Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them. Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
News tagged with:
#all-time low
#streaming services
#personal connection
#northern hemisphere
#company declined
#anonymous tip
#hearst
In the 'Potter' books, Hogwarts students always head back to school on Sept. 1. Many fans are celebrating today and 'Potter' fanatics have a new book (by Rowling although not set in the 'Potter' universe), a new theme park, and – a bit farther out – a new movie to look forward to. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-09-02 00:00:00 UTC ]
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#harry potter
#head back
#theme park
Local-news publishers are able to reach people cheaper and more easily on the Web than they can through legacy media. But few have nailed the revenue side of the equation, which has been harder to crack. North Carolina’s Charlotte Agenda is trying to solve that problem by eschewing low-CPM... Continue reading at Digiday
[ Digiday | 2015-09-02 00:00:00 UTC ]
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#legacy media
#north carolina
It's official now: Enrique Hernandez will out more than a few days with his strained hamstring. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-01 00:00:00 UTC ]
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#austin barnes
We're looking for great stories for Publishing Perspectives' Frankfurt Book Fair Show Dailies, The deadline to pitch stories or editorial is September 10. The post Call for Stories: Frankfurt Book Fair Show Dailies appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-31 00:00:00 UTC ]
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#great stories
#post call
A collection of poetry inspired by the left wing Labour leadership candidate Jeremy Corbyn has achieved 5,000 downloads in its first week. Altogether 20 poets including Michael Rosen, Pascale Petit, Nicholas Murray and Ian Pindar have submitted 20 poems for the free ebook Poets for Corbyn,... Continue reading at The Bookseller
[ The Bookseller | 2015-08-29 00:00:00 UTC ]
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#pascale petit
It’s homecoming week for fans of Drew Daywalt and Oliver Jeffers, with the sequel to their picture-book hit ‘The Day the Crayons Quit.’ Plus big new books from nationally syndicated broadcaster Glenn Beck and popular Christian blogger Jen Hatmaker, and other notable debuts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
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#drew daywalt
#oliver jeffers
#crayons quit
Canadian publisher House of Anansi prepares to bring a popular Swedish series to English-language readers, Skyhorse nabs an out-of-print book about the Kitty Genovese murder, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
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#book deals
#english-language readers
Sounding like a character from a James Bond movie, M is Facebook's personal digital assistant. Ready to compete with the likes of Cortana, M will live inside Facebook Messenger and take artificial intelligence a step further. Rather than just helping you to find information or create calendar... Continue reading at Betanews
[ Betanews | 2015-08-26 00:00:00 UTC ]
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#artificial intelligence
An Argentinian short story collection sells in the States, a Finnish thriller moves to Spain, an Italian novel about cooking and family is nabbed in Germany, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-25 00:00:00 UTC ]
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‘NYT’ changes kids’ bestseller lists and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-21 00:00:00 UTC ]
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#bestseller lists
‘There’s a lot about sex in literature,’ novelist tells Edinburgh international book festival. ‘There’s precious little about rearing children’Literature should be more about parenting and less about sex, award-winning writer Janice Galloway has said.Speaking at the Edinburgh international book... Continue reading at The Guardian
[ The Guardian | 2015-08-21 00:00:00 UTC ]
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Several distinctive bookstores have opened this summer or are about to, including a bookshop with no name and one that only sells self-published authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-21 00:00:00 UTC ]
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A memoir from actress Felicia Day, a favorite of Joss Whedon—and 2.5 million Twitter followers—debuts at #4 book in Hardcover Nonfiction. Plus ‘Devil in the White City’ and ‘Infinite Jest’ each get a boost from Hollywood, and new books from Jennifer Weiner and America’s Test Kitchen open strong. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-21 00:00:00 UTC ]
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##4 book
#hardcover nonfiction
#infinite jest
#jennifer weiner
Twitter has revamped its mobile ad network to target up to 700 million consumers, more than double its own audience of 310 million users. The key to the larger reach is its ability to target lookalike users, ones who share characteristics with its core audience. Today, Twitter introduced new ad... Continue reading at Digiday
[ Digiday | 2015-08-21 00:00:00 UTC ]
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#larger reach
#core audience
#ad formats
#publishing partners
#promoted tweets
#targeting capabilities
Heather Graham re-ups at Harlequin for seven figures, Pegasus signs a novel about the Roanoke Colony, Running Press lands a new diet book based on Zen teachings, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-21 00:00:00 UTC ]
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#book deals
This week in children's apps, an interactive story book encourages vocabulary building. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-19 00:00:00 UTC ]
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Former Waterstones’ boss Tim Coates has called for Ed Vaizey to be replaced as culture minister, and for his replacement to “get a really tight grip on what’s happening” with libraries across the UK and help councils. Continue reading at The Bookseller
[ The Bookseller | 2015-08-15 00:00:00 UTC ]
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#ed vaizey
#culture minister
Romance bestseller Susan Mallery re-ups at Harlequin for seven figures; Farida Abba, who survived being kidnapped by ISIS, sells a memoir; and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-14 00:00:00 UTC ]
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#book deals
Conservative commentator Mark R. Levin has a big week with ‘Plunder and Deceit,’ the #3 book in the country. Plus Haruki Murakami’s earliest works get their first U.S. publication, and a biography of Crimson Tide coach Nick Saban scores on his home turf. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-14 00:00:00 UTC ]
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#big week
##3 book
#haruki murakami
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Author and library campaigner Alan Gibbons has issued an open letter to culture minister Ed Vaizey, renewing his call for the politician to engage in a full public debate on the future of the public library service as the “situation is critical”. Gibbons first issued a challenge to Vaizey... Continue reading at The Bookseller
[ The Bookseller | 2015-08-13 00:00:00 UTC ]
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#head-to-head debate
#open letter