PC gaming Giant Take-Two has announced that it's making a big move into mobile gaming with the acquisition of Zynga for a total price of approximately $12.7 billion. Take-Two already owns Rockstar Games, Codemasters and 2K, producing games like Grand Theft Auto, Red Dead Redemption, Bioshock and others. Zynga, meanwhile, produces well-known mobile titles like CSR Racing, FarmVille, and Words with Friends. Take-Two said that the deal will result in $6.1 billion worth of 12-month pro-forma net bookings, meaning it will become one of the largest gaming companies in the world. "This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity," said Take-Two Chairman and CEO Strauss Zelnick. The deal will also help Take-Two save about $100 million annually after two years. Zynga itself was on an acquisition streak of late, having acquired the studio behind Torchlight 3early last year. Zynga has sometimes relied on acquisitions to find the hottest games in the notoriously fickle mobile gaming market. Still, Take-Two said that the mobile industry booked $136 billion 2021 and is currently growing at over 8 percent, so the money is there to be had. Mobile will now account for half of its net bookings (net amount of products and services sold digitally or sold-in physically), the company said. Continue reading at 'Engadget'
[ Engadget | 2022-01-10 13:17:58 UTC ]
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Virtual reality enthusiasts often say gaming will be the first big use for those odd-looking headsets that project you into imaginary worlds. They got a boost this week when Sony said it will start selling virtual reality goggles that pair with its PlayStation console for $399 -- less than rival... Continue reading at Advertising Age
[ Advertising Age | 2016-03-19 00:00:00 UTC ]
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Apple will make its mobile news app available to publishers of all sizes starting this week, increasing the pool of content as the tech giant competes with rivals Facebook and Google for the attention of smartphone readers.Smaller media companies, even independent bloggers, can obtain editing... Continue reading at Advertising Age
[ Advertising Age | 2016-03-16 00:00:00 UTC ]
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Dodgers 6, Chicago Cubs 5 Dodgers 8, Seattle 4 (10 innings) AT THE PLATE: The Dodgers beat the Cubs by scoring twice in the bottom of the ninth — on a game-tying walk with the bases loaded, then a walk-off walk. Austin Barnes, the third catcher on a team that might carry only two catchers, hit... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-13 00:00:00 UTC ]
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Barnes & Noble Education is closing its Yuzu educational platform and replacing it with a longterm deal with VitalSource and the purchase of LoudCloud, a digital platform and analytics provider. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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The self-published debut by a Norwegian crime fiction blogger draws interest, along with a backlist novel being billed as a Japanese 'One Hundred Years of Solitude.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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First romance-only bookstore opens; BAM continues to grow its used bookstores; and Amazon adds to its campus pickup locations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-07 00:00:00 UTC ]
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WordPress parent Automattic has built a plugin for Facebook Instant Articles that will soon allow everyone in its user base to easily post content on the social media platform's walled garden.Instant Articles delivers content on mobile devices at blazing fast speeds. Come April 12, Facebook will... Continue reading at Advertising Age
[ Advertising Age | 2016-03-07 00:00:00 UTC ]
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This week: new Dana Spiotta, redeeming the "Kama Sutra," and the quest to find the true age of the universe. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Soho closed a doubleheader; Balzer + Bray signed a new duology by Sara Raasch; and Greenwillow books signed Kimberley Derting. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Grab your TARDIS-blue pencil: the ‘Doctor Who Coloring Book’ is the #1 book in the country. Plus a cookbook by 'Sport Illustrated' swimsuit model Chrissy Teigen debuts at #1 in Hardcover Nonfiction, book 7 in Kazu Kibuishi’s Amulet graphic novel series is #1 in Children’s Frontlist Nonfiction,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Two years after a planned deal fell through, Hachette Book Group is purchasing the Perseus Books Group, bringing together two of the country's largest publishers. The companies issued separate... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2016-03-02 00:00:00 UTC ]
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Hachette will acquire Perseus' publishing arm, both publishers announced Tuesday. The deal is the culmination of an effort that started and was stopped in 2014 when details proved too complicated. Now things have been simplified by separating Perseus' publishing business from its distribution... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-02 00:00:00 UTC ]
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BARCELONA, Spain—Media executives from television, online and magazine news organizations are optimistic that a mostly mobile audience will present new opportunities for reporting and engagement, even while revenue challenges remain. Speaking on a Mobile World Congress panel Thursday,... Continue reading at AdWeek
[ AdWeek | 2016-02-26 00:00:00 UTC ]
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Google AMP officially launched today, and the search giant's new feature promises to help some mobile pages load more quickly and combat ad fraud. AMP stands for Accelerated Mobile Pages, an open-source project that's supported by major publishers like Daily Mail, social platforms such as... Continue reading at AdWeek
[ AdWeek | 2016-02-24 00:00:00 UTC ]
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BARCELONA, Spain—Once a doubter in the future of mobile video, Jonah Peretti is now a believer. In a speech on Tuesday at Mobile World Congress, the BuzzFeed founder announced that his publishing company is launching a mobile video app that's focused on binge-watching. It is available today for... Continue reading at AdWeek
[ AdWeek | 2016-02-23 00:00:00 UTC ]
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BARCELONA, Spain—Adobe is trying to make it easier for companies to quickly make mobile apps with visually appealing content by combining and expanding two existing services. The San Jose, California-based company's new Adobe Experience Manager Mobile merges Adobe's existing Mobile Digital... Continue reading at AdWeek
[ AdWeek | 2016-02-22 00:00:00 UTC ]
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A group of top-tier publishers will help launch Google's answer to Facebook Instant Articles on Wednesday as the search titan attempts to reinvent the mobile web with its Accelerated Mobile Pages initiative. But Google may need brands' help before too long if it really wants to build a new... Continue reading at Advertising Age
[ Advertising Age | 2016-02-22 00:00:00 UTC ]
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Square Peg has acquired 70s Dinner Party by Anna Pallai, a book that "applauds" all that is wonderfully "downright naff" in retro 70s dining, following a five-way auction. Continue reading at The Bookseller
[ The Bookseller | 2016-02-20 00:00:00 UTC ]
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Move to ‘give customers more control, choice and greater transparency’ will prompt concern among digital publishers and advertisersMobile company Three is to introduce ad blocking across its UK and Italian networks, making it the first major European operator to do so.Three has struck a deal... Continue reading at The Guardian
[ The Guardian | 2016-02-19 00:00:00 UTC ]
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That number should ramp up quickly as Facebook expands the Anthology program ahead of this year's Digital Content NewFronts, adding Brit & Co, Complex Media, Conde Nast, Discovery Communications, NowThis, PopSugar and Refinery29."The selection of these new partners gets to the crux of the... Continue reading at Advertising Age
[ Advertising Age | 2016-02-16 00:00:00 UTC ]
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