, the funds raised will help with international expansion. Currently, 12 percent of people in the U.S. use Line, and it’s unlikely to ever reach the scale of Facebook Messenger or WhatsApp. It can differentiate by the range... Continue reading at Digiday

[ Digiday | 2016-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #global stage #facebook messenger #international expansion #funds raised


Monthly E-Book Ranking: persistent podiums prove perfect platform for Paula

Paula Hawkins’ The Girl on the Train (Transworld) has racked up its sixth Bookseller Monthly E-Book Sales Ranking number one, shifting 26,544 digital units in May. Continue reading at The Bookseller

[ The Bookseller | 2016-07-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #train transworld #paula hawkins


Texture Cleared for In-App Purchases

The digital magazine reader, which shares revenue with publishers, clears a major hurdle in customer acquisition. The post Texture Cleared for In-App Purchases appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #major hurdle #in-app purchases


Why London’s free paper Metro is betting on apps

Metro, London’s freesheet, has combined its smartphone and tablet app and added new features. In the autumn it will roll out two new apps focussing on content verticals. The paper wants to focus attention on its loyal audience, taking a different approach to other publishers chasing traffic on... Continue reading at Digiday

[ Digiday | 2016-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #print publication #loyal audience #focus attention #content verticals #apps appeared #tablet app


How Hearst's New Trend-Predicting Platform Will Benefit Advertisers

For the past two years, Hearst has been quietly developing its own hit predictor. Called Buzzing@Hearst, the analytics-driven platform analyzes thousands of articles across Hearst's vast array of properties, from newspapers and magazines to local TV stations, to determine which articles are... Continue reading at AdWeek

[ AdWeek | 2016-06-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad dollars #large portion #media companies #full potential #individual parts


Condé Nast Launches New Audience Data Platform, Condé Nast Spire

Spire will combine the publisher's first-party data with 1010data's consumer purchase data to optimize real-time campaigns. The post Condé Nast Launches New Audience Data Platform, Condé Nast Spire appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-20 00:00:00 UTC ]
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Artists Turned Apple's App Store Guidelines Into A Lovely Comic Book

Five artists illustrated the App Store review guidelines.One of the more unusual things to come out of Apple's Worldwide Developers Conference this year is a lovely comic interpretation of Apple's app review guidelines.Read Full Story Continue reading at Fast Company

[ Fast Company | 2016-06-15 00:00:00 UTC ]
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Bonnier Partners with Wibbitz to Produce Video Content

The publisher will use Wibbitz's new Listicle Format tool to increase engagement and monetize traffic. The post Bonnier Partners with Wibbitz to Produce Video Content appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-14 00:00:00 UTC ]
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New App, Litsy, Aims To Be the Instagram of Books

New app provides a social platform for talking about, sharing, and reviewing books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social platform #reviewing books