PC gaming Giant Take-Two has announced that it's making a big move into mobile gaming with the acquisition of Zynga for a total price of approximately $12.7 billion. Take-Two already owns Rockstar Games, Codemasters and 2K, producing games like Grand Theft Auto, Red Dead Redemption, Bioshock and others. Zynga, meanwhile, produces well-known mobile titles like CSR Racing, FarmVille, and Words with Friends. Take-Two said that the deal will result in $6.1 billion worth of 12-month pro-forma net bookings, meaning it will become one of the largest gaming companies in the world. "This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity," said Take-Two Chairman and CEO Strauss Zelnick. The deal will also help Take-Two save about $100 million annually after two years. Zynga itself was on an acquisition streak of late, having acquired the studio behind Torchlight 3early last year. Zynga has sometimes relied on acquisitions to find the hottest games in the notoriously fickle mobile gaming market. Still, Take-Two said that the mobile industry booked $136 billion 2021 and is currently growing at over 8 percent, so the money is there to be had. Mobile will now account for half of its net bookings (net amount of products and services sold digitally or sold-in physically), the company said. Continue reading at 'Engadget'
[ Engadget | 2022-01-10 13:17:58 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended June 12, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
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A new report that used eye tracking to understand user engagement with mobile video suggests certain types of video ads on publishers' websites perform better than those on social media. According to a study by Teads, a video technology platform that works with many of the world's top... Continue reading at AdWeek
[ AdWeek | 2016-06-16 00:00:00 UTC ]
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Penguin Random House (PRH) Children’s is set to publish a series of books about Terraria, a video game that allows players to build their own environment. Continue reading at The Bookseller
[ The Bookseller | 2016-06-07 00:00:00 UTC ]
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Publishers are addicted to the video format on Facebook, and it's easy to see why: they get much higher engagement on video posts than they do on article links, according to an analysis of NewsWhip data. The problem is that publishers have less ability to monetize the video they post to... Continue reading at Digiday
[ Digiday | 2016-05-31 00:00:00 UTC ]
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Michael O'Mara is partnering with the Royal Institution to publish 13 Journeys Through Space and Time: Christmas Lectures from the Royal Institution, edited by Colin Stuart. Continue reading at The Bookseller
[ The Bookseller | 2016-05-28 00:00:00 UTC ]
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Laughing Star Wars Chewbacca mask lady drives James Corden to work, Simpsons actor has a treat for graduates and a very happy wolfGame of Thrones fans who enjoy the cutting jibes and razor-sharp wit of Tyrion Lannister will love our Family Guy parody featuring Stewie Griffin as the Peter... Continue reading at The Guardian
[ The Guardian | 2016-05-27 00:00:00 UTC ]
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Macmillan Publishers in the US has acquired NYC-based self-publishing platform Pronoun for an undisclosed sum. Continue reading at The Bookseller
[ The Bookseller | 2016-05-27 00:00:00 UTC ]
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The era of the living room computer finally has its last—and maybe most important—piece: Lapboards. Razer’s Turret finally shipped in late April and today Corsair announced that its competing Lapdog ($120 on Newegg) is available for purchase.It’s been a long time coming. We’ve been seeing... Continue reading at PC World
[ PC World | 2016-05-26 00:00:00 UTC ]
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Almost a year after Facebook rolled out its Canvas ad unit at Cannes, the social network is releasing data about the mobile product, which allows for entire campaigns to be built inside of it. Ford, Target, Nike, Samsung, Little Caesars, Apple, Procter & Gamble and L'Oreal are among the... Continue reading at AdWeek
[ AdWeek | 2016-05-26 00:00:00 UTC ]
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In a deal that breaks the Nashville-based publisher deeper into the religion market, Turner bought four of LongHill Partners' publishing imprints: Jewish Lights, Skylight Paths, Christian Journeys, and Gemstone Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-23 00:00:00 UTC ]
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‘Aggressive’ USA Today publisher eager to swallow the Tribune companyUS newspaper giant Gannett has increased its takeover bid for another big publisher, Tribune, after its first attempt was rebuffed. Gannett, which owns the UK chain, Newsquest, raised its offer on Monday to about $475m (£327m),... Continue reading at The Guardian
[ The Guardian | 2016-05-17 00:00:00 UTC ]
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STM publisher Elsevier has acquired the largest repository and community for social science and humanities researchers in the world, SSRN, to accelerate its social strategy and scale the network up for the benefit of "the entire scientific ecosystem". Continue reading at The Bookseller
[ The Bookseller | 2016-05-17 00:00:00 UTC ]
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Video has become the content and advertising format of the year, with publishers, advertisers and social platforms all publicly pronouncing its importance.Facebook, of course, has become one of video's most vocal cheerleaders. It's rolled out a number of video products, for both advertisers and... Continue reading at Advertising Age
[ Advertising Age | 2016-05-16 00:00:00 UTC ]
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Viking has acquired a literary historical thriller The Witchfinder’s Sister by debut author Beth Underdown. Continue reading at The Bookseller
[ The Bookseller | 2016-05-14 00:00:00 UTC ]
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New York-based events firm wants to corner the market for C-level executive conferences. The post Argyle Acquires Innovation Enterprise, CFO Publishing appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-11 00:00:00 UTC ]
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Piatkus has acquired The Mind Workout: Twenty Steps to Emotional Fitness by mental health coach Mark Freeman. Continue reading at The Bookseller
[ The Bookseller | 2016-05-10 00:00:00 UTC ]
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Pan Macmillan has acquired the autobiography of actor, presenter, historian and author Sir Tony Robinson. Continue reading at The Bookseller
[ The Bookseller | 2016-05-10 00:00:00 UTC ]
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The newly relaunched Random House imprint has acquired one nonfiction and one fiction work from the National Book Award winner, with the first slated for publication on its inaugural list in fall of 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-05 00:00:00 UTC ]
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The Copyright Clearance Center has acquired London-based publishing solutions company Ixxus. Continue reading at The Bookseller
[ The Bookseller | 2016-05-05 00:00:00 UTC ]
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Following its move to Boulder, Colo., last fall, Shambhala has begun to expand. The press announced that it will acquire 28-year-old Berkeley-based press, which publishes books on yoga, Buddhism, Taoism, and aikido. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-05 00:00:00 UTC ]
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