The Beijing Cookbook Fair: Tasting the $4bn Global Cookbook Market

For Gourmand's new Beijing Cookbook Fair, launched this year, publishers came from around the world for a taste of China's and the world's $4bn cookbook market. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2014-05-30 00:00:00 UTC ]

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Bologna 2015: Early Impressions from a Busy, Sunny Fair

Amid its warmest weather in years, the Bologna Children’s Book Fair got off to a strong start on Monday, with most of the agents, editors, and rights managers PW spoke with finding it to be a positive, active fair, though no single title had yet risen to be a "book of the fair." Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair #bologna children #strong start #single title


Stirring the Plot: New Cookbooks Offer Recipes from Top Mystery Writers

In two new books out this spring, mystery writers provide recipes from their lives, and the lives of their characters. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-31 00:00:00 UTC ]
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PRH acquires cookbook from Ottolenghi and Scully

Penguin Random House has acquired The NOPI Cookbook by Yotam Ottolenghi and Ramael Scully. The collection of more than 120 recipes from Ottolenghi and collaborator and NOPI head chef Scully will showcase the pair’s favourite recipes from the celebrated central London restaurant. Continue reading at The Bookseller

[ The Bookseller | 2015-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yotam ottolenghi #favourite recipes


Global Publishers Look to Embrace the Digital Future

The 30th session of the International Publishing Association ended May 26 in Bangkok, completing three days of discussions focused on the ever-changing practices that drive global publishing in the digital era. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global publishers #digital future #digital era


ESPN, Outbrain Partnership Lets Other Marketers Get Native Placement on the Sports Site

One of the biggest names in sports is letting other publications tap into its digital audience.  ESPN and content recommendation platform Outbrain announced Thursday that the two signed a multi-year, global deal. And, because Outbrain is being integrated into ESPN's in-house sales platform, it... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team #press release #larger reach #trending topics


5 Big Things Marketers Need to Know From Facebook's Developer Conference

Facebook is revealing its latest technology to the world this week at its annual Facebook Developer Conference in San Francisco. And while the show is geared at developers, a good chunk of the news should apply to brands and publishers that regularly use the platform, particularly with mobile... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #ad business #shopping cart #posting videos #latest step


New Cookbook Venture Tries Philanthropic Tack

Publishing industry veterans Buz Teacher, Janet Bukovinsky Teacher, and John Whalen have teamed up to launch Burgess Lea Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-26 00:00:00 UTC ]
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Best Marketing Campaign award to James Patterson is Missing

Marketing campaigns for books by James Patterson, David O’Doherty and Chris Judge, and Helen Walsh were named as the winners of the Best Marketing Campaign of the Year Awards today (25th March). The Book Marketing Society (BMS), which is now part of Nielsen Book, gave its annual awards at the... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns #chris judge #marketing campaign #annual awards


Cookbooks Preview, April 2015

An ode to vegetables from a pioneer of the snout-to-tail movement, a culinary tour of the West Coast, and other titles to watch next month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cookbooks preview #west coast


Controversy Courts Several Australian Cookbook Publishers

Controversy has courted a pair of Australian cookbooks this week, with one being scrapped after claims that a recipe therein might be dangerous. The post Controversy Courts Several Australian Cookbook Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-25 00:00:00 UTC ]
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Debut author organises own £200k marketing campaign

A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut author #publicity campaign #first-time author


5 Tips for Online Book Marketing Today

Testing first, remaining flexible, and hanging out on Twitter are all best practices for to online book marketing today, says Derrick Schultz of Atavist. The post 5 Tips for Online Book Marketing Today appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-19 00:00:00 UTC ]
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Ebook Distributor Bookwire’s Plans for Global Domination

German ebook distribution platform Bookwire's international expansion is rolling across Spain, Brazil, Mexico, Costa Rica, Ecuador, Peru and Colombia. The post Ebook Distributor Bookwire’s Plans for Global Domination appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international expansion #costa rica


LIMA cookbook to Mitchell Beazley

Mitchell Beazley has signed a cookbook from Virgilio Martinez, the chef behind the Michelen-starred restaurant LIMA. LIMA The Cookbook: Peruvian Home Cooking, co-authored with Luciana Bianchi, will be released on 1st October 2015 as a £25 hardback. Octopus publisher Alison Starling acquired... Continue reading at The Bookseller

[ The Bookseller | 2015-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mitchell beazley


Florida Antiquarian Book Fair Adds Literary Festival

The Florida Antiquarian Book Fair, set this year for March 13-15 at the St. Petersburg Coliseum, is already the oldest and largest event of its kind in the southeastern United States. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest event


Tapping Into the Minecraft Audience to Market Books

Hybrid German author Karl Olsberg describes how he leveraged the huge audience of Minecraft fans to sell a series of novels based on the game. […] The post Tapping Into the Minecraft Audience to Market Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market books #huge audience #novels based


McKearney to be chair of Book Marketing Society

The Book Marketing Society (BMS) has appointed Miranda McKearney as its new chair. McKearney, founder and former c.e.o. of charity The Reading Agency, takes on the role from previous chair Martin Neild, who has stepped down after five years. McKearney stepped down from her role at The Reading... Continue reading at The Bookseller

[ The Bookseller | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading agency #sue wilkinson


A Photo Essay from the Riyadh International Book Fair

Roger Tagholm shares a few of the faces and places he experienced during a visit to the Riyadh International Book Fair (RIBF). The post A Photo Essay from the Riyadh International Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #photo essay


Riyadh Int’l Book Fair Offers Window Into Closed World

Roger Tagholm reports from the Riyadh Int'l Book Fair, where his pre-conceptions about Saudi Arabia were challenged and cultures connected through books. The post Riyadh Int’l Book Fair Offers Window Into Closed World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair #saudi arabia


Palomar cookbook for Mitchell Beazley

Mitchell Beazley has signed a cookbook from acclaimed London restaurant The Palomar. The Octopus imprint signed the book in a "hotly contested" auction, acquiring world rights from Zoe Ross at United Agents. The Palomar opened in Soho in 2014, serving food inspired by the cuisine of modern day... Continue reading at The Bookseller

[ The Bookseller | 2015-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mitchell beazley #hotly contested #united agents #signature dishes