Retail Environment Aims to Triple Circ In 3 Months

The Association for Retail Environments [ARE] is reinventing and growing its bimonthly magazine, Retail Environments, to have a broader industry wide circulation and coverage of membership-centric topics. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-08-05 00:00:00 UTC ]

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Mills & Boon partners with Asda for Breast Cancer Awareness Month

Mills & Boon is partnering with Asda for Breast Cancer Awareness Month in October to raise funds and awareness for breast cancer campaign, Tickled Pink, for the second year in a row.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-03 22:33:50 UTC ]
More news stories like this | News stories tagged with: #mills boon #raise funds #tickled pink


New connected TV study debunks 3 common myths about political advertising

The 2020 elections are expected to see an unprecedented amount of advertising spending. Projections from Group M estimate a record-setting total of $10 billion, so the stakes for buyers and sellers have never been higher. As marketers map out their advertising plans leading up to the election,... Continue reading at Advertising Age

[ Advertising Age | 2019-10-02 13:42:00 UTC ]
More news stories like this | News stories tagged with: #critical mass #media consumption #marketing strategy #consumers switch #nielsen


Psst: Novelists – Steal These Screenwriting Secrets! Part 3 Query Letters

In part 3 of "steal these screenwriting secrets," we delve into marketing and query letters. In other words, these are screenwriting secrets to steal after you write and specifically related to crafting killer query letters. The post Psst: Novelists – Steal These Screenwriting Secrets! Part 3... Continue reading at Writer's Digest

[ Writer's Digest | 2019-09-30 01:46:56 UTC ]
More news stories like this | News stories tagged with: #query letters #novelists


Acer Aspire 5 (A515-43-R19L) review: A budget AMD Ryzen 3 workhorse with middling battery life

If this particular model of the Acer Aspire 5 looks familiar, it's probably because it's been sitting atop Amazon’s laptop bestseller list for months. It’s easy to understand why. With a list price of $350 but usually selling for closer to $310, this AMD Ryzen 3-powered Aspire 5 packs some... Continue reading at PC World

[ PC World | 2019-09-25 10:00:00 UTC ]
More news stories like this | News stories tagged with: #list price #6-inch display #solid performance #power adapter #bestseller list


Outdoor retailer REI launches a magazine, Uncommon Path

Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. Outdoor retailer REI today launched Uncommon Path, a quarterly print magazine, in partnership with HearstMade, the division of Hearst Magazines that produces Airbnb Magazine with... Continue reading at Advertising Age

[ Advertising Age | 2019-09-17 18:14:21 UTC ]
More news stories like this | News stories tagged with: #inspire readers #mission statement #hearst titles #hearst


Why viewability suffers in ad-heavy environments

Fundamentally, advertising doesn’t work unless it is seen. In print media, the mantra was “far forward, on a right-hand page, facing a full page of editorial content.” On TV, it was and still is “the first or last spot in the advertising pod.” And in the digital publishing world, it is “above... Continue reading at Digiday

[ Digiday | 2019-09-12 18:40:59 UTC ]
More news stories like this | News stories tagged with: #print media #full page #editorial content #digital publishing


'Biting' Ian McEwan satire on Brexit to be released this month

Ian McEwan is releasing a new novella at the end of this month, a “biting political satire” on Brexit about a man’s metamorphosis into the Prime Minister, hellbent on carrying out the will of the people. Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 00:26:24 UTC ]
More news stories like this | News stories tagged with: #ian mcewan #prime minister


September Is Becoming Just Another Month for Fashion Magazines

The story of shrinking magazines and fewer ad pages is anything but new. However, the lack of transparency in data reporting for print magazines leaves a lot of unanswered questions about how thin things really are. Given that we are no longer able to track and accurately report on ad buys in... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-10 17:08:30 UTC ]
More news stories like this | News stories tagged with: #julianne moore #digital platforms #annual revenue #trim sizes #paper stock


Sourcebooks Posts Double Digit Six Month Sales Gain

Unit sales rose 24% in the first six months of 2019 over the comparable period in 2018, while revenue increased 26% at Sourcebooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-10 04:00:00 UTC ]
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Retailers must work together to save UK high street, Bird tells BA conference

