Time Inc. Continues Pursuing Millennials with StyleHaul Partnership

Multiyear deal gives the publisher access to StyleHaul's network of influencers to the "coveted" demographic. The post Time Inc. Continues Pursuing Millennials with StyleHaul Partnership appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-03-10 00:00:00 UTC ]
News tagged with: #post time #multiyear deal

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Man who pointed shotgun at girl selling Girl Scouts cookies gets jail time

 A Southern California man who pointed a shotgun at a 7-year-old girl selling Girl Scout cookies has been given six months in jail. See more of our top stories on Facebook >> The Riverside Press-Enterprise says John Dodrill was sentenced Friday. He pleaded guilty to possessing an illegal... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top stories #riverside press-enterprise #pleaded guilty


Charter-Time Warner Cable deal headed for FCC approval

Charter Communications' proposed takeover of two other cable companies — Time Warner Cable and Bright House Networks — is nearing the finish line as federal officials appear poised to approve the mammoth $67-billion deal in the coming weeks.Federal Communications Commission Chairman Tom Wheeler... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charter communications #proposed takeover #finish line #coming weeks


Twitter Will Send Moments Readers to AMP Pages Any Time It Can

Twitter will automatically take mobile users who click links in its Moments section to sped-up AMP pages every time it's possible, the company said Wednesday, lending momentum to the effort to improve the mobile web experience.Accelerated Mobile Pages, or AMP for short, deliver content at near... Continue reading at Advertising Age

[ Advertising Age | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deliver content #javascript tags #web page #mobile pages


‘Reach and return': The Financial Times is making its paywall leakier

Typically it's tougher for paywalled publishers to capitalize on the additional scale the likes of third-party platforms like Facebook can offer. But the Financial Times is "experimenting in earnest" with new ways to unlock the reach potential of the major platforms, but without undermining its... Continue reading at Digiday

[ Digiday | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reach #financial times #third-party platforms #major platforms


Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’

Native advertising is paying off for writers of the coveted, mobile demographic at Wattpad. Ashleigh Gardner speaks at London Book Fair's (#LBF16) Quantum Conference (#Quantum16) in April. The post Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads #native advertising


The Art of the Publisher by Roberto Calasso review – a timely insight into the identity of a publishing house

An important riposte to digital culture, these essays by the Italian publisher and author argue that a publisher’s list is a literary work in its own rightThis collection of essays by the Italian author and publisher Roberto Calasso, translated by Richard Dixon, is a paean to publishing. Calasso... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single book #digital texts #physical objects #timely book


An Audience of Nones: Publishers Pursue an Audience Allergic to Religion

There are about as many Americans with no religious affiliation as there are evangelical Christians. Can religion publishers reach this market? Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religious affiliation #evangelical christians


Once Upon a Time in Asheville to Close

After the sudden death of Stan Collins this summer, his widow, Mary Collins plans to close Once Upon a Time Toys & Books in Biltmore Village in Asheville, N.C., the store they cofounded 23 years ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sudden death


How Ozy leans on The New York Times and Wired to build its newsletter subscriptions

"A rising tide raises all boats" is the new distribution strategy for many publishers. While many sites have inked cross-promotion deals to get their content on other publishers' Facebook page, millennial news site Ozy is targeting partners' inboxes. With its co-branded emails, Ozy is... Continue reading at Digiday

[ Digiday | 2016-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution strategy #facebook algorithm #distribution channels


TV War and Peace puts Tolstoy's book on bestseller list for first time

Epic novel, whose length has long discouraged readers, has made it on to the Bookseller’s top 50 after the BBC’s acclaimed new adaptationBritain is racing to address the fact that only 4% of Britons have read War and Peace, with Leo Tolstoy’s doorstopping epic entering the UK’s book charts for... Continue reading at The Guardian

[ The Guardian | 2016-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller list #nielsen bookscan #records began #total sales #combined sales


Time buys MySpace parent

Time Inc. is the latest old-media giant to add new-media has-been MySpace to its portfolio. The New York publishing company of Sports Illustrated, People, InStyle and Entertainment Weekly has acquired Viant Technology Inc., an Irvine, California, ad-tech company that owns MySpace. Time (NYSE:... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sports illustrated #entertainment weekly #beverly hills


Tough Times For Men’s Magazines

Have we returned to the days when mass-circ men's magazines were an oxymoron? The post Tough Times For Men’s Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazines appeared #tough times


Six for Wicks as Lean in 15’s reign continues

Joe “The Body Coach” Wicks has racked up six weeks as the UK Official Top 50 number one, as Lean in 15 (Bluebird) sold 35,694 copies for £286,235, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2016-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reign continues #nielsen bookscan


Time Inc buys what is left of MySpace for its user data

Magazine publisher acquires social network’s owner Viant and will mine its membership dataTime Inc has acquired what is left of social media pioneer MySpace in a move designed to hoover up user data to help it target digital ads more effectively.The publisher of magazines including Time, People... Continue reading at The Guardian

[ The Guardian | 2016-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user data #move designed


A Conversation With The New York Times’ A.O. Scott

In Confessions of a Book Reviewer, George Orwell wrote that even the harried and poverty-stricken literature critic was nonetheless “better off than the film critic, who cannot even do his work at home, but has to attend trade shows at eleven in the morning and, with one or two notable... Continue reading at Slate

[ Slate | 2016-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book reviewer #film critic #notable exceptions


Ebook sales falling for the first time, finds new report

Research by the Bookseller shows that sales for the ‘big five’ UK publishers dropped in 2015Ebook sales for the UK’s five biggest publishers fell in 2015, according to a new report in the Bookseller, collectively declining 2.4%, to 47.9m units. It is the first drop in numbers of books sold in... Continue reading at The Guardian

[ The Guardian | 2016-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #bookseller magazine #books sold #pan macmillan #simon schuster


Time Inc’s new beauty site is an e-commerce and data play

Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board... Continue reading at Digiday

[ Digiday | 2016-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including titles #marie claire #revenue streams #native content


Marketers, It's Time to Rebalance Your Media Scale

We're going to hear a lot about comparable metrics this year -- finally. As emerging media platforms continue to dominate the headlines -- creating the perception that ad tech is where all the audience is -- smart advertisers will insist on a lens through which the avalanche of charts, claims,... Continue reading at Advertising Age

[ Advertising Age | 2016-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #sharp rise #digital devices


Flying Eye launches brand partnership with Wahaca

Wahaca restaurants will from this spring offer their customers children’s books to read after signing a brand partnership deal with publisher Flying Eye. Continue reading at The Bookseller

[ The Bookseller | 2016-01-28 00:00:00 UTC ]
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iBooks Bestsellers: Audrey Carlan's Reign Continues

Audrey Carlan continues to dominate the iBooks bestsellers list with her erotic series Calendar Girl, with book one in the series, 'January,' coming in at #1 once again on the chart for the week ended January 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #audrey carlan #reign continues