Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them. Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
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The annual extravaganza of indie booksellers returned last week with a barrage of book-centric events, readings, publicity and costumes. Lisa Campbell documents the highlights of the action-packed seven days David Headley from Goldsboro Books and Sheila O’Reilly right from Dulwich Books with... Continue reading at The Bookseller
[ The Bookseller | 2015-06-26 00:00:00 UTC ]
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The new Fifty Shades book dominates this week's PW Bestseller lists. Plus big weeks for Aziz Ansari, Judd Apatow, and other guys in comedy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Razorbill takes the debut YA from a Hollywood movie-studio consultant; YouTube sensation Matthew Santoro gives the facts to Perigee; Orbit invests in a new series, Empire of Storms; and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Publishers are ready to ramp up content distribution on Facebook’s Instant Articles in the coming days, people familiar with the matter said, with some newsrooms preparing to post a few dozen stories a day. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-25 00:00:00 UTC ]
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The latest instalment of Fifty Shades of Grey has sold 1.1m copies in the US in all formats, Penguin Random House has revealed. Anne Messitte, publisher of Vintage Anchor in the US, said Grey: Fifty Shades of Grey as Told by Christian sold 1.1m copies in trade paperback, ebook and audio in the... Continue reading at The Bookseller
[ The Bookseller | 2015-06-24 00:00:00 UTC ]
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Among the books drawing interest from publishers this week are a thriller by the Italian translator of 'The Goldfinch,' a new Spanish bestseller by the author of 'The Last Night at Tremore Beach,' and a Swedish novel about a bullied teenager. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-23 00:00:00 UTC ]
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#spanish bestseller
The past week has been filled with great data points. Here are 14 of the more intriguing numbers we came across: 1. Airbnb is on track to make $900 million this year, The Wall Street Journal reported. That's more than triple what it made in 2013 ($250 million). Internally, the sharing-economy... Continue reading at AdWeek
[ AdWeek | 2015-06-22 00:00:00 UTC ]
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Cornerstone has claimed that the first day sales of ‘Grey’ have been “record-breaking” for an adult paperback in the industry. The latest edition of E L James’ bestselling series – Grey: Fifty Shades of Grey as Told by Christian went on sale around the world yesterday, just 18 days after the... Continue reading at The Bookseller
[ The Bookseller | 2015-06-20 00:00:00 UTC ]
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Irving, Tex., gets its first bookstore in two years with the opening of a Half Price Books, while new stores open in both Brooklyn, N.Y., and Spearfish, S.D. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-19 00:00:00 UTC ]
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Waterstones is expecting a "busy day" marking the release of the latest edition of E L James' blockbuster hit series Grey: Fifty Shades of Grey as Told By Christian (Arrow). The chain's flagship Piccadilly store in London has a front of store window display dedicated to the release (pictured),... Continue reading at The Bookseller
[ The Bookseller | 2015-06-19 00:00:00 UTC ]
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Atria Goes to ‘The Other Side’ with Bishop and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-19 00:00:00 UTC ]
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Sale denied In Family Christian bankruptcy and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-19 00:00:00 UTC ]
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Jimmy Fallon appears on this week's PW Bestseller lists. Plus big weeks for 'The Martian' and books that Tony-winning plays. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-19 00:00:00 UTC ]
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This week: Milan Kundera's latest, Don Winslow's epic of the Mexican drug wars, and a Dickensian novel about Dickens. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-19 00:00:00 UTC ]
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Premium online publishers have struggled to make their ads viewable. But those that do may be paying the price with direct-response advertising. DR tends to be measured on a view-through basis, which gives credit for the conversion to the last exposure. But this model traditionally doesn’t bake... Continue reading at Digiday
[ Digiday | 2015-06-18 00:00:00 UTC ]
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The rise of viewability has caused headaches for premium online publishers, with brand advertisers demanding that their ads actually have a chance of being seen by humans. But here’s the irony: Those that adapt may be hurting themselves wit ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-18 00:00:00 UTC ]
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The Authors Guild has outlined some of the "egregious terms" of current contract boilerplates it plans to address in its Fair Contract Initiative, first announced May 28 during BookExpo America. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-17 00:00:00 UTC ]
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Berea, Oh., gets its first bookstore in three decades. The Walls of Books franchise is adding a 10th store. Anderson’s launches an Indiegogo campaign. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
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This week: Mia Alvar's amazing debut story collection, finding a pirate ship, and Aziz Ansari on modern romance. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
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YA bestselling author Ally Condie sells a middle-grade novel to Dutton, Princeton University Press buys a comics history, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
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