Axel Springer Raises Outlook, Citing Strength of Ad Sales

Axel Springer, the German publishing and digital media group, on Wednesday raised its forecast for 2015 revenues as increasing sales of digital classified advertising offset continued declines in print circulation and other revenues.   The impro ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-11-04 00:00:00 UTC ]
News tagged with: #ad sales #axel springer #german publishing #increasing sales #print circulation

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Holiday Sales 2015: Picture Books and Middle Grade Top YA

Although retail sales over the Thanksgiving weekend often receive a lot of attention, the fourth quarter as a whole continues to be vital for independent bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books #retail sales #thanksgiving weekend #fourth quarter #independent bookstores


Why Bauer Media ditched its sales team and went all programmatic

The publishing world has long seen programmatic as the realm of cheap, unsold inventory with far less revenue potential than what's sold through direct channels. But times are changing. Bauer Xcel Media, the U.S. arm the European magazine company, has shuttered its direct sales team in favor of... Continue reading at Digiday

[ Digiday | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic appeared #sales team #publishing world #revenue potential #media companies


This Startup Claims to Verify 90% of Digital Ads and Save Brands From Losing Cash

One-year-old tech company Authenticated Digital says it has a system that will authenticate 90 percent of digital ad impressions, and it's pitching the software to agencies and publishers starting today. Its program is designed to determine if a promo ran on the correct Web page—did it appear... Continue reading at AdWeek

[ AdWeek | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming weeks #bring transparency #digital budgets #digital-ad ecosystem #online world #earlier version #story stated


Religion and Spirituality On-Sale Calendar: January 2016

The latest from bestselling Amish inspirational romance author Shelley Shepard Gray, Jim Wallis’ take on racism in America, and popular blogger Stephanie Rische’s dating memoir are just a few of the exciting spirituality and religion titles publishing in January. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jim wallis


How One Publisher Handles Native Ads in Print

Mental Floss incorporates a Toyota-sponsored takeover into its December issue, boosts revenue over a standard issue by almost 40 percent. The post How One Publisher Handles Native Ads in Print appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print appeared #december issue


Earnings Down at B&N Education on Small Sales Gain

Second quarter net income fell 9.5% at Barnes & Noble Education on a 0.6% increase in revenue. Comp sales fell 3.0%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bn education #6% increase


Sales at BN.com Fell 22%

Due in part to problems with its relaunch in the summer, sales at BN.com fell 22% in the second quarter of fiscal 2016 compared to the same period in fiscal 2015, Barnes & Noble reported. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-07 00:00:00 UTC ]
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BitLit adds Springer to bundling publisher-partners

Springer has become the latest publisher to offer ebook bundles to readers through Vancouver's BitLit. In an announcement made today (7th December), BitLit personnel tell The Bookseller that the new arrangement will add more than 100,000 titles to BitLit's "Shelfie" app. Continue reading at The Bookseller

[ The Bookseller | 2015-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest publisher


Coloring Books Drive Big Holiday Sales at Independent Booksellers

The enduring popularity of coloring books for adults and a successful Small Business Saturday got the holiday season off to a strong start for independent booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers #coloring books #holiday season #strong start


Time Inc. Partners with GumGum to Overlay Ads on Images

In-image advertising will arrive across the publisher's digital portfolio. The post Time Inc. Partners with GumGum to Overlay Ads on Images appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post time #images appeared #digital portfolio


Lost My Name reaches 1m sales

London-based digital start-up Lost My Name has said worldwide sales of its personalised picture book have reached 1m copies. Continue reading at The Bookseller

[ The Bookseller | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #worldwide sales


Trinity Mirror CRO James Wildman on Ad Blocking: 'The Sky Hasn't Fallen'

Trinity Mirror has come a long way digitally in the last year. Its acquisition of Local World last month makes it the biggest U.K. newspaper publisher and it expects to double its digital ad sales, which were £16.6 million ($25 mi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #trinity mirror


Mashable Shop Is a Native Ad That's Also an Online Store

Digital publishers are looking for all kinds of alternatives to the traditional banner ad. They've typically looked at new ways of fusing editorial and advertising -- sponsored articles, branded videos, etc. -- but Mashable has come up with a way to add e-commerce to the mix.On Cyber Monday... Continue reading at Advertising Age

[ Advertising Age | 2015-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online store #digital publishers #branded videos #making money


Sales Grow for No Starch Press’ STM ‘Manga Guides’

Produced in the form of Japanese comics, the guides appeal to students and teachers looking for a novel approach to learning science, technology and math. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales grow #starch press


Gardners' profit down but international sales growing

Gardners’ turnover and profit was down last year in a ‘competitive and challenging” market, but international sales at the company performed strongly. Continue reading at The Bookseller

[ The Bookseller | 2015-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #challenging market #international sales


Sales, Losses Inch Up at Books-A-Million

Led by adult coloring books, third quarter sales at Books-A-Million rose 0.4%, but the loss increased to $7.1 million from $6.9 million in last year's third period. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-24 00:00:00 UTC ]
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What Telcos Can Teach the Digital Ad Industry About Convergence

The convergence of digital and linear business models and operations may be the hottest and most important strategic topic in the digital ad business today. Certainly, it is changing how major stakeholders -- publishers and media properties, brands, advertisers and agencies -- view the... Continue reading at Advertising Age

[ Advertising Age | 2015-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increase revenue


Children’s book sales surge in China

China’s book market had a total value of 55bn RMB (£5.7bn) in 2014, with 18% of that (9.9bn RMB, £1.02bn) coming from by children’s book sales, according to Open Book, China’s book sales data company. Continue reading at The Bookseller

[ The Bookseller | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #book sales #open book


Sainsbury's Brings Beloved Kids' Character to Life -- and Tops U.K. Book Sales

This week saw an unexpected new title shoot to the top of the U.K's official book charts: "Mog's Christmas Calamity," by children's author Judith Kerr. Aged 92, Kerr has penned a new book featuring "Mog," a cat beloved to generations of British kids but what's really unusual is that she wrote... Continue reading at Advertising Age

[ Advertising Age | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book featuring #nielsen bookscan #jeff kinney #wimpy kid


Did Someone Say #BlackFriday? Facebook, Instagram Wrap Up Holiday Audiences for Ad Targeting

For any brands still looking to do some holiday shopping, Facebook is making a list of people whose attentions they might want to buy.Starting on Thanksgiving and running through New Year's Day, Facebook and its photo-sharing app Instagram will let brands target ads to people who publish posts... Continue reading at Advertising Age

[ Advertising Age | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #holiday shopping #black friday #ad format