Booksellers must pull together with other retailers in their community to increase footfall and save the British high street, the Booksellers Association conference heard on Sunday. Continue reading at The Bookseller

[ The Bookseller | 2019-09-08 23:26:25 UTC ]
More news stories like this | News stories tagged with: #booksellers association


How (and Why) We’re Celebrating ‘World Kid Lit Month’ in 2019

Since 2016, we've marked "World Kid Lit Month" each September, celebrating translations of children's literature into English. Continue reading at Book Riot

[ Book Riot | 2019-09-08 10:34:21 UTC ]
More news stories like this | News stories tagged with: #children's literature


Independents optimistic despite Brexit and challenging high street environment

Brexit, environmental issues and Christmas trading are looming large in independent booksellers’ minds ahead of the annual Booksellers Association conference, which kicks off in Birmingham on Sunday. Continue reading at The Bookseller

[ The Bookseller | 2019-09-06 07:34:02 UTC ]
More news stories like this | News stories tagged with: #environmental issues #christmas trading #independent booksellers #booksellers association


Hackers targeted Curtis Brown for months in bid to get hold of The Testaments manuscript

Margaret Atwood’s literary agent Karolina Sutton of Curtis Brown has revealed how the agency was besieged by a “carefully orchestrated” campaign by cyber criminals attempting to obtain The Testaments manuscript which “carried on daily for months”.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-06 04:22:04 UTC ]
More news stories like this | News stories tagged with: #margaret atwood #curtis brown #literary agent


Review: Two pros aim to make reading fun for kids in 'How to Raise a Reader'

Want your child to love reading? Two New York Times children's book editors give tips on making reading a pleasurable experience Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-08-30 18:10:32 UTC ]
More news stories like this | News stories tagged with: #love reading #making reading #children's book


Trade Sales Rose 3.8% in First Six Months

In the first half of 2019 sales of adult books rose 1.4% over the comparable period in 2018, while sales of children/YA books increased 7.4%, according to the AAP. Sales of religious presses, which AAP puts in the trade segment, rose 11.4%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #religious presses #trade segment


Asian Bookstore Forum 2019: The Retail Context in China Today

At China's Asian Bookstore Forum in Xi'an, researchers cited a sharp shift, book sales moving quickly away from physical stores and over to online retail. The post Asian Bookstore Forum 2019: The Retail Context in China Today appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-23 05:30:19 UTC ]
More news stories like this | News stories tagged with: #china today #physical stores #online retail #bookstore


Celebrating Women in Translation Month: New Translations by Women from around the Globe, by Kayla E. Ciardi

Lit Lists Kayla E. Ciardi For WLT’s November 2016 issue, author and translator Alison Anderson explores and explains in her essay “Of Gatekeepers and Bedtime Stories: The Ongoing Struggle to Make Women’s Voices Heard”—in an issue devoted exclusively to... Continue reading at World Literature Today

[ World Literature Today | 2019-08-15 14:12:27 UTC ]
More news stories like this | News stories tagged with: #jennifer croft #newfound independence #fairy tale #elena ferrante #tove jansson #memoir


3 Publishers Share a Page From Their Experiential Marketing Playbooks

Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found a way, when, last December, it offered passersby a chance to win a dinner... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-13 15:42:27 UTC ]
More news stories like this | News stories tagged with: #target audience #b2b publications #bottom lines


BA and retailers demand business rate reform to save UK high street

The Booksellers Association has joined forces with more than 50 UK retailers to demand changes to the business rates system in a bid to save the high street.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-12 17:07:43 UTC ]
More news stories like this | News stories tagged with: #joined forces #high street #booksellers association


Six months in, sports app Otro pivots away from subscriptions

By forgoing a subscription model for a digital content studio model, Otro is opening up for more audience scale and revenue options. The post Six months in, sports app Otro pivots away from subscriptions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-07-31 04:01:04 UTC ]
More news stories like this | News stories tagged with: #subscriptions appeared #subscription model #audience scale #digital content