Hour-Long Torture on Facebook Live Could Chill Brands' Appetite for New Platform

The appearance of what appeared to be an hour-long torture video on Facebook Live could undermine efforts to get more brands and publishers to try out the feature.On Wednesday, Chicago police confirmed that they were investigating a disturbing assault that was livestreamed on Facebook's video platform. A video appeared to show a man being tortured by people who were shouting anti-Trump sentiments and other hateful talk like "Fuck white people."The video was another reminder of how chaotic social media can be, and could be a warning sign for brands and publishers that have tentatively embraced these unruly environs. It could also slow down Facebook's plans to try to make money from Facebook Live, one of its latest and biggest priorities as it tries to further compete for TV ad dollars. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-01-06 00:00:00 UTC ]
News tagged with: #warning sign #make money

Other Publishing stories related to: 'Hour-Long Torture on Facebook Live Could Chill Brands' Appetite for New Platform'


Facebook tracks all site vistors, violating EU law, report says

Facebook tracks everyone who visits its site, including people who don’t have an account, and even continues to track users and non-users who have opted out of targeted ads, researchers at two Belgian universities have found.Researchers at the University of Leuven in cooperation with researchers... Continue reading at PC World

[ PC World | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including people #track users #targeted ads


Brand funds Hackney café with book profits

Russell Brand has used profits from his book Revolution (Century) to help fund a café in Hackney staffed by recovering drug addicts. The Trew Era café is a social enterprise located in a housing estate that faced eviction last year by a US company. The Guardian reports that Brand backed the... Continue reading at The Bookseller

[ The Bookseller | 2015-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book profits #russell brand #guardian reports


‘Weigh the return': Publishers chime in on controversial Facebook ploy

The controversial news that media outlets including The New York Times and BuzzFeed may publish straight into Facebook’s ecosystem was a hot topic at Digiday’s Publishing Summit in Vail, Colorado, where hundreds of digital publishing executives are gathering this week to hash out the issues... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish straight #hot topic #publishing summit #issues facing #uncomfortable questions #reader data #referral traffic


Russell Brand voted world's fourth most influential thinker

Comedian voted on to Prospect magazine’s annual list, topped by economist Thomas Piketty, after year that saw him publish a book advocating the eradication of the nation stateThere are few figures who make the nation’s blood boil – either with sheer frustration or the spirit of revolution –... Continue reading at The Guardian

[ The Guardian | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book advocating #russell brand #bestselling author #thomas piketty


Politicians vie for author votes at lively hustings

Copyright, fair contracts for authors, and libraries were among the points addressed by politicians at a hustings hosted by the Society of Authors (SoA) and the Authors’ Licensing and Collecting Society (ALCS) last night (24th March). The event saw writers given the opportunity to question... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors soa #liberal democrats #chris bryant #conservative party


Watch the Digiday Publishing Summit live

The Digiday Publishing Summit will stream live today from Vail, Colorado, starting at 6:30 p.m. EST. Sessions will cover how publishers adapt to technological change. Today's sessions focus in particular on the shift to mobile. Neil Vogel, CEO of About.com, will speak to how it is making mobile... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #usa today #post watch #technological change #executive producer #general manager


5 Big Things Marketers Need to Know From Facebook's Developer Conference

Facebook is revealing its latest technology to the world this week at its annual Facebook Developer Conference in San Francisco. And while the show is geared at developers, a good chunk of the news should apply to brands and publishers that regularly use the platform, particularly with mobile... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #ad business #shopping cart #posting videos #latest step


Facebook wants more 'high quality' videos it can slap ads on

Now that Facebook has video ads, how is it going to make sure you hang around to watch more of them? According to a report on The Information, the social network is in talks with publishers like Vice, The Onion and Vox Media to make short-term videos... Continue reading at Engadget

[ Engadget | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high quality #video ads #vox media


