Why London’s free paper Metro is betting on apps

Metro, London’s freesheet, has combined its smartphone and tablet app and added new features. In the autumn it will roll out two new apps focussing on content verticals. The paper wants to focus attention on its loyal audience, taking a different approach to other publishers chasing traffic on platforms. It has 40,000 daily app readers, who spend up to 20 minutes in the app, figures that rival its print publication. The post Why London’s free paper Metro is betting on apps appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-06-30 00:00:00 UTC ]
News tagged with: #tablet app #apps appeared #content verticals #focus attention #loyal audience #print publication

Other Publishing stories related to: 'Why London’s free paper Metro is betting on apps'


Why London’s free paper Metro is betting on apps

Metro, London’s freesheet, has combined its smartphone and tablet app and added new features. In the autumn it will roll out two new apps focussing on content verticals. The paper wants to focus attention on its loyal audience, taking a different approach to other publishers chasing traffic on... Continue reading at Digiday

[ Digiday | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet app #apps appeared #content verticals #focus attention #loyal audience #print publication


Book Workers for a Free Palestine held a vigil outside the London Book Fair.

Earlier this afternoon, hundreds of book workers from around the UK gathered in the rain outside the London Book Fair (one of the largest book publishing trade fairs in the world) to mourn and remember the 187 Palestinian writers, poets, journalists, and scholars killed by Israeli forces since... Continue reading at Literrary Hub

[ Literrary Hub | 2024-03-12 18:47:13 UTC ]
More news stories like this | News stories tagged with: #book workers #israeli forces #largest book #london book fair #london book


The New York Public Library makes four banned books free nationwide on its e-reader app

The New York Public Library made four banned books available nationwide on SimplyE, its free-reader app. The titles include Speak by Laurie Halse Anderson, King and the Dragonflies by Kacen Callender, Stamped: Racism, Antiracism, and You by Jason Reynolds and Ibram X. Kendi and Catcher in the... Continue reading at Engadget

[ Engadget | 2022-04-13 23:48:05 UTC ]
More news stories like this | News stories tagged with: #largely driven #temporarily pulled #school districts #sexual content #sexual identity #future plans #national book award #libraries


My to-read list exploded thanks to free books through the Libby app

Kris Naudus describes how the Libby library app helped restore her sanity during lockdown. Continue reading at Engadget

[ Engadget | 2021-05-03 13:30:53 UTC ]
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As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
More news stories like this | News stories tagged with: #bad news #digital publisher


How to use L.A. Library apps to read for free

Angelica Gonzalez used to read about a book a year. Then she discovered the Libby app, which allows anyone with a Los Angeles Public Library card to borrow e-books, audiobooks and other electronic media — for free. Now Gonzalez regularly checks out titles and transfers them to her Kindle.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-06-12 10:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #e-book


D&D Reader app brings paper reference books to your tablet

Dungeon Masters can rest a bit easier now that the library of Dungeons and Dragons core rulebooks will soon be available in an easy-to-lug digital edition. Instead of a stack of heavy paper-bound volumes, you'll be able to take your iPad or Android t... Continue reading at Engadget

[ Engadget | 2017-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bit easier


When it comes to video, more publishers are betting on mobile web versus apps

Mobile apps’ share of video consumption went down from eight to five percent by the end of 2016, continuing a downward trend, according to video tech firm JW Player. Not surprisingly, then, most digital publishers can’t justify spending $500,000 or more on mobile app development and maintenance,... Continue reading at Digiday

[ Digiday | 2017-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #mobile apps #downward trend #mobile websites


London prisoners to get free 'Books in Nicks'

Every prisoner will soon be given a book to read while they are held in police custody under a new scheme. Continue reading at The Bookseller

[ The Bookseller | 2016-08-25 00:00:00 UTC ]
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Ello, the ad-free social network alternative to Facebook, launches mobile app

Ello's mobile app will hit the Apple App store Thursday, about eight months after the ad-free social network launched as an invite-only alternative to Facebook. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


Free-to-Play Online Casino Brand Bets on Mobile

DoubleDown Interactive, the company behind the popular gambling app DoubleDown Casino, placed its early marketing and media bets on Facebook. It's worked. But as its bettors shift to mobile gambling from desktops, in sync with consumers' migration to mobile devices for all sorts of daily... Continue reading at Advertising Age

[ Advertising Age | 2014-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vp-global marketing #digital landscape #changing rapidly


Metro Buys City Paper; Layoffs Ensue

Jennifer Clark, who will be the associate publisher of both newspapers, said they will continue to operate with separate editorial identities.   "We are very much committed to maintaining separate editiorial style and function ... with som ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #associate publisher


Comma launches free lit app Gimbal

Not-for-profit publisher Comma Press has produced a free app aimed at helping commuters escape... Continue reading at The Bookseller

[ The Bookseller | 2013-04-29 00:00:00 UTC ]
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Caffeine Nights launches free sampling app

Independent publisher Caffeine Nights is making two chapters of every one of its books free to... Continue reading at The Bookseller

[ The Bookseller | 2013-03-15 00:00:00 UTC ]
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Fortune Relaunches iPad App With Free, Paid Content Mix

In an effort to gain subscribers, Fortune has relaunched its iPad app with a mix of free and paid content. Continue reading at Folio Magazine

[ Folio Magazine | 2012-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paid content


New app 'reinvents' London Encyclopaedia

A new app based on Pan Macmillan's The London Encyclopaedia is to be launched this week... Continue reading at The Bookseller

[ The Bookseller | 2012-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app based #pan macmillan


More Tablet Owners Want Free Apps, With Ads, Instead of Paid

Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend.   A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free apps #tablet user #tablet users #study commissioned


Pearson adds free learning management tools to Google Apps for Education

Publishing and educational tools company Pearson on Thursday launched the beta version of OpenClass, a free, cloud-based learning management system (LMS) that is integrated with Google Apps for Education, and will be available in the Google Apps Marketplace. Earlier today, techie Ryan Tyler... Continue reading at Betanews

[ Betanews | 2011-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beta version #earlier today #big part


FT Releases Free “How To Spend It” iPad App

Financial Times is making its newest iPad offering free, with the luxury lifestyle magazine How To Spend It app available without charge for users. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad app


Free books! Get a free Kindle Unlimited trial on Prime Day

Few things bring as much bliss as a good book. It’s just you, the story, and plunging into a whole other world for hours at a time. And thanks to Amazon Prime Day, Prime members can get a whole three months of Amazon’s Kindle Unlimited service for free—even if you’re a previous Kindle... Continue reading at PC World

[ PC World | 2023-07-11 13:34:14 UTC ]
More news stories like this | News stories tagged with: #kindle unlimited #prime day #good book #prime members #consumer reports #popular mechanics #deeper dive #online services #kindle