[Sponsored Content] For a long time, brands have been powerful symbols of ownership, identity and value. Magazine publishers are increasingly discovering how beneficial those symbols can be. The post Magnifying the Power of the Brand appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-10-06 00:00:00 UTC ]
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Our latest research confirms that the general public can tell the difference between an unsafe platform and a quality news publisher - so why can’t our industry? Continue reading at Media Week
[ Media Week | 2021-01-21 11:38:36 UTC ]
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#general public
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Bookshops in Scotland will still be able to offer click and collect services despite a toughening of coronavirus restrictions, with Scottish First Minister Nicola Sturgeon branding books “essential items”. Continue reading at The Bookseller
[ The Bookseller | 2021-01-13 21:17:15 UTC ]
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Should the public be represented if digital media has created a new public square? Continue reading at Media Week
[ Media Week | 2021-01-12 14:01:06 UTC ]
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#public square
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Modern life has multiplied our conundrums. Susan Liautaud’s “The Power of Ethics” tries to help. Continue reading at The Washington Post
[ The Washington Post | 2021-01-08 06:00:00 UTC ]
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#modern life
Little, Brown UK has acquired Daniel Loedel's literary debut, Hades, Argentina, billed as "gripping" and "ingeniously narrated". Continue reading at The Bookseller
[ The Bookseller | 2021-01-06 13:50:59 UTC ]
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#brown uk
#literary debut
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The Magic Attic Club. The Cheetah Girls. Do you remember these junior varsity of lesser known nostalgic children's book series? Continue reading at Book Riot
[ Book Riot | 2020-12-21 11:33:00 UTC ]
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#ve loved
#book series
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A special edition of The Invisible Child (Sort Of Books), featuring two short stories from the collection Tales from Moominvalley, has helped to raise £1m for Oxfam's projects supporting women and girls around the world. Continue reading at The Bookseller
[ The Bookseller | 2020-12-21 05:12:22 UTC ]
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Cofounded in 1998 by bestselling novelist Walter Mosley and founding director David Unger, the Publishing Certificate Program at the City College of New York is designed to take advantage of the school’s diverse student body to recruit and train a new generation of publishing professionals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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Elliott & Thompson has acquired world rights to Tim Marshall’s latest book, The Power of Geography, the long-awaited sequel to Prisoners of Geography. Continue reading at The Bookseller
[ The Bookseller | 2020-12-08 20:07:48 UTC ]
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#world rights
Another win for technology! Library users in Okayama City are able to check out library books without fear of illness, thanks to a high-tech ultraviolet light sterilizer that cleans books thoroughly. The sterilizer also blows air on the books to clear off potential dust. Said one library-goer,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-12-08 16:44:03 UTC ]
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#libraries
Glass’s protagonist, like the author, is a nurse, veering between the emotional highs and enervating lows of emergency medicine. Continue reading at The Washington Post
[ The Washington Post | 2020-12-02 13:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Brought to you by General Mills Cereal sales have risen sharply during the... Continue reading at Advertising Age
[ Advertising Age | 2020-12-02 11:34:50 UTC ]
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#hard task
#staying safe
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William Heinemann will publish Bewilderment, Richard Powers' first novel since his Booker-shortlisted and Pulitzer Prize-winning The Overstory (William Heinemann, 2018). Continue reading at The Bookseller
[ The Bookseller | 2020-11-24 19:27:03 UTC ]
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Former rivals to star in Leveson-style inquiry into mogul’s near-monopoly of the country’s mediaIn high public office, both men lived and died at the word of the world’s most influential media mogul, Rupert Murdoch. But now two former Australian prime ministers are at the vanguard of a campaign... Continue reading at The Guardian
[ The Guardian | 2020-11-22 07:30:15 UTC ]
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The publishing industry should trust and listen to its communications teams to see greater change and audience growth, PR professionals said at The Bookseller's FutureBook conference on Tuesday (17th November). Continue reading at The Bookseller
[ The Bookseller | 2020-11-18 06:55:46 UTC ]
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Popular self-published children's author-illustrator Diane Alber is partnering with Surge Licensing to expand her brand and characters globally. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
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#consumer products
Chronicle Books, which is distributed in the UK by Abrams & Chronicle Books, has acquired three "signature" Wild and Wolf game and toy brands. Continue reading at The Bookseller
[ The Bookseller | 2020-11-16 00:22:57 UTC ]
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Chronicle Books has acquired three toy and game brands from Wild + Wolf, a Bath, England–based gift specialist. The deal adds some 350 products to Chronicle's gift and game offerings. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
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#chronicle books
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Alison Rich has been named to the newly created role of senior v-p of author development at Penguin Random House, and is charged with growing authors' platforms in ways that may be tangential to the business of marketing their books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-12 05:00:00 UTC ]
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DoubleVerify said Monday that its Authentic Brand Safety targeting is now available on Google Display & Video 360, Google Marketing Platform's demand-side platform. The digital media measurement, data and analytics platform said Authentic Brand Safety enables consistent activation of brand... Continue reading at AdWeek
[ AdWeek | 2020-11-02 18:20:24 UTC ]
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