‘Reach and return': The Financial Times is making its paywall leakier

Typically it's tougher for paywalled publishers to capitalize on the additional scale the likes of third-party platforms like Facebook can offer. But the Financial Times is "experimenting in earnest" with new ways to unlock the reach potential of the major platforms, but without undermining its paid-for journalism model. Sacha Bunatyan, former chief operating officer for Dentsu Aegis' programmatic arm Amnet, has been hired as B2C global marketing director for the FT and will lead the charge. The post ‘Reach and return': The Financial Times is making its paywall leakier appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-07 00:00:00 UTC ]
News tagged with: #post reach #financial times #third-party platforms #major platforms

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‘Reach and return': The Financial Times is making its paywall leakier

Typically it's tougher for paywalled publishers to capitalize on the additional scale the likes of third-party platforms like Facebook can offer. But the Financial Times is "experimenting in earnest" with new ways to unlock the reach potential of the major platforms, but without undermining its... Continue reading at Digiday

[ Digiday | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reach #financial times #third-party platforms #major platforms


Financial Times Announces a Shortlist in the £30,000 Business Book of the Year Award

The United Kingdom-based business book competition is in its 18th year. Its shortlist deals with economics, business, and politics. The post Financial Times Announces a Shortlist in the £30,000 Business Book of the Year Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-09-26 10:02:34 UTC ]
More news stories like this | News stories tagged with: #18th year #book of the year


Toronto Comic Arts Festival Makes In-Person Return

After a three year hiatus due to the pandemic, the Toronto Comic Arts Festival, held June 17-19, welcomed in-person artists and fans to the Toronto Reference Library for an international presentation of new titles and artists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-23 04:00:00 UTC ]
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Snow Days 2022: Booksellers Time Travel to 2032, Return Before Lunch

In the first event of ABA's Snow Days conference, game designer Jane McGonigal led more than 500 participants in a few rounds of “mental time travel,” in which she asked listeners, among other things, to peer 10 years ahead to everyone's collective future in bookselling, Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-09 05:00:00 UTC ]
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Little People, Big Dreams: Children’s non-fiction posts all-time record return

If you chart the shift in the BookScan era of the publishing into Children’s & Young Adult Non-Fiction (CYANF), you see it evolving from, broadly, a more schools-book focused sector to one in which the vast bulk of the revenue is derived from trade titles. Continue reading at The Bookseller

[ The Bookseller | 2022-01-22 07:28:02 UTC ]
More news stories like this | News stories tagged with: #big dreams #trade titles #bookscan


Hachette makes Times' Top 50 Employers for Women for second year

Hachette UK has been selected as one of the Times Top 50 Employers for Women for the second year running. Continue reading at The Bookseller

[ The Bookseller | 2021-04-28 21:32:56 UTC ]
More news stories like this | News stories tagged with: #year running #hachette uk #hachette


Make Time For 15 of the Best Erotic Short Stories and Novellas

Short, fun erotic short stories that will leave you wanting more! Check out the best erotic short stories that you need to pick ASAP. Continue reading at Book Riot

[ Book Riot | 2021-03-05 11:35:00 UTC ]
More news stories like this | News stories tagged with: #short stories


Why Climate Coverage Is Good Business at The Financial Times

The Financial Times is debuting a vertical dedicated to climate coverage, the publisher announced this morning. The move comes as the organization seeks to increase retention rates and drive subscriptions. "We think about value in two ways," head of digital editorial development Renee Kaplan... Continue reading at AdWeek

[ AdWeek | 2021-01-28 05:35:00 UTC ]
More news stories like this | News stories tagged with: #climate coverage #good business #drive subscriptions #publisher announced


Review: A family travel memoir makes a timely pitch for personal risk

Charles Wheelan's "We Came, We Saw, We Left" charts the Wheelan family's frantic global "gap year" — infections, iffy street food, tantrums and all. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-01-22 18:26:12 UTC ]
More news stories like this | News stories tagged with: #memoir


UK and USA: Financial Times and McKinsey Announce a Business Book of the Year Shortlist

Eligible for books originally published in English or in translation, the FT-McKinsey program looks for work to 'stand the test of time.' The post UK and USA: Financial Times and McKinsey Announce a Business Book of the Year Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-23 20:22:39 UTC ]
More news stories like this | News stories tagged with: #post uk #business book #year shortlist #book of the year


