Take-Two is acquiring mobile game giant Zynga for $12.7 billion

PC gaming Giant Take-Two has announced that it's making a big move into mobile gaming with the acquisition of Zynga for a total price of approximately $12.7 billion. Take-Two already owns Rockstar Games, Codemasters and 2K, producing games like Grand Theft Auto, Red Dead Redemption, Bioshock and others. Zynga, meanwhile, produces well-known mobile titles like CSR Racing, FarmVille, and Words with Friends. Take-Two said that the deal will result in $6.1 billion worth of 12-month pro-forma net bookings, meaning it will become one of the largest gaming companies in the world. "This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity," said Take-Two Chairman and CEO Strauss Zelnick. The deal will also help Take-Two save about $100 million annually after two years. Zynga itself was on an acquisition streak of late, having acquired the studio behind Torchlight 3early last year. Zynga has sometimes relied on acquisitions to find the hottest games in the notoriously fickle mobile gaming market. Still, Take-Two said that the mobile industry booked $136 billion 2021 and is currently growing at over 8 percent, so the money is there to be had. Mobile will now account for half of its net bookings (net amount of products and services sold digitally or sold-in physically), the company said.  Continue reading at 'Engadget'

[ Engadget | 2022-01-10 13:17:58 UTC ]
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Game of Thrones book publication date 'not finalised'

George R R Martin's UK publisher HarperCollins has said "nothing has been finalised regarding the publication or the date" of the author's much anticipated sixth book in the A Song of Ice and Fire series, after reports surfaced that it would be published in March next year. Continue reading at The Bookseller

[ The Bookseller | 2016-09-08 00:00:00 UTC ]
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At Frankfurt Book Fair: ‘A Book Is a Film Is a Game’

Minecraft, Angry Birds, 'Valérian et Laureline,' and many more high-visibility properties are spotlighted in a daylong focus at Frankfurt on cross-media development. The post At Frankfurt Book Fair: ‘A Book Is a Film Is a Game’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-08 00:00:00 UTC ]
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Amazon announces Fire HD 8 with quad-core processor and 12-hour battery life

Today, Amazon reveals details of the latest addition to its Fire range of tablets, the Fire HD 8. As the name would suggest, this is an 8-inch tablet and the key selling point is the fact that it is absolutely dirt cheap. Of course, this is not its only selling point: there's also 12 hours of... Continue reading at Betanews

[ Betanews | 2016-09-08 00:00:00 UTC ]
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Bluebird acquires Benjamin's memoir The Stranger on the Bridge

Pan Macmillan's wellness and lifestyle imprint Bluebird has acquired the memoir of British mental health and LGBT campaigner and vlogger, Jonny Benjamin, describing how he was pulled back from the brink of suicide by a perfect stranger. Continue reading at The Bookseller

[ The Bookseller | 2016-09-06 00:00:00 UTC ]
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Orion acquires 'East meets West' debut The Arrangement

Orion has acquired a comic tale of "East meets West", The Arrangement, by 27-year-old debut author Sonya Lalli - pitched as "Bend it Like Beckham meets Bridget Jones's Diary".  Continue reading at The Bookseller

[ The Bookseller | 2016-09-02 00:00:00 UTC ]
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E-sports gaming book to Century

The first UK book on e-sports, “one of the world’s fastest-growing entertainment industries” will be published by Century in October. Continue reading at The Bookseller

[ The Bookseller | 2016-08-27 00:00:00 UTC ]
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Google's Attack on Mobile Interstitials Provokes That Familiar Mix of Applause and Fear

Google is popping off against one of the most annoying practices among digital publishers: interstitial messages that obscure the content consumers seek via mobile search.Deeming most interstitials "intrusive," the world's largest search engine said Tuesday that publishers displaying... Continue reading at Advertising Age

[ Advertising Age | 2016-08-24 00:00:00 UTC ]
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William Morris Endeavor Acquires RWSG

William Morris Endeavor has acquired the L.A.-based boutique literary agency Rabineau Wachter Sanford & Gillett (RWSG). Through the deal, principal RWSG agents, Sylvie Rabineau and Jill Holwager Gillett, will join WME's Book to Film/TV division as co-heads. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-22 00:00:00 UTC ]
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CGI Acquires RunHaven Digital Assets

