Google publishes its own archive of US political ads

In the months leading up to the US midterm elections, the big online sites that inadvertently hosted the worst manipulation back in 2016, like Facebook and Twitter, have adopted new advertising policies to enforce transparency. So has Google, which h... Continue reading at 'Engadget'

[ Engadget | 2018-08-16 00:00:00 UTC ]
News tagged with: #google publishes #political ads #months leading #midterm elections #advertising policies

Other Publishing stories related to: 'Google publishes its own archive of US political ads'


Christian Publishers Find Added Value in Book Awards

Award-winning Christian titles can often break into the broader market, and publishers are taking notice. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book awards #taking notice


Caroline Flack biography to be published by Ad Lib

A biography of Caroline Flack by Emily Herbert will be released by John Blake’s new firm Ad Lib Publishing in April, with a share of the profits donated to cyber bullying charities. Continue reading at The Bookseller

[ The Bookseller | 2020-02-16 13:10:53 UTC ]
More news stories like this | News stories tagged with: #ad lib #john blake


Google Vows to Keep Investing in Journalism in Search for Sustainable Publishing Models

During the Digital Media Asia 2019 conference held in Hong Kong in October, tech giant Google reiterated its support for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-04 18:00:50 UTC ]
More news stories like this | News stories tagged with: #hong kong #digital media


Adam Matthew Digital to publish RSC archives

Publisher Adam Matthew Digital is working with the Royal Shakespeare Company to digitise parts of the organisation’s archive and make them accessible to academics. Continue reading at The Bookseller

[ The Bookseller | 2019-10-31 09:28:08 UTC ]
More news stories like this |


Apple News strikes ad deal with Verizon and issues new guide for publishers

Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age

[ Advertising Age | 2019-10-17 21:42:28 UTC ]
More news stories like this | News stories tagged with: #brand safety #direct response #ve built #context matters #publishing tools #biggest players #digital publishing #publishing partners


Digiday Research: Digital publishers still see growth in direct-sold display ads

Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday

[ Digiday | 2019-10-16 04:01:21 UTC ]
More news stories like this | News stories tagged with: #digiday research #digital publishers


TikTok is banning political ads, Taboola buys Outbrain, plus the latest from the ANAs : Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. TikTok wants... Continue reading at Advertising Age

[ Advertising Age | 2019-10-04 10:00:00 UTC ]
More news stories like this | News stories tagged with: #retail sales #lindsay rittenhouse #pumpkin spice #i-hsien sherwood #alfred maskeroni #digital publisher


With the Help of Washington, News Publishers Fight to Recapture Advertising Dollars From Facebook and Google

Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #executive chairman #news corp


Google experiments with its own contextual ads, as privacy legislation looms

Google is experimenting with contextual ads at "much lower costs" when it comes to marketing its own products—even as it leads the way as one of the most vocal proponents of the power of personal data for targeting ads online. Marvin Chow, Google’s VP of marketing, peeled back the curtain on... Continue reading at Advertising Age

[ Advertising Age | 2019-09-24 23:11:20 UTC ]
More news stories like this | News stories tagged with: #machine learning #real time #advertising business #purchase intent #publishing industry


The politics of publishing

Philip Jones weighs up whether the book trade can, or should, try to balance politics with business. Continue reading at The Bookseller

[ The Bookseller | 2019-09-20 05:24:22 UTC ]
More news stories like this | News stories tagged with: #book trade


How 'cookie matching' at Google caused an ad tech divide

Google's most vocal critics have caused a schism among the ad-tech community: One group led by Brave, a rival web browser, claims to have analyzed Google's ad exchange and found sneaky data-sharing with partners. Meanwhile, Google's defenders say rivals are being alarmist about a common industry... Continue reading at Advertising Age

[ Advertising Age | 2019-09-09 16:35:44 UTC ]
More news stories like this | News stories tagged with: #digital advertising #phone interview #e-mail statement #big deal #digital publishers


What publishers need to know about ad refresh

Between dealing with ad blockers, ensuring GDPR compliance and keeping up with changing ad viewability standards, digital publishing is hard work. In the pursuit of more revenue, publishers usually focus on either increasing their ad inventory or optimizing the existing ad inventory. Ad refresh... Continue reading at Advertising Age

[ Advertising Age | 2019-07-22 14:00:00 UTC ]
More news stories like this | News stories tagged with: #good candidates #market share #search function #lower cost #ad products #digital publishing


Google placed 'Stranger Things' AR ads in 'The New York Times'

If you see advertisements for a mall that look like they came straight out of the '80s on today's print edition of The New York Times, fire up Google Lens. Those neon-colored ads are most likely for Starcourt, the fictional Hawkins, Indiana mall that... Continue reading at Engadget

[ Engadget | 2019-07-11 13:00:00 UTC ]
More news stories like this | News stories tagged with: #google lens #stranger things


New Imprint RealClearBooks Aims ‘To Disrupt’ the Political Market With Self-Publishing

In a new venture in assisted self-publishing in political books, RealClearPolitics and Gotham Ghostwriters are working with 'hybrid' publisher Amplify. The post New Imprint RealClearBooks Aims ‘To Disrupt’ the Political Market With Self-Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-13 05:50:40 UTC ]
More news stories like this | News stories tagged with: #self-publishing appeared #political books #self-publish


How quality content separates publishers from ad streams

There’s a difference between a publisher and a trashy ad stream – but the digital media industry still hasn’t defined what it is. One thing is clear: It all comes down to quality content. The post How quality content separates publishers from ad streams appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-06-11 04:03:29 UTC ]
More news stories like this | News stories tagged with: #quality content


New Study Finds Google Receives an Estimated $4.7 Billion in Revenue from News Publishers’ Content

The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
More news stories like this | News stories tagged with: #news publishers


ProPublica’s Facebook-Monitoring Political Ad Tool (Which Facebook Fought) is Alive Again with a New Home at the Globe and Mail

The Globe and Mail is the new home to the Facebook Political Ad Collector, a browser extension that ProPublica built and Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-07 18:45:03 UTC ]
More news stories like this | News stories tagged with: #browser extension


Amazon aims to challenge Google after acquiring Sizmek ad server

Amazon has agreed to acquire the ad server business of Sizmek, a move which will have significant implications for both marketers and Google. Although terms of the deal were not disclosed, one person whose company was also bidding on Sizmek’s ad server believes the company was seeking about $30... Continue reading at Advertising Age

[ Advertising Age | 2019-05-31 15:26:13 UTC ]
More news stories like this | News stories tagged with: #aggressive moves #holding companies


Almost half of UK don't know Google is funded by ads

Google and Facebook command more than 60% of online adspend, Ofcom figures show. Continue reading at Media Week

[ Media Week | 2019-05-31 08:06:09 UTC ]
More news stories like this | News stories tagged with: #uk don


‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook

At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-30 04:01:33 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #tv industry