Hachette UK makes Times list of top employers for women

Hachette UK has been selected as one of the Times Top 50 Employers for Women 2020, while its Gender Balance Network has won Employee Network Group of the Year (Private Sector) at the Employers Network for Equality & Inclusion (ENEI) Awards 2020. Continue reading at The Bookseller

[ The Bookseller | 2020-07-29 15:13:59 UTC ]
More news stories like this | News stories tagged with: #hachette uk #hachette


The Telegraph, Financial Times, Hearst headline Digiday Media Awards Europe finalists

A digital-native brand, a TV trailblazer and an age-old print stalwart broke onto the 2020 shortlist for Digiday Media Awards Europe. The honorees all shared a commitment to embracing new platforms and formats — often with a social-media and video-first mindset. The post The Telegraph, Financial... Continue reading at Digiday

[ Digiday | 2020-05-21 13:49:23 UTC ]
More news stories like this | News stories tagged with: #hearst


John Grisham Returns to Camino Island, This Time in Hurricane Season

In “Camino Winds,” a bookstore owner and two other characters team up to solve a murder and the mystery behind it. Continue reading at The New York Times

[ The New York Times | 2020-04-28 01:32:18 UTC ]
More news stories like this | News stories tagged with: #camino island #bookstore owner #bookstore


Gannett Names Former We Company, Time Warner Executive as Chief Financial Officer

Gannett, the owner of USA TODAY and more than 260 other daily publications, appointed a new chief financial officer as Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-08 17:34:12 UTC ]
More news stories like this | News stories tagged with: #usa today #time warner


David Carey Returns to Hearst in New Full-Time Role | People on the Move

[caption id="attachment_175473" align="alignright" width="150"] David Carey[/caption] David Carey, the former president of Hearst Magazines from 2010 to 2018, is returning to the company as SVP of public affairs and communications, effective January 2, Hearst announced Wednesday. Carey returns... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-12 19:55:16 UTC ]
More news stories like this | News stories tagged with: #creative director #executive producer #senior producer #project lead #senior editors #hearst


Financial Times Names New Top Editor | People on the Move

[caption id="attachment_175123" align="alignright" width="150"] Roula Khalaf[/caption] The Financial Times announced Roula Khalaf as its next editor, making her the first female top editor at the FT in its 131-year history. A 24-year veteran of the FT, Khalaf most recently served as deputy... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-14 20:49:51 UTC ]
More news stories like this | News stories tagged with: #staff writer #texas legislature #baton rouge #entertainment weekly #national security #daily beast #foreign policy


Lionel Barber to step down as editor of the Financial Times

In May, Jim Waterson, media editor at The Guardian, reported that Lionel Barber, the editor of the Financial Times, was on the way out, and that the search was on for his replacement. In the summer, when Amber A’Lee Frost, who was interviewing Barber for CJR, mentioned that he was retiring,... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-11-12 13:03:08 UTC ]
More news stories like this | News stories tagged with: #multiple titles #media industry #unidentified assailants #rudy giuliani #previous version #hearst #british publishing


Refinery29 Brings in Ex-Nylon Editor, TIME Makes 3 More Hires | People on the Move

[caption id="attachment_127941" align="alignright" width="150"] Gabrielle Korn[/caption] Refinery29 hired Gabrielle Korn as fashion and culture director, responsible for building the young women's brand’s voice in style, culture, identity, and world events, while also growing its digital... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-24 20:12:19 UTC ]
More news stories like this | News stories tagged with: #technology category #live events #published author #meredith corp #lifestyle group #professional development #publishers association #digital content


Weekly E-Ranking: Kay makes surgical strike for all-time record

Adam Kay's This is Going to Hurt (Picador) is now dizzingly close to a Weekly E-Book Ranking chart record no-one could have predicted, as it claims its 18th weekly number one. Continue reading at The Bookseller

[ The Bookseller | 2019-08-02 05:52:23 UTC ]
More news stories like this | News stories tagged with: #all-time record #adam kay #hurt picador #e-book ranking


New Booker Prize sponsors make Sunday Times Rich List top 50

Husband and wife Sir Michael Moritz and Harriet Heyman are among the 50 wealthiest individuals or families in the UK, worth £3bn, according to the Sunday Times Rich List. Continue reading at The Bookseller

[ The Bookseller | 2019-05-14 00:00:00 UTC ]
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