Sports publisher joins marketing alliance with MOKO after buying brand. The post CGI Acquires RunHaven Digital Assets appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-08-17 00:00:00 UTC ]
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How CNN juggles different mobile chat apps to cover the Olympics

With mobile messaging app use exploding, publishers are all trying to figure out how to share their content with those apps' users. CNN, after launching an automated chatbot app on Kik and Facebook Messenger, is giving users an interactive, on-the-ground look at big events like the Republican... Continue reading at Digiday

[ Digiday | 2016-08-09 00:00:00 UTC ]
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UK’s Quarto USA Division Acquires McEvoy’s Becker & Mayer

The London-based Quarto Group's US operations expand with an acquisition in Bellvue, Washington, projecting a 30-percent rise in children's publishing revenues. The post UK’s Quarto USA Division Acquires McEvoy’s Becker & Mayer appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-08 00:00:00 UTC ]
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Self-Publishing, Direct Sales, and Mobile: The Netherlands’ Peter Paul van Bekkum

Asked ahead of Frankfurt's The Markets, Rotterdam's Peter Paul van Bekkum says mobile, direct sales, and self-publishing are the publishing developments to watch in The Netherlands. The post Self-Publishing, Direct Sales, and Mobile: The Netherlands’ Peter Paul van Bekkum appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-08 00:00:00 UTC ]
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Bloomberg: iPhone 7 gets new home button, drops headphone port

Another report has suggested that Apple is taking a different tack with this year's iPhone. Bloomberg reporter and renowned Apple scooper Mark Gurman has published a story claiming that the new handset will have a design "similar to the 6 and 6s." We... Continue reading at Engadget

[ Engadget | 2016-08-08 00:00:00 UTC ]
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7 Digital Marketing Stats That Grabbed Our Attention This Week

Check out these seven digital marketing stats that caught our eye during the last few days. 1. Brands on bots After offering chatbots for only a few months, Kik said on Thursday that its app has already facilitated nearly 2 billion messages with brands, entertainment companies and publishers... Continue reading at AdWeek

[ AdWeek | 2016-08-05 00:00:00 UTC ]
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Hachette US adds titles to mobile platform Tapas Media

Hachette Book Group has signed a new deal in the US with online mobile platform Tapas Media. Continue reading at The Bookseller

[ The Bookseller | 2016-08-03 00:00:00 UTC ]
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A Game of Thrones illustrated edition is coming

An illustrated edition of A Game of Thrones, the first book in George R R Martin's A Song of Ice and Fire series, will be published to mark the 20th anniversary of the book. Continue reading at The Bookseller

[ The Bookseller | 2016-08-03 00:00:00 UTC ]
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Google's Accelerated Mobile Pages project spreads to more of the web

Google’s effort to give the web a speed boost is pressing more firmly on the gas pedal.The Accelerated Mobile Pages Project is moving beyond news sites to include other destinations on the web. Google is partnering with sites like eBay along with several publishers in pushing the effort along.... Continue reading at PC World

[ PC World | 2016-08-03 00:00:00 UTC ]
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Google Expands AMP in Search Results as Retailers Join Push for Faster Mobile Web

Google made a move Tuesday that should have every publisher and ecommerce player on notice, expanding links to Accelerated Mobile Pages beyond a carousel at the top of its search results to the full list of hits below.Google has been displaying AMP pages in a carousel intended to highlight news... Continue reading at Advertising Age

[ Advertising Age | 2016-08-02 00:00:00 UTC ]
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Orion Spring buys 'game-changer' gardening book in three-way auction

Orion Spring is publishing a guide for novice gardeners by self-taught gardener Hollie Newton, following a three-way auction. Continue reading at The Bookseller

[ The Bookseller | 2016-07-30 00:00:00 UTC ]
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Mantle acquires The Other Bennet Girl

Mantle has acquired The Other Bennet Girl, a second novel by Janice Hadlow, for publication in 2018. Continue reading at The Bookseller

[ The Bookseller | 2016-07-29 00:00:00 UTC ]
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