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Media company Meredith is betting big on Facebook Live. It has produced 26 videos in the past eight months and aims to create between five and 10 a week. It puts a big focus on Martha Stewart content and uses those live videos to generate revenue through integrating products within them. It's... Continue reading at 'Digiday'
[ Digiday | 2016-07-26 00:00:00 UTC ]
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#betting big
#facebook live
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Sensing an opportunity to reduce its reliance on third-party providers, The Washington Post has created a platform for email newsletters that is available for sale as part of its Arc suite of editorial and technology products.Newsletters are a big focus in digital publishing, where homepage... Continue reading at 'Advertising Age'
[ Advertising Age | 2016-07-20 00:00:00 UTC ]
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#fluctuate based