The story of shrinking magazines and fewer ad pages is anything but new. However, the lack of transparency in data reporting for print magazines leaves a lot of unanswered questions about how thin things really are. Given that we are no longer able to track and accurately report on ad buys in... Continue reading >> [ Source: Folio Magazine | 2019-09-10 17:08:30 UTC ]
Here we are in the third year of our September weigh in, and to probably nobody’s surprise, the news is not good. For those of you who are unfamiliar with this feature, we began weighing and measuring some of the top fashion magazines to see how they stack up (literally and figuratively) against... Continue reading >> [ Source: Folio Magazine | 2018-08-28 00:00:00 UTC ]
In 2009, the number of self-published books released in the US exceeded the number of new titles from conventional publishers for the first time in history. Now, a similar pattern is emerging overseas. Until recently, costly transatlantic shipping, different trim sizes and business models, and... Continue reading >> [ Source: Publishers Weekly | 2011-04-11 00:00:00 UTC ]