Facebook and Publishers Take Cautious Approach to Content Tie-Up

The march towards media companies publishing content directly to Facebook continues.Barely a month after Facebook Chief Product Officer Chris Cox said publicly that the social network wants to host media companies' articles and videos, The New York Times reported that BuzzFeed, National... Continue reading at Advertising Age

[ Advertising Age | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook continues #cautious approach #national geographic #coming months


Facebook wants its audience data to replace the cookie

On Wednesday afternoon, Facebook announced its video advertising platform LiveRail will enable publishers to use anonymized Facebook user data to target ads on their sites and mobile apps. It will provide assurance that media buyers are indeed buying the audience segments they want to reach,... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #audience segments #attractive proposition #brands alike #media executives #digital ecosystem


Facebook Follows Netflix's Lead With Post-Play Videos

The social network, eager to get more out of its booming video player, is testing out a feature that makes it easy to binge.This week, The New York Times reported that Facebook is in talks to host content from BuzzFeed, National Geographic, and the Times within the blue confines of its own site,... Continue reading at Fast Company

[ Fast Company | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leaving facebook #host content #national geographic #billion users


What Happens When Platforms Turn Into Publishers?

If you’re a publisher, Facebook holds a lot of power. The social media giant is already responsible for directing up to 40 percent of some sites’ traffic, and 75 percent of BuzzFeed’s. Now, according to a report in The N ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-25 00:00:00 UTC ]
More news stories like this |


The case for publishing directly to Facebook

The news that Facebook is working with publishers to host their content has caused a lot of hand-wringing among those who worry about ceding too much control of ad revenue and data. But in some cases, it can make sense for a publisher. For new or small ones, Facebook's exposure can help them... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #publishing directly #ad revenue #make sense #established players


Facebook, news outlets in talks about hosting articles on the social networking site

Facebook has been in discussions with nearly a half a dozen media organizations about hosting their content on the social media site, according to The New York Times.Placing content inside Facebook will allow people to access it faster, sources familiar with the plan told the Times. When people... Continue reading at PC World

[ PC World | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news article #news outlets #sources familiar #mobile devices #coming months #national geographic #huffington post


TV Guide Magazine Goes Live With TVInsider.com

Full business model in place after 3 months in public beta. The post TV Guide Magazine Goes Live With TVInsider.com appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public beta


Facebook May Host News Sites’ Content

Nothing attracts news organizations like Facebook. And nothing makes them more nervous.       With 1.4 billion users, the social media site has become a vital source of traffic for publishers looking to reach an increasingly fragmented ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vital source


Hearst president David Carey: ‘We’re a content company with a platform mentality’

As Hearst Magazines president, David Carey is constantly on the lookout for growth, from Hearst's longstanding titles, acquisitions and new launches. But publishing a monthly magazine isn't what it used to be. In the first of our media CEO Q&A series, Carey talks about challenging... Continue reading at Digiday

[ Digiday | 2015-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content company #david carey


Why Digital-Facing Brands Stick Around for SXSW Music

The interactive portion of the South by Southwest festival in Austin may be over, but that doesn't mean that digital media brands have packed up their bags. Several digital-facing companies and publishers have decided to activate outside the traditional period reserved for their wares, further... Continue reading at AdWeek

[ AdWeek | 2015-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unique opportunity #critical component #credit cards #mobile space #share content


PRH to launch Penguin-branded consumer site

Penguin Random House UK is to launch a multi-million pound Penguin-branded consumer website in the second half of this year, but chief executive Tom Weldon reiterated the company's view that it had no plans to become a retailer, claiming that it would be "quicker for PRH to burn the money". Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this |


Facebook quiz publisher PlayBuzz raises $16m in funding

Israeli-based quiz and list publishing platform uses content from organisations including such as the Daily Telegraph and AOLQuiz and list publishing platform PlayBuzz has announced it has raised $16m (£11m) in venture capital funding to drive international expansion.The second funding round,... Continue reading at The Guardian

[ The Guardian | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #funding round #organisations including #daily telegraph