What you missed at Day One of Advertising Week: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them.  Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-24 10:00:00 UTC ]
News tagged with: #all-time low #streaming services #personal connection #northern hemisphere #company declined #anonymous tip #hearst

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Book Deals: Week of May 18, 2015

In this week's column agent Holly McGhee closes on her debut middle grade novel; British author Clare Mackintosh inks a two-book deal with Berkley; TV writer Ron McGee signs with HC Kids; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals


This Week in Children's Apps: May 14, 2015

This week in children's apps, an interactive travel guide that instructs in language and cooking. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-14 00:00:00 UTC ]
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The Week announces 100,000 giveaway for 20th anniversary

Dennis Publishing weekly magazine to be handed out for free on Friday in London, Manchester, Edinburgh, Leeds, Bristol and BirminghamThe Week is to give away 100,000 free copies on Friday to mark its 20th anniversary in the largest sampling campaign the weekly news digest’s history.Copies of the... Continue reading at The Guardian

[ The Guardian | 2015-05-14 00:00:00 UTC ]
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Bookselling Roundup, Week Ending May 15, 2015

The country's oldest bookstore, the Moravian Book Shop in Bethlehem, Pa., which has been open for 270 years, is adding a second location in Allentown; Pioneer Works in Brooklyn is opening a new bookstore, its first. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oldest bookstore #week ending


Verizon and AOL deal gives us a glimpse into the future of advertising

The $4.4bn purchase by the US telecoms giant will help overcome the ad industry’s biggest problem Verizon buying AOL wasn’t the last deal we in agency land ever expected, but to most it’s come as a bit of a shock. It feels to me more like Apple buying Beats, than Comcast trying to merge with... Continue reading at The Guardian

[ The Guardian | 2015-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad industry #time warner #rorschach test


Surprised by a Calling: PW Talks with Jeff Goins

Bestselling author Jeff Goins believes we don't so much find the work we were born to do; we just begin moving so it can find us. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-13 00:00:00 UTC ]
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Ministers to make call on 'Netflix tax' in a few months

Online shoppers will find out within a few months whether they  will have to pay GST on ebooks, music, games and television services downloaded or streamed from overseas. Continue reading at Stuff

[ Stuff | 2015-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online shoppers


Kingsnorth's 'The Wake' is BIA Book of the Year

Paul Kingsnorth’s The Wake, published by crowd-funding platform Unbound, has been named the inaugural Book of the Year at the Bookseller Industry Awards 2015. The book is written in re-imagined old English and set in 1066, and was longlisted for the Man Booker Prize and the Folio Prize,... Continue reading at The Bookseller

[ The Bookseller | 2015-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paul kingsnorth #inaugural book #folio prize #goldsmiths prize


International Hot Book Properties: Week of May 5, 2015

The memoir by a Dutch plane crash survivor, initially self-published, draws multiple houses; a Swedish spy series repped by the Salomonsson Agency lures pubs from Greece and beyond; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-11 00:00:00 UTC ]
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Publishers prepare Independent Bookshop Week exclusives

Deals on Picador Classics, exclusive editions published by Macmillan and money off Hachette Children’s Books series are among the promotions being offered to indies in celebration of Independent Bookshop Week (IBW). Continue reading at The Bookseller

[ The Bookseller | 2015-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette children #books series


News Briefs: Week of May 11, 2015

Macmillan to offer audiobooks to libraries via Hoopla and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
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PW Picks: Books of the Week, May 11, 2015

This week, Sally Mann's amazing memoir, original sin, and the latest from Anne Enright. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sally mann #original sin #anne enright


Bookselling Roundup, Week Ending May 8, 2015

Indie bookstore openings continue to outweigh closings with two new stores slated to open in the D.C. area, and another store in South Carolina prepping to open its doors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #week ending #stores slated


The New York Times Invites Advertisers to the Page One Edit Meeting

Among traditional publishing companies, few have the journalistic heft of The New York Times. The 163-year-old institution has long had a strong moat around its newsroom to protect its journalistic integrity from business influences. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-08 00:00:00 UTC ]
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Day opens online shop selling UKYA merchandise

Author Susie Day is hoping to promote YA books written by British and Irish authors through an online shop selling UKYA-branded merchandise.   The ‘We Have Crisps’ shop is currently selling tote bags, vest tops and t-shirts featuring the names ‘Patrick & Bali. Sarra & Non’,... Continue reading at The Bookseller

[ The Bookseller | 2015-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sarra manning #irish authors #bali rai #james dawson


Indie Bookstore Day: ‘Christmas in May’

The inaugural nationwide celebration of indies was a success, with more than 25 stores exceeding their 2014 numbers for the same day within the first three hours. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
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Independent Bookstore Day was a success for many

Inspired by 2014's California Bookstore Day, the first Independent Bookstore Day was held on May 2. Many stores reported an increase in sales. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-05-05 00:00:00 UTC ]
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Two Booksellers, 13 Bookstores, Six Days! A Road Trip Photo Essay

Two Massachusetts booksellers take advantage of Children's Institute 3's California location to take a bookstore tour of the California coast. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
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Baltimore Theologian's Book on Violence To Publish in Wake of Riots

The riots in Baltimore have made the publication of 'Stand Your Ground: Black Bodies and the Justice of God' -- inspired by the death of Trayvon Martin -- unfortunately timely. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
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What You Should Pick Up on Free Comic Book Day

Want to know what to look out for during today's Free Comic Book Day? We've got you covered. The post What You Should Pick Up on Free Comic Book Day appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-05-02 00:00:00 UTC ]
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