Wenner Hires New Digital Chief, Again

Wenner Media has named a new chief digital officer, David Kang, who becomes the third person to hold the position in less than a year. Wenner hired its first chief digital officer, Steven Schwartz, in 2009. He left in May for his old employer, Reuters. The next person in the job, Michael Bloom, stayed six months. Wenner hasn’t exactly been a trailblazer when it comes to the Web. Jann Wenner outsourced his flagship magazine’s website, RollingStone.com, to another firm until 2010. Us Weekly didn't even have a website until 2007 (which is perhaps why the site’s still in rapid growth mode; the company said uniques grew 53 percent to 9.3 million in the past year, citing comScore). Kang has moved around a bit himself lately, underscoring the demand digital media experts find themselves facing. He came from Hearst Magazines, which hired him in March from Rodale to develop content extensions of the company’s print and digital brands. As chief digital officer at Wenner, he’ll have P&L responsibility for the company’s digital businesses on all platforms. An amateur hard-rock guitarist, Kang might also have been sold on the chance to be involved with the iconic music magazine, Rolling Stone. He starts Jan. 20. Continue reading at 'AdWeek'

[ AdWeek | 2012-01-11 00:00:00 UTC ]
News tagged with: #michael bloom #flagship magazine #hearst magazines #digital brands #digital businesses #rolling stone

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[ Folio Magazine | 2020-01-09 20:03:07 UTC ]
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OverDrive Reports Record Digital Borrowing in 2019

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[ Publishers Weekly | 2020-01-09 05:00:00 UTC ]
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Four digital media thought leaders on what’s next for marketers in the new year

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[ Digiday | 2020-01-08 21:27:51 UTC ]
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These are 2019’s most-borrowed digital books.

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[ Literrary Hub | 2020-01-08 19:19:19 UTC ]
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Marketing Consultancy Ebiquity Buys Complementary Platform Digital Decisions

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[ AdWeek | 2020-01-08 09:05:25 UTC ]
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[ The Bookseller | 2020-01-07 04:06:09 UTC ]
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10 Keys to Digital Success in 2020 (Part 1)

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[ Publishing Executive | 2020-01-03 13:30:50 UTC ]
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[ AdWeek | 2019-12-30 14:28:27 UTC ]
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[ Folio Magazine | 2019-12-19 19:09:52 UTC ]
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[ AdWeek | 2019-12-17 17:58:13 UTC ]
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[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
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[ The Bookseller | 2019-12-04 14:05:45 UTC ]
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Cosmetics Giant Coty Confirms Overhaul of Digital Unit Beamly

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[ AdWeek | 2019-12-03 22:30:01 UTC ]
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[ The Bookseller | 2019-11-29 09:51:32 UTC ]
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[ Folio Magazine | 2019-11-13 19:04:28 UTC ]
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[ AdWeek | 2019-11-11 16:49:21 UTC ]
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[ Folio Magazine | 2019-11-07 21:17:21 UTC ]
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