Why Business Insider won

Axel Springer's $343 million purchase of Business Insider set a new bar for digital publishing deals. Snark about BI's editorial content aside, the deal offers a few lessons for digital media: Size matters if you're going to be an advertising play. BI got big fast with clickable content that plays well with social media and millennials. It also benefited from steady leadership and a traditional publishing suitor that needs a digital edge. The post Why Business Insider won appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-09-30 00:00:00 UTC ]
News tagged with: #editorial content #deal offers #size matters #advertising play #steady leadership #digital edge

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Time Inc. Candidates for Chief Revenue Officer Include Two Insiders

After casting a wide net in its search for a chief revenue officer, Time Inc. has narrowed the field to candidates including two current executives: Jed Hartman, group publisher of news and business, and Mark Ford, exec VP-president of the sports group, according to people familiar with the... Continue reading at Advertising Age

[ Advertising Age | 2014-01-24 00:00:00 UTC ]
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Rizzoli Open for Business, But Seeking New Space

The company responded to reports about the demolition of the Manhattan building housing its flagship store. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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DBW 2014: Amazon, Subscription and the Book Business

In a morning session entirely devoted to Amazon.com, author Brad Stone and consultant Joe Esposito looked back over the history of Amazon's growth (and remorseless tactics) before looking ahead to its next round of competitive targets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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Inside Hearst’s Native Ad Strategy

In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com.The post Inside Hearst’s Native Ad Strategy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-15 00:00:00 UTC ]
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Inside The Creative Mind Of Hans Ulrich Obrist

And it's a mess in there! Here's proof that you don't have to be a neat freak to be wildly successful.Swiss-born curator and art historian Hans Ulrich Obrist is arguably one of the most active minds in the art world today. Named art's second most powerful figure by Art Review in 2010, he's... Continue reading at Fast Company

[ Fast Company | 2014-01-13 00:00:00 UTC ]
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IBM's Watson For Business: The $1 Billion Siri Slayer

IBM is unveiling their new Watson for Business on Thursday, a $1 billion project devoted to bringing big data to every educational institution, pharmaceutical firm, and publishing house in America--and they're offering more than $100 million in venture capital to developers.IBM is announcing the... Continue reading at Fast Company

[ Fast Company | 2014-01-09 00:00:00 UTC ]
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For Sale or in Flux, a Big Year Looms for Business Magazines

With Forbes for sale, Fortune's website divorcing from CNNMoney.com and Bloomberg Businessweek getting assessed as part of a companywide strategic review at Bloomberg, the year ahead could see a dramatic shift for top business magazines.The category offers a glimpse into the publishing world at... Continue reading at Advertising Age

[ Advertising Age | 2014-01-04 00:00:00 UTC ]
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From frat boys to executives, Pikesville natives grow in the online photo business

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[ Baltimore Sun | 2013-12-24 00:00:00 UTC ]
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The "Netflix For Books" Business Model, And How It'll Change The Way You Read

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[ Fast Company | 2013-12-20 00:00:00 UTC ]
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Storm8 Gets Into the Publishing Business, Too

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[ AllThingsD | 2013-12-10 00:00:00 UTC ]
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Small Business Saturday Gives Indies a Strong Start

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[ Publishers Weekly | 2013-12-03 00:00:00 UTC ]
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Supreme Court Won't Hear Amazon Appeal in NYS Tax Case

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[ Publishers Weekly | 2013-12-02 00:00:00 UTC ]
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Self-published title shortlisted for business book prize

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[ The Bookseller | 2013-11-26 00:00:00 UTC ]
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[ The Bookseller | 2013-11-25 00:00:00 UTC ]
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The Times' new literary editor Robbie Millen has promised that the newspaper will not cut its... Continue reading at The Bookseller

[ The Bookseller | 2013-11-22 00:00:00 UTC ]
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Bezos portrait wins FT/Goldman Sachs Business Book of the Year

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[ The Bookseller | 2013-11-18 00:00:00 UTC ]
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Business profile: David Henderson

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[ The Bookseller | 2013-11-11 00:00:00 UTC ]
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UK indies: 'We won't stock Kindle'

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[ The Bookseller | 2013-11-07 00:00:00 UTC ]
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[ Advertising Age | 2013-11-01 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-10-31 00:00:00 UTC ]
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