What you missed at Day One of Advertising Week: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them. Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-24 10:00:00 UTC ]

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Hearst Names Shawn Oswald GM of WISN in Milwaukee

Longtime Hearst Television executive Shawn Oswald has been named president and general manager of Hearst Television's Milwaukee, Wisconsin ABC affiliate WISN. He will take over for Jan Wade, who is retiring at the end of the year. This is a return to WISN for Oswald, who... Continue reading at AdWeek

[ AdWeek | 2024-12-04 14:08:26 UTC ]
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Jan Wade to Retire from WISN in Milwaukee

Jan Wade will retire as the president and general manager of WISN, Hearst Television's ABC affiliate in Milwaukee, Wisconsin, at the end of this year. Wade joined WISN in 2007. "Leveraging her deep industry experience, Jan has led WISN to a consistent level of excellence... Continue reading at AdWeek

[ AdWeek | 2024-11-20 12:01:33 UTC ]
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Revenue is up across our list of New York's largest privately held companies

Crain’s exclusive list of the largest privately held companies in New York is back, featuring 100 businesses ranked by 2023 revenue.On average, these companies saw revenue jump 15% from 2022 to 2023. Last year’s median revenue likewise increased about 15%, up to nearly $660 million.Combined,... Continue reading at Crains New York

[ Crains New York | 2024-11-18 11:03:10 UTC ]
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Amazon Scores Highest Monthly Growth Among Streamers Thanks to Thursday Night Football, Rings of Power

The kickoff of the National Football League season was readily apparent in Nielsen's September Gauge report, with broadcast TV seeing a slight viewership bump, and streaming services with exclusive NFL games also seeing big gains. (THR) Per Nielsen data, Amazon received... Continue reading at AdWeek

[ AdWeek | 2024-10-16 11:57:00 UTC ]
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John Humphries to Retire as GM of WYFF

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[ AdWeek | 2024-10-15 20:00:19 UTC ]
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OpenAI partners with Cosmopolitan and Elle publisher Hearst

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[ Engadget | 2024-10-08 18:05:17 UTC ]
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Hearst Names Derek Schnell Regional Director of News

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[ AdWeek | 2024-10-01 18:28:35 UTC ]
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Why Whoopi Goldberg Helped Launch Family-Friendly Streaming Service BLKFam

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[ AdWeek | 2024-10-01 13:28:38 UTC ]
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How Hearst Magazines is maintaining signal strength amid the shift from deterministic to probabilistic modeling

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[ Digiday | 2024-09-25 04:01:00 UTC ]
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How ‘Taylor Swift (Spotlight on a Legend)’ Got Made

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[ Publishers Weekly | 2024-08-30 04:00:00 UTC ]
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Publishers’ newest workforce diversity reports reveal mixed results in efforts to diversify newsrooms

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[ Digiday | 2024-06-10 04:01:00 UTC ]
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Authors drive boom in US marketing demand as they seek help to plug books

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[ The Guardian | 2024-06-07 11:30:48 UTC ]
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BuzzFeed shares soar as Vivek Ramaswamy takes activist stake

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[ Crains New York | 2024-05-22 14:46:15 UTC ]
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Amazon's Kindle Scribe dips back to an all-time low, plus the rest of this week's best tech deals

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[ Engadget | 2024-05-17 16:39:00 UTC ]
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Barry Diller Bets on Media Veterans to Turn Around The Daily Beast

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[ The New York Times | 2024-04-15 13:00:12 UTC ]
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How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business

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[ Digiday | 2024-03-27 04:01:00 UTC ]
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[ AdWeek | 2024-02-12 01:06:09 UTC ]
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[ The Guardian | 2023-12-28 14:03:33 UTC ]
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Larry Hughes, Longtime William Morrow Chief, Dies at 98

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[ Publishers Weekly | 2023-11-28 05:00:00 UTC ]
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